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communication

Communication is defined as Two-way process of reaching mutual understanding, in which


participants not only exchange information, news, ideas and feelings but also create and
share meaning. In general, communication is a means of connecting people or places. In
business, it is a key function of management--an organization cannot operate without
communication between levels, departments and employees

Staff who work with clients and customers need to be able to communicate well. This is
firstly because they will be representing the organization and this will be the basis of the
impression of clients towards the organization, but also because they will need to be able to
understand the clients concerns in order to ensure that needs are properly addressed and
attended and can convey any problems or details that the client might need to know.
Resolution of conflicts is best resolved through communication. Conflicts may arise
between employees and may sometimes happen with clients due to miscommunication.
The ability to communicate well is vital in ensuring that the message one is trying to
convey is received clearly in order to avoid misunderstandings and errors in carrying out
orders from superiors or clients. Communication is also very important in training. Clear
instructions should be given in order to avoid confusion and mistakes thus ensuring a
smooth workflow in the organization.

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