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Captulo 6

"834A0=U0

+ :FE:<@KF ;< C@;<I8E\8 ] I<C8:@FE8;F :FD 8 utilizao do poder G8I8 influ-


enciar o comportamento de outras pessoas. + 9FD C_;<I ;<M< 9LJ:8I J< :FDL

E@:8I:FDJ<LJJL9FI;@E8;FJ<>L@Y
CFJ<D;@I<\[F8FJF9A<K@MFJ;8FI>8E@Q8\[F
<JJ8 =FID8 LD ;FJ 8JG<:KFJ D8@J @DGFIK8EK<J G8I8 LD ><JKFI ] 8 :8G8:@;

8;< ;< C@;<I8I J<LJ :FC89FI8;FI<J GF@J 8 liderana envolve a habilidade de influ-
enciar pessoas para que sejam alcanados os objetivos desejados.
(@;<I8I ] 98J@:8D<EK< DFJKI8I F :8D@E?F 8 J<I J<>L@;F U @E:<EK@M8I 8
<HL@G< <D ;@I<\[F XJ D<K8J HL< ;<M<D J<I 8K@E>@;8J )8J C@;<I8I G<JJF8J E[F ] =Y

:@C 8;8 @E;@M_;LF K<D LD8 D8E<@I8 ;< G<EJ8I ;@=<I<EK< <OG<I@^E:@8J ;@M<IJ8J
KI8LD8J<K:
<JJ8 D8E<@I8 8 :8G8:@;8;< ;< C@;<I8E\8 ;<D8E;8 ;@M<IJ8J ?89@C@;8;<J
;@=<I<EK<J :FDF J89<I J< :FDLE@:8I K<I G8:@^E:@8 D8EK<I F <HL@C_9I@F <DF:@FE8C
<K:
,FIK8EKF a liderana dinmica U LD 8JG<:KF HL< <EMFCM< F I<C8:@FE8

D<EKF ?LD8EF < 89FI;8 F LJF ;F GF;<I G8I8 HL< 8J D<K8J J<A8D 8K@E>@;8J ,8I8
8=K  8C@;<I8E\8GF;<J<I;<=@E@;8:FDF

Liderana a habilidade de influenciar pessoas em direo ao alcance


das metas organizacionais.

&Y?@8M<E8KF ;<=@E<C@;<I8E\8:FDF
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um fenmeno tipicamente social que ocorre exclusivamente em grupos


sociais e nas organizaes. A liderana exercida como uma influncia
interpessoal em uma dada situao e dirigida atravs do processo de
comunicao humana para a consecuo de um ou mais objetivos
especficos.

1D 8JG<:KF DL@KF :F9I8;F <D :FE:LIJFJ ] 8 I<C8\[F <EKI< 8 C@;<I8E\8 < FJ


:8I>FJ ;< :?<=@8 FL ><I^E:@8 U DL@KF :FDLD HL< 8J G<JJF8J C@>L<D 8 C@;<I8E\8
;< :<IK8J G<JJF8J 8F :8I>F ;< :?<=< :FDF LD ><I<EK< LD ><E<I8C LD >FM

<IE8EK<<K: 
!EKI<K8EKF no necessria a ocupao de um cargo para que uma pessoa
tenha um papel de liderana em um grupo ! F :FEKIYI@F K8D9]D ] M<I;8;<
*[F]J<DGI<HL<LD:?<=<=8Q<JJ<G8G<CC@;<I8IE8JFI>8E@Q8\b<J
)L@K8J G<JJF8J F:LG8D :8I>FJ ;< :?<=@8 D8J E[F K^D G<I=@C G8I8 C@;<I8I
G<JJF8J E[F J89<D J< :FDLE@:8I E[F J89<D @E:<EK@M8I 8J G<JJF8J <K: <JJ8
=FID8 so gerentes, mas no so lderes

Figura 6.1

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 % 4G4A2X28> ?;4=> 30 ;834A0=U0 34?4=34 30 >2D?0UT>


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FDF M@DFJ E<D J<DGI< F C_;<I ] F F:LG8EK< ;F :8I>F ;< :?<=@8 )L@K8J
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JG<@K8;F ,FIK8EKF F>898I@KF]HL<JK[F<II8;8

  854A4=U0B4=CA4"834A4B44A4=C4B
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8=K  FJ ><I<EK<J :L@;8D ;F fCL>8I <D HL< MF:^ <JKY ?FA<g <EHL8EKF FJ C_;<I<J F
fC<M8Dg 8 LD EFMF CL>8I JJ@D LD ><I<EK< K<I@8 LD8 M@J[F ;< :LIKF GI8QF <
LD8GI<F:LG8\[F:FD8<=@:@^E:@8=8Q<I8J:F@J8J9<D
=<@K8J ;FDF;F:FII<KF
&Y LD C_;<I K<I@8 LD8 M@J[F ;< CFE>F GI8QF < LD8 GI<F:LG8\[F <D =8Q<I 8
:F@J8 :<IK8 + C_;<I J<I@8 <EK[F @DGFIK8EK< G8I8 HL< 8 FI>8E@Q8\[F :FEK@EL<
<MFCL@E;F < :FEJ@>8 8K@E>@I F JL:<JJF EF =LKLIF 1D8 G<JJF8 GF;< K<I LD G<I=@C
D8@J C@>8;F 8FJ ><I<EK<J FL 8FJ C_;<I<J D8J idealmente deve ter qualidades
balanceadas
,8I8 68C<QE@B  FJ C_;<I<J :FDF FJ 8IK@JK8J KFC<I8D F :8FJ < 8 =8CK8 ;< <JKIL

KLI8 +J ><I<EK<J 9LJ:8D 8 FI;<D F :FEKIFC< < 8 IYG@;8 I<JFCL\[F ;FJ GIF9C<D8J
,8I8F8LKFI 8JGI@E:@G8@J;@=<I<E\8J<EKI<FJC_;<I<J<FJ><I<EK<JJ[F

Gerentes Lderes

Tomam uma atitude ativa e


pessoal em relao aos
Tomam uma atitude impessoal e passiva em
objetivos.
relao aos objetivos.
Buscam novas abordagens para
Negociam e tomam atitudes coercitivas.
os problemas.
Evitam o risco.
Procuram o risco quando as
Preferem trabalhar com pessoas, mas com
oportunidades so
pouco envolvimento emocional.
interessantes.
Focam em processos, no "como" as decises
Se relacionam com as pessoas
so tomadas, em vez de "quais" decises de-
de modo direto e com empatia.
vem ser tomadas.
Focam nos pontos importantes
dos eventos e decises.
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Moldam as ideias em vez de re-


agir a elas. Alteram percepes e
expectativas.

Figura 6.2

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  454=B>A80 )& ] 3<8=8BCA03>A



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 "834A0A 4=E>;E4 D< ?A>24BB> 34 8=5;DW=280 =T> 2>4A28C8E0 342>AA4=C4 30 0DC>A83034
5>A<0;3>20A6>4=4BC4B4=C83>V38BC8=C>3464A4=280A
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<4C0B
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, % 64A4=C4 C4< D<0 E8BT> 34 ;>=6> ?A0I> > ;X34A ?4AB?42C8E0 34 2DAC> ?A0I> % 64A
4=C450I0B2>8B0B24AC0B>;X34A50I0B2>8B0B38A48C>
BCR2>AA4C>>@D4B4058A<0&$)4<
a) I e III;
b) III, IV e V;
c) I, II e IV;
d) II e V;
e) I, II, III e IV.

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223/634

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GI8QF +>898I@KF]88CK<IE8K@M8!

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;FJ KI8\FJ ;< G<IJFE8C@;8;< ;FJ <JK@CFJ ;< C@;<I8E\8 < :FEK@E><E:@8@J FL
J@KL8:@FE8@J
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traos de personalidade nos lderes ;< =FID8 8 GF;<I <E:FEKI8I D8@J =8:@C

D<EK<C_;<I<J<DGFK<E:@8C 
&Y 8J Teorias de Estilo de Liderana 8E8C@J8M8D F <=<@KF ;< ;@M<IJFJ <JK@CFJ
;FJC_;<I<JEF;<J<DG<E?F;8JFI>8E@Q8\b<J<E8J8K@J=8\[F;8JG<JJF8J
,FI =@D 8J Teorias Contingenciais ou Situacionais C<M8D <D :FEK8 ;@M<I

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:8;8 J@KL8\[F ,FIK8EKF J[F K<FI@8J HL< DFJKI8D LD8 <MFCL\[F <D I<C8\[F XJ
K<FI@8J98J<8;8JJFD<EK<EFJ<JK@CFJ;<C@;<I8E\8

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8 @;<EK@=@:8\[F ;< :<IKFJ traos de personalidade nos lderes ;< =FID8 8 J<
GF;<I <E:FEKI8I D8@J =8:@CD<EK< C_;<I<J <D GFK<E:@8C )8J F HL< J<I@8D <JJ<J
KI8\FJ Os traos so os aspectos pessoais que distinguem as pessoas, como
valores, inteligncia, confiana e aparncia
<JJ8 =FID8 J<I@8D 8E8C@J8;8J 8J :8I8:K<I_JK@:8J G<JJF8@J @EK<C<:KL8@J <DF

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C8 <D
8\[F
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+ GIF9C<D8 ] HL< <JJ8J :8I8:K<I_JK@:8J J[F ;< ;@=_:@C D<;@\[F %D8>@E<


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FLKI8 GFJJ@9@C@;8;< LD C_;<I D8@J <E]I>@:F GF;<I@8 J<I DL@KF 9FD <D LD8 J@KL

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1D ;FJ KI898C?FJ G@FE<@IFJ E8 K<EK8K@M8 ;< D8G<8I FJ <JK@CFJ ;< C@;<I8E\8 =F@
F ;< 'LIK (<N@E < ;< J<LJ 8JJ@JK<EK<J E8 1E@M<IJ@;8;< ;< %FN8  +J <JK@CFJ D8G<8

;FJ G<CF 8LKFI =FI8D autocrtico, democrtico e liberal FL laissez-faire ;<@O8I
=8Q<I<D=I8E:^J
*F <JK@CF autocrtico, F C_;<I :<EKI8C@Q8 KF;8J 8J ;<:@Jb<J J<D G<;@I 8 G8IK@

:@G8\[F ;FJ J<LJ JL9FI;@E8;FJ !JJ< C_;<I ;<K<ID@E8 :FDF F KI898C?F J<IY =<@KF
HL<D F =8IY HL8E;F F =8IY <K:  G8IK@:@G8\[F ;FJ =LE:@FEYI@FJ EF GIF:<JJF ;<
KFD8;8;<;<:@J[F]DL@KFC@D@K8;8
&Y F <JK@CF democrtico :8I8:K<I@Q8
J< G<C8 ;<C<>8\[F ;< 8LKFI@;8;< 8FJ JL9

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:@J[F<EK[F]KFD8;8<D:FEALEKFG<CFC_;<I<J<LJC@;<I8;FJ
!JJ< <JK@CF GF;< J<I :C8JJ@=@:8;F :FDF consultivo EF HL8C F C_;<I G<;< 8
FG@E@[F ;FJ JL9FI;@E8;FJ 8EK<J ;< KFD8I 8 ;<:@J[F FL participativo <D HL< FJ
=LE:@FEYI@FJ G8IK@:@G8D E[F J` :FD 8 FG@E@[F D8J ;<:@;<D :FEALEK8D<EK< :FD
FC_;<I
"@E8CD<EK< liberal ou laissez-faire ] F <JK@CF <D HL< F C_;<I ;Y KFK8C C@9<I

;8;< 8FJ JL9FI;@E8;FJ G8I8 ;<:@;@I<D :FDF 8:?8I<D D<C?FI + C_;<I K<D
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JFD<EK< 8 =LE\[F ;< I<JGFE;<I 8J G<I>LEK8J FL ;cM@;8J ;FJ =LE:@FEYI@FJ < =FIE<

:<IFJI<:LIJFJE<:<JJYI@FJG8I8FKI898C?F
+ F9A<K@MF ;< (<N@E <I8 ;<K<ID@E8I HL8C ;FJ <JK@CFJ J<I@8 F D8@J <=@:8Q /L8
GI@D<@I8 :FEJK8K8\[F =F@ 8 ;< HL< o estilo liberal era o menos eficaz FL J<A8 E[F
><I8M8 LD ;<J<DG<E?F D8@FI LD8 J8K@J=8\[F EFJ JL9FI;@E8;FJ < LD8 D8@FI
HL8C@;8;<;FKI898C?F
!EKI<K8EKF (<N@E E[F :FEJ<>L@L ;<=@E@I J< F <JK@CF ;<DF:IYK@:F <I8 JLG<I@FI
8F 8LKF:IYK@:F G8I<EK<D<EK< F <JK@CF ;<DF:IYK@:F @E;@:8M8 J<I JLG<I@FI <D I<

C8\[F X J8K@J=8\[F EF KI898C?F < X D8@FI HL8C@;8;< D8J <I8 J@D@C8I E8 HL8EK@;8;<
;<KI898C?F
,<JHL@J8J GFJK<I@FI<J DFJKI8I8D I<JLCK8;FJ ;@=<I<EK<J DL;8E;F ;< 8:FI;F
:FD 8J :8I8:K<I_JK@:8J ;< :8;8 :8JF <JJ8 =FID8 FJ I<JLCK8;FJ invalidaram a tese
de que o estilo democrtico seria sempre superior!

Figura 6.3 Estilos de liderana

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:FEKI8K8IHL@E?<EK8JG<JJF8JG8I8=8Q<I<JJ<J<IM@\F
+ KI898C?F ] 98J@:8D<EK< 9I8\8C < 8J G<JJF8J HL< J< :8E;@;8K8D XJ M8>8J J[F
?LD@C;<J E[F :FE?<:<D 8 =8Q<E;8 <D ;<K8C?<J E[F <JK[F 8:FJKLD8;8J 8 ;<:@;@I
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< 8 KFD8I @E@:@8K@M8 EF KI898C?F C]D ;@JJF MF:^ J89< HL< F KI898C?F 8:898IY <D
KI^JD<J<J GFIK8EKFE[FK<DDL@KFK<DGFG8I8KI<@E8I<JJ<G<JJF8C
,IFM8M<CD<EK< MF:^ ;<:@;@IY HL<D M8@ KI898C?8I <D :8;8 YI<8 HL8C J<IY 8
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*<JJ< :8JF AY J<I@8 D8@J 8GIFGI@8;F LK@C@Q8I F <JK@CF ;<DF:IYK@:F E[F ]
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  *(* & =0;8BC0 03<



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2;0BB858203>2><>D<;X34A2><4BC8;>34;834A0=U0
a) liberal;
b) autocrtica;
c) democrtica;
d) situacional;
e) centralizadora.

+ <JK@CF ;<DF:IYK@:F ] LD <JK@CF D8@J f<HL@C@9I8;Fg GF@J E[F K<D 8 :8I8:K<I

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1D C_;<I HL< :FE;LQ < FI@<EK8 JL8 <HL@G< @E:<EK@M8E;F 8 G8IK@:@G8\[F ;<
KF;FJFJ=LE:@FEYI@FJ 8;FK8F<JK@CF;<DF:IYK@:F +>898I@KF]88CK<IE8K@M8
227/634

  %&& 30"834A0=U0


08EE<E98LD < /:?@D@;K ;<J<EMFCM<I8D <EK[F LD8 <J:8C8 ;< :FDGFIK8D<E

KFJ ;FJ C_;<I<J ;<J;< 8HL<C<J :<EKI8;FJ EF C_;<I 8LKF:IYK@:F 8K] 8HL<C<J :<EKI8

;FJEFJJL9FI;@E8;FJ
!JJ8 K<FI@8 =F@ :?8D8;8 ;< Continuum da Liderana GF@J K@E?8 LD8 M@J[F
8EK8>aE@:8 d FL 8 C@;<I8E\8 <I8 =F:8;8 <D G<JJF8J FL J<I@8 =F:8;8 E8J K8I<=8J <
E[FE8J;L8J

Figura 6.4 Continuum da Liderana.


(Adaptado de Daft, 2005)

,8I8 HL< FJ ><JKFI<J GL;<JJ<D <J:FC?<I HL8C <JK@CF J<>L@I <C<J I<

:FD<E;8I8D 8E8C@J8I =8KFI<J :FDF F nvel de conforto do lder com o estilo de


liderana DL@KFJ :?<=<J E[F K^D F G<I=@C G8I8 8KL8I EF <JK@CF ;<DF:IYK@:F ca-
ractersticas dos liderados J[F G<JJF8J HL< <JK[F 8:FJKLD8;8J 8 8JJLD@I I<

JGFEJ89@C@;8;< !JK[F 8:FJKLD8;8J 8 ;<:@;@I < a presso do tempo HL8EKF


K<DGFK<I_8DFJG8I8KFD8ILD8;<:@J[F
228/634

 # 4A4=280;34;0:44#>DC>=


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/:?D@;K HL< GFJKLC8M8 HL< 8 C@;<I8E\8 <I8 LD continuum <EKI< 8 C@;<I8E\8 FI@

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8>aE@:8FL<I8=F:8;8<DG<JJF8JFLK8I<=8J <E[FE8J;L8J 
,8I8 C8B< < )FLKFE a preocupao tanto com as pessoas quanto com a
produo fundamental para se alcanar um bom resultado. !C<J DFEK8I8D
8 >I8;< ><I<E:@8C 98J<8;8 E8J ;L8J ;@D<EJb<J :FDGFIK8D<EK8@J preocupao
com as pessoas < preocupao com a produo GFI @JJF ] :?8D8;8 M@J[F 9@;@

D<EJ@FE8C;F<JK@CF;<C@;<I8E\8 
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E8J G<JJF8J GF@J GIFM8M<CD<EK< K<E;<I@8 8 E[F 8K@E>@I FJ I<JLCK8;FJ ;8 <DGI<J8
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,FI FLKIF C8;F K8D9]D E[F GF;<I@8 J<I KFK8CD<EK< MFCK8;F G8I8 FJ I<JLCK8

;FJ FL G8I8 8 GIF;L\[F GF@J GF;<I@8 8C@<E8I 8J G<JJF8J < :I@8I LD 8D9@<EK<
;<JDFK@M8;FI<8=8JK8IFJD<C?FI<J<DGI<>8;FJ 
J<>L@IGF;<DFJM<ID8@J=8:@CD<EK<F grid ><I<E:@8C
229/634

Figura 6.5 Grade gerencial.


(Adaptado de Sobral e Peci 2008)

8;8 LD8 ;8J ;@D<EJb<J ] 8M8C@8;8 GFI D<@F ;< LD8 <J:8C8 ;<  8  :FE

K<E;F  GFJ@\b<J GFJJ_M<@J G8I8 F <JK@CF ;< C@;<I8E\8 J :@E:F GFJ@\b<J


:?8M<
HL<C8B<<)FLKFE@;<EK@=@:8I8D=FI8D
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8D<EK< G8I8 =8Q<I F KI898C?F < ALJK@=@:8I JL8 G<ID8E^E:@8 E8 GFJ@\[F + C_;<I ] 98

J@:8D<EK<8LJ<EK<
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K<D GFL:8 GI<F:LG8\[F :FD 8 DFK@M8\[F < F ;<J<EMFCM@D<EKF ;FJ =LE:@FEYI@FJ
0F;FF=F:FJ<:FE:<EKI8EFJI<JLCK8;FJ U8C@;<I8E\8E898J<;Ff:?@:FK<g
Lder-pessoa ou clube de campo (1.9) 0F;8 8 GI<F:LG8\[F <JKY =F:8;8 E8J
E<:<JJ@;8;<J ;FJ =LE:@FEYI@FJ < <D GIFGFI:@FE8I LD 8D9@<EK< 8>I8;YM<C J<D
GI<F:LG8I
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8E\8 <O@JK<GFL:8GI<JJ[FGFII<JLCK8;F
Lder meio-termo (5.5) F C_;<I D8EK]D LD8 <=@:@^E:@8 ;8 GIF;L\[F
I8QFYM<C<LDDFI8CJ8K@J=8K`I@F
Lder-equipe (9.9) /<>LE;F C8B< < )FLKFE esse o estilo mais eficaz
para uma organizao + C_;<I J< <J=FI\8I@8 K8EKF G8I8 F9K<I <=@:@^E:@8 E8
GIF;L\[F :FDF <D D8EK<I J<LJ =LE:@FEYI@FJ DFK@M8;FJ < <D :FEJK8EK<
;<J<EMFCM@D<EKF
 K<FI@8 ;< C8B< < )FLKFE =F@ DL@KF @DGFIK8EK< GFI J@EK<K@Q8I 8J K<FI@8J
:FDGFIK8D<EK8@J ;< C@;<I8E\8 D8J FJ <JKL;FJ GFJK<I@FI<J no confirmaram que
o estilo lder-equipe seja realmente o mais eficaz em todos os casos
 =8C?8 ;< C<M8I <D :FEJ@;<I8\[F FJ =8KFI<J J@KL8:@FE8@J 8:89FL C<M8E;F 8F
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28DFJ8E8C@J8I8>FI8LD8HL<JK[FJF9I<F grid ><I<E:@8C

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230/634

FDF M@DFJ F grid FL >I8;< ><I<E:@8C ;< C8B< < )FLKFE DFJKI8 LD8 I<

C8\[F <EKI< ;L8J M8I@YM<@J E8 C@;<I8E\8 F <E=FHL< <D G<JJF8J < F <E=FHL< E8
GIF;L\[F ,8I8 FJ 8LKFI<J 8 D<C?FI J@KL8\[F J<I@8 LD8 8CK8 GI<F:LG8\[F :FD FJ
;F@J=8KFI<JGIF;L\[F<G<JJF8J  <JJ8D8E<@I8 F>898I@KF]HL<JK[F@E:FII<K8

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+ :FE:<@KF HL< 98J<@8 8J K<FI@8J :FEK@E><E:@8@J < J@KL8:@FE8@J ] 8 ;< HL< o
contexto deve ser levado em considerao antes de uma atuao do lder <JJ8
D8E<@I8 E[F <O@JK@I@8 LD <JK@CF fD<C?FIg ;< C@;<I8E\8 *[F <O@JK@I@8 LD8 fI<:<@K8
;<9FCFgHL<=LE:@FE8I@8<DHL8CHL<IJ@KL8\[F

Ateno 8 C@;<I8E\8 J@KL8:@FE8C FL :FEK@E><E:@8C @E;@:8 HL< E[F <O@JK< f<JK@CFg


D<C?FI;<C@;<I8E\8d depende da situao.

HL@ :8@L GFI K<II8 8 K<EK8K@M8 GFI G8IK< ;< DL@KFJ <JKL;@FJFJ ;< :I@8I LD <J

K@CF HL< GL;<JJ< J<I LK@C@Q8;F GFI KF;FJ FJ 8;D@E@JKI8;FI<J <D KF;8J 8J <DGI<J8J
<G8I8KF;FK@GF;<=LE:@FEYI@F

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:FDF C@;<I8I J<LJ JL9FI;@E8;FJ /<D @JJF F ><JKFI 8:898IY E[F 8KL8E;F ;8 =FID8
:FII<K8G8I8:8;8J@KL8\[F
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8:FDGI<<EJ[F

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231/634

"@<;C<I ;@JK@E>L< FJ <JK@CFJ ;< C@;<I8E\8 <D ;F@J FJ lideres focados na tarefa
HL< ;8I@8D D8@J @DGFIKZE:@8 8FJ I<JLCK8;FJ < D<K8J ;F HL< XJ G<JJF8J < FJ
lderes focados no relacionamento pessoal HL< ;8I@8D D8@J @DGFIKZE:@8 XJ
G<JJF8J;FHL<8F8C:8E:<;8JD<K8J
J J@KL8\b<J G<CF 8LKFI K<I@8D KI^J GI@E:@G8@J <C<D<EKFJ 8 relao entre o
lder e seus subordinados 8 estrutura da tarefa K8I<=8J <JKILKLI8;8J J[F D8@J
IFK@E<@I8J < K8I<=8J D<EFJ <JKILKLI8;8J J[F D8@J C@>8;8J 8 8K@M@;8;<J @EFM8;FI8J <
:I@8K@M8J < F poder de autoridade do lder !JJ<J <C<D<EKFJ :FD9@E8;FJ =FID

8I@8DF@KF;@D<EJb<J ;8D8@J=8MFIYM<CXD8@J;<J=8MFIYM<C
+ HL< "@<;C<I ;<J:F9I@L =F@ HL< FJ lderes focados nas tarefas eram mais
eficazes tanto nas situaes mais favorveis quanto nas mais desfavorveis <E

HL8EKF FJ C_;<I<J =F:8;FJ EFJ I<C8:@FE8D<EKFJ <I8D D8@J <=@:8Q<J 8G<E8J E8J
J@KL8\b<J@EK<ID<;@YI@8J
 @DGFIKZE:@8 ;< J<L KI898C?F =F@ E[F K<I J< 98J<8;F 8G<E8J EFJ <JK@CFJ ;<
C@;<I8E\8 D8J <JKL;8;F a integrao desses estilos de liderana com as diversas
situaes que os lderes enfrentam nas organizaes

Figura 6.6 Teoria da Contingncia de Fiedler


232/634

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233/634

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J<L:?<=<<HL<:FEK8IY:FDJL88AL;8J<DGI<HL<E<:<JJ@K8I
< 8:FI;F :FD <JJ< f:@:CF ;< M@;8g FJ 8LKFI<J <EK[F :I@8I8D HL8KIF <JK@CFJ
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Direo d -L8E;F FJ <DGI<>8;FJ J[F @E:8G8Q<J < @E;@JGFJKFJ 8 KI898C?8I F
<JK@CF @;<8C J<I@8 =F:8;F E8J K8I<=8J *<JJ8 J@KL8\[F F :?<=< D8E;8 ;<K<ID@E8 F
HL< ;<M< J<I =<@KF HL8E;F ;<M< J<I =<@KF < :FDF ;<M< J<I =<@KF U F HL< J< :?8D8
;<:FDGFIK8D<EKF;< alta tarefa e baixo relacionamento;
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DF;<I8;F K<D LD GFL:F ;< <OG<I@^E:@8 < FL J<>LI8E\8 EF HL< =8Q G<ID@K@E;F
HL< F C_;<I J< :FDGFIK< ;< DF;F 8 =F:8I E[F J` E8 K8I<=8 D8J EF I<C8:@FE8D<EKF
:FD F <DGI<>8;F U F HL< J< :?8D8 ;< :FDGFIK8D<EKF ;< alta tarefa e alto
relacionamento;
Participao d *<JJ8 J@KL8\[F F <DGI<>8;F AY K<D D8@J ?89@C@;8;<J EF KI8

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G8IK@:@G8K@MF /<I@8 LD C_;<I D8@J =F:8;F EF I<C8:@FE8D<EKF ;F HL< E8J K8I<=8J U
FHL<J<:?8D8;<:FDGFIK8D<EKF;< baixa tarefa e alto relacionamento
Delegao d *<JJ8 J@KL8\[F FJ <DGI<>8;FJ AY K^D LD 8CKF E_M<C ;< ?89@C@;

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G8I8 HL< <JK< GFJJ8 =8Q<I J<L KI898C?F :FD D8@FI 8LKFEFD@8 U F HL< J< :?8D8 ;<
:FDGFIK8D<EKF;< baixa tarefa e baixo relacionamento.
234/634

Figura 6.7 Ciclo de vida de Hersey e Blanchard

JJ@D F C_;<I ;< 8:FI;F :FD $<IJ<P < C8E:?8I; deveria tratar cada
empregado de maneira distinta :FE=FID< J<L E_M<C ;< <OG<I@^E:@8 ;< ?89@C@;

8;< ;<@E@:@8K@M8<;<I<JGFEJ89@C@;8;<EFKI898C?F
28DFJM<I:FDF<JJ<K`G@:FAY=F@:F9I8;F

 B05 $ =0;8BC0 03<8=8BCA0C8E>

 % A45;4G> 3> 4G4A2X28> 30 ;834A0=U0 V > A4BD;C03> 0;


20=U03> ?4;> ;X34A 4< A4;0UT> QB ?4BB>0B @D4 8=5;D4=280 &0A0 > ;X34A @D4 >2D?0 D<0
?>B8UT> 5>A<0; 34=CA> 30 >A60=8I0UT> V D< 34B058> 834=C85820A > 4BC8;> 34 ;834A0=U0 @D4
34E4 0?;820A 0 2030 D<0 30B 28A2D=BCS=280B @D4 E8E4=280 => 2>C8380=> >=B834A0=3> >
2>=C4GC>34;834A0=U0B4;428>=40>?UT>2>AA4C0
a) Na diviso do trabalho, o lder autocrtico determina a tarefa de cada um e cada qual
escolhe seu companheiro de trabalho. Na liderana democrtica, o grupo decide sobre a
diviso de trabalho e sobre o parceiro de cada um.
b) Na programao dos trabalhos, tanto o lder democrtico como o liberal no interferem de
nenhuma forma nas decises do grupo.
c) As caractersticas comportamentais predominantes dos subordinados do lder liberal e do
lder democrtico so similares quanto escolha do que fazer e quando fazer.
d) O volume dos resultados produzidos pelo exerccio da liderana autocrtica maior,
porm a frustrao e a agressividade tambm.
e) Grupos submetidos s lideranas liberais e democrticas tendem ao individualismo e a ig-
norar o lder com o passar do tempo.
235/634

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<I8CE[FJ[F@;^EK@:FJ
 C<KI8 <JKY G<I=<@K8 < ] F EFJJF >898I@KF !EKI<K8EKF 8 C<KI8 ! <JKY <HL@MF:

8;8 GF@J 8 C@;<I8E\8 ;<DF:IYK@:8 E[F K<E;< 8 :I@8I @E;@M@;L8C@JDFJ ,<CF :FE

KIYI@F <JJ< <JK@CF ><I8 LD8 :F<J[F D8@FI <EKI< FJ D<D9IFJ + >898I@KF GFIK8EKF
]8C<KI8


 "834A0=U0*A0=B028>=0;G*A0=B5>A<028>=0;
#I8E;< G8IK< ;8J K<FI@8J ;< C@;<I8E\8 J< 98J<@8 EF I<C8:@FE8D<EKF <EKI<
C_;<I<J < JL9FI;@E8;FJ !O@JK<D GFI]D <JKL;FJ HL< 89FI;8D o tipo de recom-
pensa que o lder oferece <D M<Q ;< 8E8C@J8I<D F :FDGFIK8D<EKF ;F C_;<I <D
I<C8\[F 8FJ C@;<I8;FJ !JJ<J <JKL;FJ 8GFEK8D ;F@J K@GFJ ;< C_;<I<J C_;<I<J KI8EJ8

:@FE8@J<KI8EJ=FID8:@FE8@J
Liderana transacional ] 8HL<C8 <D HL< <O@JK< LD8 relao de troca <EKI<
C_;<I < JL9FI;@E8;F /<L EFD< M<D <O8K8D<EK< ;<JJ8 KIF:8 ;< KI8EJ8\[F + C_;<I
;<=@E< 8J D<K8J HL< ;<M<D J<I 8C:8E\8;8J < GIFD<K< FJ fGI^D@FJg :8JF FJ F9A<K

@MFJJ<A8D8K@E>@;FJ
+ C_;<I KI8EJ8:@FE8C ;<M< <EK[F <J:C8I<:<I HL8@J J<I[F 8J K8I<=8J < FJ F9A<K

@MFJ DFK@M8I J<LJ =LE:@FEYI@FJ G8I8 HL< <C<J 8K@EA8D JL8J D<K8J < =FIE<:<I 8GF@F
8FJC@;<I8;FJEFKI898C?F 9LJ:8E;FJLGI@IJL8JE<:<JJ@;8;<J

Lembre-se F C_;<I KI8EJ8:@FE8C ] F C_;<I KI8;@:@FE8C HL< 9LJ:8 DFK@M8I 8KI8M]J


;<@E:<EK@MFJD8K<I@8@J
236/634

< 8:FI;F :FD DL@KFJ 8LKFI<J 8 C@;<I8E\8 KI8EJ8:@FE8C =LE:@FE8 9<D


HL8E;F 8 FI>8E@Q8\[F <JKY <D LD 8D9@<EK< <JKYM<C ,8I8 HL< <C8 J<A8 <=@:8Q 8D

9FJ FJ C8;FJ C_;<I < C@;<I8;F ;<M<D <JK8I fJ8K@J=<@KFJ :FD F E<>`:@Fg FL J<A8 ;<

M<<O@JK@ILD<HL@C_9I@F<EKI<8JI<:FDG<EJ8J<FJ<J=FI\FJ
&Y E8 liderana transformacional, F G8G<C ;F C_;<I ] ;< inspirador de seus
subordinados !JJ< C_;<I 9LJ:8 HL< J<LJ C@;<I8;FJ KI8EJ:<E;8D J<LJ F9A<K@MFJ
G<JJF8@J<D9<E<=_:@F;8FI>8E@Q8\[F
!C< no se apoia somente nas recompensas materiais para motivar os seus
liderados D8J LJ8 K8D9]D FLKIFJ 8JG<:KFJ :FDF 8 M@J[F FJ M8CFI<J :FDG8IK@C

?8;FJ<8J@;<@8JG8I8HL<J<LJJL9FI;@E8;FJJ<JLG<I<D
!O@JK< LD8 M@8 ;< D[F ;LGC8 E<JJ< K@GF ;< C@;<I8E\8 $Y LD <JK_DLCF
DcKLF <D HL< 8D98J 8J G8IK<J J< @E:<EK@M8D G8I8 HL< =8\8D LD <J=FI\F <OKI8 8
=@D;<HL<FD8@J8CKFE_M<C;<DFK@M8\[FJ<A88K@E>@;F

Figura 6.8 Liderana Transacional e Transformacional

+ C_;<I transformacional um agente de mudanas e inovaes na organ-


izao !JJ< C_;<I K<D :8I8:K<I_JK@:8J ;F C_;<I :8I@JDYK@:F D8J M8@ 8C]D ;<JK< +
C_;<I :8I@JDYK@:F GF;< HL<I<I HL< FJ C@;<I8;FJ J@>8D J<L DF;F ;< G<EJ8I < E8;8
8C]D;@JJF
*F :8JF ;F C_;<I KI8EJ=FID8:@FE8C <C< HL<I HL< FJ J<LJ J<>L@;FI<J J<A8D
HL<JK@FE8;FI<J<<DGI<<E;<;FI<J HL< busquem o novo, que sejam criativos
237/634

JJ@D J<E;F 8 C@;<I8E\8 KI8EJ=FID8:@FE8C J<I@8 :FEJKIL_;8 :FD 98J< E8 C@;

<I8E\8 KI8EJ8:@FE8C !C8 ><I8I@8 <J=FI\FJ < I<JLCK8;FJ 8:@D8 ;FJ HL< 8 C@;<I8E\8
KI8EJ8:@FE8CGF;<I@88K@E>@I
28DFJ8E8C@J8I8>FI8LD8HL<JK[FJF9I<<JJ<JK@GFJ;<C@;<I8E\8

 4B?4 =0C4; =0;8BC0

 0A02C4AXBC820B 2><> YC8<>B =XE48B 34 2><?A44=BT> 30 A40;83


034 3> <D=3> 20?0283034 34 2><?0AC8;70A ?>34A 4 20?0283034 34 8=B?8A0A 4 34 4=
E>;E4A >B ;834A03>B BT> 8<?>AC0=C4B 0CA81DC>B 3>B ;X34A4B 3> 5DCDA> >D B490 ;834A4B E8B
8>=RA8>B4CA0=B028>=08B

"@:8 =Y:@C M<I HL< 8 98E:8 J@DGC<JD<EK< @EM<IK<L FJ :FE:<@KFJ E[F ] D<JDF
 G<>8;@E?8 <JKY <O8K8D<EK< EF =8KF ;< HL< <JJ8 ;<J:I@\[F J< I<C8:@FE8 :FD a lid-
erana transformacional < E[F 8 :FD KI8EJ8:@FE8C ,FIK8EKF F >898I@KF ]
HL<JK[F@E:FII<K8

  "834A0=U00A8B<RC820
 C@;<I8E\8 :8I@JDYK@:8 98J<@8
J< E8 EF\[F ;< HL< :<IKFJ C_;<I<J GF;<D 8K

I8M]J ;F GF;<I ;< J<L :8I@JD8 DFK@M8I 8J G<JJF8J 8 8K@E>@I F9A<K@MFJ !C<J :FE

J<>L@I@8D =FID8I >ILGFJ :F<JFJ < MFCK8;FJ G8I8 <JJ<J F9A<K@MFJ :FD LD 8CKF >I8L
;<:FE=@8E\8EFC_;<I 
<8:FI;F:FDC<>><K8C 

a liderana carismtica o tipo de liderana que faz uma nfase na artic-


ulao de uma viso e de uma misso que promete uma vida melhor.

< :<IK8 =FID8 8 0<FI@8 ;8 (@;<I8E\8 8I@JDYK@:8 8GFEK8 F :8I@JD8 :FDF


LD8 :8I8:K<I_JK@:8 HL< =8I@8D FJ JL9FI;@E8;FJ J< ;<;@:8I<D D8@J < J<>L@I<D
=@<CD<EK<FC_;<I<DKFIEF;<LD8D<K8@;<8C@Q8;8GFI<C<
)8J :FDF LD C_;<I KFIE8
J< LD C_;<I :8I@JDYK@:F +L D<C?FI :FDF ;<J<E

MFCM<DFJ LD :8I@JD8 /<>LE;F LD8 8EYC@J< ;< FE><I < '8E<E>F 8J GI@E:@G8@J
:8I8:K<I_JK@:8J;<LDC_;<I:8I@JDYK@:FJ<I@8D
238/634

DC>2>=580=U0 possuem confiana plena no prprio julgamento e


habilidade;
,8BT> apresentam uma meta idealizada que prope um futuro melhor
que o status quo. Quanto maior a disparidade entre essa meta idealizada
e o status quo, mais os seguidores tendero a atribuir ao lder uma viso
extraordinria;
018;83034 34 0AC82D;0UT> eles podem esclarecer e formular sua
viso de maneira compreensvel para os demais, demonstrando uma
compreenso das necessidades dos seguidores e, consequentemente,
atuando como fora motivadora;
>AC4 2>=E82UT> os lderes carismticos so tidos como fortemente
comprometidos, dispostos a assumir elevados riscos pessoais, arcar com
custos altos e dedicar-se ao autossacrifcio para realizar o que
pretendem;
><?>AC0<4=C> 5>A0 3> 7018CD0; os que tm carisma adotam atit-
udes vistas como modernas, no convencionais e contrrias s normas.
Quando bem-sucedidos, esse tipo de comportamento desperta sur-
presa e admirao nos seguidores;
64=C4B 34 <D30=U0 os lderes carismticos so percebidos como
agentes de mudana radical, em lugar de mantenedores do status quo;
)4=B818;83034 0> 0<184=C4 fazem avaliaes realistas das imposies
ambientais e dos recursos necessrios para provocar a mudana.

<JJ< DF;F FJ C_;<I<J :8I@JDYK@:FJ J[F M@JKFJ G<CFJ J<LJ JL9FI;@E8;FJ :FDF
obstinados autoconfiantes < agentes de mudana <D JL8 FI>8E@Q8\[F *[F J<
:FDGFIK8D:FDF:?<=<J:FEJ<IM8;FI<J<9LJ:8DFI@J:F FEFMF 8DL;8E\8
< 8:FI;F :FD .F99@EJ  <O@JK<D KI^J G8JJFJ GI@E:@G8@J G8I8 HL< LD C_;<I
GFJJ8;<J<EMFCM<I:8I@JD8
239/634

*8KLI8CD<EK< <O@JK<D 8;<GKFJ < :I_K@:FJ ;<JJ< K@GF ;< C@;<I8E\8 ,<JHL@J8J
DFJKI8D HL< pessoas que trabalham com lderes carismticos so mais motiva-
das e se dedicam mais C]D ;@JJF :FDF >FJK8D ;< J<LJ :?<=<J so mais felizes
no ambiente de trabalho.
!EKI<K8EKF 8C>LEJ 8GFEK8D HL< esse estilo pode criar problemas  8LKF

:FE=@8E\8 < 9LJ:8 F9JK@E8;8 GFI LD F9A<K@MF GF;<D f:<>8Ig F C_;<I =8Q<E;F :FD
HL< <C< E[F <J:LK< :I_K@:8J < JL><JKb<J ;< G<JJF8J :FD FLKI8J M@Jb<J  JJ@D <JJ<
K@GF ;< C_;<I J<I@8 D8@J 8;<HL8;F 8 <DGI<J8J <D<I><EK<J FL HL< E<:<JJ@K<D ;<
LD8>I8E;<DL;8E\8

  "834A0=U0,8B8>=RA80
8 D<JD8 =FID8 HL< 8 C@;<I8E\8 :8I@JDYK@:8 F GI`GI@F EFD< ;8 C@;<I8E\8
M@J@FEYI@8 @E;@:8 HL8C ] F J<L <E=FHL< +J 8LKFI<J HL< :I@8I8D <JJ< K<IDF <EE@J
< *8ELJ 8GFEK8I8D HL< a capacidade de criar e compartilhar uma viso de fu-
turo seria fundamental na atuao de um lder.
)8J 8=@E8C F HL< J<I@8 LD8 M@J[F !JJ< :FE:<@KF <JKY I<C8:@FE8;F :FD F ;<J

K@EF ;<J<A8;F d LD fD8:IF


F9A<K@MFg /<I@8 98J@:8D<EK< I<JGFE;<I X G<I>LEK8
fFDFHL<I<DFJ<JK8I;8HL@8:@E:FFL;<Q8EFJg
,8I8 C9I<:?K  G8I8 :?<>8I X M@J[F LD8 <DGI<J8 ;<M< G<I>LEK8I como
queremos ser vistos pelas pessoas e pelo mercado?
240/634

)8J LD8 M@J[F E[F GF;< =@:8I JFD<EK< E8 f:89<\8g ;F C_;<I Um lder vis-
ionrio vende a viso aos membros da organizao !C< LK@C@Q8 <JJ< f8CMFg
<JJ<D8:IF
F9A<K@MF :FDFLD=8KFIDFK@M8;FI<HL<:I@8LD8:F<J[FEF>ILGF
!JJ8 M@J[F J<IM< G8I8 HL< KF;FJ K<E?8D LD8 EF\[F :C8I8 ;< HL8@J J[F FJ F9

A<K@MFJ 9LJ:8;FJ < 8LO@C@8 E8 GI@FI@Q8\[F ;< <J=FI\FJ < ;< I<:LIJFJ < 8:FI;F :FD
<EE@J<*8ELJ 

, portanto, um elemento motivador, alm de atuar como critrio de


seleo para a alocao de esforos, filtrar as informaes a serem anal-
isadas e disciplinar as aes, de modo a canalizar todos os esforos para
um nico fim.

JJ@D J<E;F LD C_;<I M@J@FEYI@F E[F J` <J:FC?< LD8 M@J[F :FII<K8 G8I8 8
<DGI<J8 D8J K8D9]D :FDLE@:8 <JJ8 M@J[F 8 KF;FJ FJ D<D9IFJ < :FEJ<>L< HL<
<JK<Jf:FDGI<Dg<JJ8M@J[F<J<;<;@HL<D8FDYO@DFG8I8HL<<C8M@I<I<8C@;8;<

'D4BC[4B><4=C030B

 4B?4 18= %58280; CV2=82>



 < >A60=8I0U[4B 5>A<08B 2>=C4<?>AS=40B >B 38A864=C4B
>2D?0< ?>B8UT> 4< D<0 784A0A@D80 A46830 ?>A =>A<0B 8<?4BB>08B  0DC>A83034 5>A<0;
2>=24383004BB4B38A864=C4B=T>60A0=C40;834A0=U0402>=3DUT>34?4BB>0B

,<I=<@KF + =8KF ;< LD8 G<JJF8 <JK8I F:LG8E;F LD :8I>F E[F ] >8I8EK@8 ;<
LDG8G<C;<C@;<I8E\8 +>898I@KF]HL<JK[F:FII<K8

  =5A04A> 3<8=8BCA03>A

 >< A4;0UT> Q 38BC8=UT> 4=CA4 ;834A0=U0 4 64AW=280 V 2>A


A4C>058A<0A@D4064AW=280
a) se preocupa com o bom funcionamento da organizao, enquanto a liderana se define
pela busca da inovao e a mudana;
b) atua sempre a partir de metas consensualmente estabelecidas, enquanto a liderana deve
recorrer sempre a sua posio;

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