Printed Pages : 3 7 {0G NMBA-017/MBTM-017 Time : 3 Note : (Following Paper ID and Roll No. to be filled in your Answer Book) R 1D : 270131 M. B. A. (SEM. 1) (ODD SEM.) THEORY EXAMINATION, 2014-15 COMMUNICATION FOR MANAGEMENT Hours] [Total Marks : 100 Attempt all questions. PART - I 1 Answer any five of the following in about 5x4=20 250 words : @ ) © @ © (3) 270131] sees’ What do you mean by encoding and decoding of messages? Give an example. ‘What is a grapevine? Explain its importance in business communication. What do you understand by space language? What role does it play in business relationships? What is an office memo? What purpose does it serve? What are the characteristics of a good team leader? Differentiate between a minutes and an agenda. What are the skills required for preparing a minutes? 1 [ Contd...PART - I 2 Answer any two of the following questions : 2x15=30 (a) You are the sales manager of a furniture manufacturing firm. Write a letter of apology to the retejler for being late in delivery of sorte items of furnitire. © (b) IndusInd Bank has given the following newspaper advertisement recently. Prepare a resume to be sent against this advertisement. (c) Bring out precisely the basic structure of a business report. Also elucidate the precautions to be taken while preparing a business report. PART - I Answer all the five questions : 5x10=50 3 (a) __ Discuss the importance and role of communication in modern business organizations. What are the unique advantages of the written communication in business? OR (b) “How do you speak is more important than what do you speak” ? Comment. 270131] 2 [ Contd... 4 @ @) 5 (a) ) 6 @ ) 7 @ ) 270131) List out the principles of oral communication. How a manager can effectively use his /her oral communication skills in business? OR What makes people poor listeners? Suggest how one can overcome the barriers that cause poor listening. A candidate is preparing for a campus interview scheduled in his/her college next week. What tips would you give the candidate to face the interview successfully? OR Critically examine the role of information technology in making the business communication fast and effective. What are the objectives of conducting a business meeting? Discuss the role and responsibilities of a chairperson and the secretary in conducting a business meeting. OR What do you know about business etiquette? How the understanding of behavior and attitudes of individual employees become important under a multi cultural work environment ? ‘What is the role of PR in a company ? Discuss in detail the responsibilities of PR as Professional communication. OR Clearly elucidate the meanings and role of the terms : Downward communication - horizontal communication, Wrong assumption - Semantic barrier. 3 [ 44500 ]