Data analysis

1. How much importance do you give to each of these parameters before buying
apparel ?

Parameters No. of respondents % of respondents

Quality 15 30
Comfort 8 16
Style 5 10
Price 8 16
Aethetics 2 4
Brand 6 12
Fashion sense 6 12
Total 50 100%

importance given to these parameters

quality comfort style price aethetics brand fasion sense

12%
30%
12%

4%

16%
16%
10%
What is the frequency of purchase of fabrics for shirts, pants, suits etc.