co . s : WEA SIMScript Ranked amongst NV nstitutes in beyond IIM's survey by Higher Education Review, 2017 = on INSTITUTE OF MANAGE! Accredited with’ Grade by NAAC, An ISO 9 Affilate fo Bharathar University and Ao Saravanampatty. Coimbatore - 641035. Pn Se www.sankara.ac.ina] “CREATING ae 2 - Sa A Dey chad Pr aN ACTA RY ee SMe ead > N. EX TYDISCLAIMER: ‘Tho contents of ths newsetterhas been provided by Sankara institute of Management Science related to he academic actvites of SINS, ‘The information contained in the newsletter is nat to be displayed except in PDF As format, No lily is accepted for any information or services which may appear in any other format, No responsibility is taken for any information 0” services whieh may appear on any linked webstas. SIMScript - A Quarterly Newsletter BUILDING A LEARNING ORGANISATION Editorial boerd From the editor's desk From the Secretary's desk Joint Secretary's message Inauguration Workshop Bridge Course Get invigorated (ut Bound Training CEO Talks Industrial Visits Internship Training GST Seminar ED Fest Tree Planting HR Conclave CSR activity Other activities Student activities Faculty Endeavours. Placements at SIMS.Chief Editor = Dr.B.Sudhakar — Director Sankara Institute of Management Science Editors Dr.Priya Kalyanasundaram Prof.G.Sivaranjani Digital Creator Prof.S.Nithyanandh /o SIMSCRIPT, the quarterly newsletter of SIMS. iittee and the student contributors have expressed great zeal in contibuting towards this newsletter through their participation in varied activities. Our sincere thanks to the team, whose hard work and enthusiasm has made it possible to record and cherish all the dynamic efforts, activities and laurels of our students and faculty in large. Have a pleasant reading! Page 5aioli UaT=) Secretary's desk Derg cs feel Teen iets CRA nn quarterly newsletter of SIMS. The publication of this eee om RS erm eee htc ra eee ee Peer aca EUR eo that the department will march ahead and add more Pere enue men eck cuts Deo one Se and Students for doing a commendable task Wishing the very best! Cee oe aes TSE ed Eee iy See eae eum a we prepare you for SUCCESS reds) SIMScript - A Quarterly Newsletter Joint Secretary's message Greetings from SIMS! Oru conti toate etl PCN et ites aar ttc ‘success step of SIMS is the release of this quarterly Pee ee SerecmerO n a achievements and activities carried out in different spheres by the department, The second edition of Sere eRe eee ones Seco orn ae en eget would lke to send my best wishes to the Head of the DTC ECS Sa) et ue ana both academic and non-academic. etcncee ie eee eer See CCU eee ee ens Mes urine oaabout SIMS Cece: Since its inception in 2000, Sankara Institute of Management Science (SIMS) has been one of the finest B-Schools in South India , providing excellent academic delivery and infrastructure to its students. At SIMS, we adapt innovative teaching pedagogy and excellent training opportunities for overall development. SIMS transforms its MBA students into leaders representing India on the global map. SIMS-MBA is a fun-filled, integrative and intellectually stimulating experience. Students will assimilate profound knowledge in the functional areas such as HR, Finance, Marketing and Systems and this wil aid students to acquire PIER a eau ences Ree an cue erat) decisions in the highly competitive world. SIMS sole aim is to achieve the excellence in management education, with high quality deliverable and competency based education to the younger generation preparing them to face any given challenge in their day-to-day life CU OE URW ete AU eee Oe cd / example for future generations. So as to metamorphosis into living legacies. Steer your /\ career with SIMS Ww SStela SCR CN OCH eS Oe URC eS aR Vision Developing quality citizens with a strong character, duty, dedication and discipline and to revive the traditional heritage of our holy land in the various Spiritual, Cultural, Educational and Technical ES an eon Aa ae as eal ere Aero Quality Policy SiC U CRS UU ECU ues ee Rm ces eur mene Cee emcee renters ACmet aka students and derive satisfaction in pursuit oftheir knowledge and aspired goals. raeSIMScript - A Quarterly Newsletter Inauguration ; SIMS inaugurated its 17th year MBA batch on 02nd August,2017. Dr.B.Sudhakar,Director of SIMS. welcomed the future managers. Shri.7.P. Ramachandran, Managing Trustee & Secretary, Sankara Educational Institutions, rendered the presidential address, Smt.Sandhya Ramachandran, Joint Secretary, felicitated the gathering. Ms.Nithya Ramchandran,Deputy Joint Secretary, delivered a motivational and an aspirational message to the students. Dr.H.Balakrishnan, Principal, Sankara college of Science and Commerce addressed the gathering Col.AchalSridharan, Managing Director of Covai Property Centre India, Ltd, delivered the special address. He spoke about his life time experience in Army and the importance of communication in the present day world and how the youth should be prepared to face the competitive world. Workshop for | MBA and II MBA students were conducted on 09.08.17 & 10.08.17 i.Business Instructor , Shinas Vocational Training Centre-Oman, to enhance the “Management is doing things right, leadership is doing the right things” Peter.F DruckerSIMScript - A Quarterly Newsletter Bridge Course _ A Bridge course was planned and conducted for the | MBA students on 11.08.17. Mr.Natarajan, Business Consultant from Coimbatore emphasised the importance of Entrepreneurship and the characteristics of Entreprenuers. He also shared the examples of the entrepreneurial journey of few successful entrepreneurs of Coimbatore. The aftemoon session was handled by Mr.M.Senthil Kumar, Architectural Sales Manager, Gujarat Guardian Ltd., Chennai. He was sharing the current management trends followed in the corporates and conducted various management games to make the session more interesting and participative. Get Invigorated Guest Lecture on Stock Exchange & Share holdings was conducted by Mr. Gowtham Damodharan on 4th August, 2017 for the students of SIMS. The session provided the knowledge on Share trading in India, the functioning of the Stock exchange and its processes Guest Lecture on Career Guidance was conducted by Mr-Pandhala Raja, Business Head Bank Naukri on 28th August for the Il MBA students. He explained about the career opportunities available in the Banking sector and the expectations in the present scenario, Guest Lecture on Digital Marketing was conducted by Mr. Arun on 15th September to our student's. He made the session more interesting by providing information relating to the current marketing scenario and how digital marketing is becoming a powerful tool. He created awareness relating to the various digital marketing tools and its scope for students. Guest Lecture on “Anti-Tobacco Awareness Programme” was conducted by Dr.S.Natarajan, Cardiology specialist of G.K.N.M Hospital Coimbatore on 22nd September to our students. He explained about the causes of heart attack, preventive measures to overcome heart disease and ill effects of tobacco. Guest Lecture on “Digital Marketing’ for our students was conducted by Mr.P.Samuel Giftson, Marketing Consultant & Digital Marketing Trainer on 13th October, 2017. He emphasized on the importance of Digital marketing and shared his knowledge with the participants SIMS Leading through innovationSIMScript - A Quarterly Newsletter Out Bound Training at NALS An outbound training programme was conducted for the | MBA students at NALS ACADEMY, Coonoor, between 3rd and Sth August, 2017. The training programme focussed on nature trail, experiential leaming, capturing learning, leadership development, socio-drama and outdoor games. The students actively participated eagerly in all events and leamed the skills required for a management graduate. CEO Talk Mr.N,GopalaKrishnan, CEO, Velmayil Group of Companies, Coimbatore addressed the students on 22nd August, 2017. Students interacted with the guest regarding his business, market expectations, success stories and handling of customer queries etc., The interaction helped the students to understand the nuances of conducting a business. He emphasized on “Managing Customer Service”, He shared his life experience where he believed in “Effort never fail” and he also added Resolving Service Breakdown changed his life. The most important lesson which we learnt was “Facts Tell Stories Sell’, It helped us to gain a lot of confidence in what we want to achieve in our lifeSIMScript - A Quarterly Newsletter CEO Talk Mr. Ashish Mehta, Managing Director, Mehta Jewellers, Coimbatore addressed the students on 26th September, 2017. The guest shared his journey as an entrepreneur and his innovativeness in transferring traditional business into modem one using all the recent trends in the market. In fact the session was more practical and with many stories on management lessons. He started the session with story, moral of the story was opportunities knock the door for students only 3 times, grab the best one. We shouldn't waste the time waiting for something more- settle for less, try for more. The two things that can change anybody life is “Too Early & Too Late” he also added that budding entrepreneurs should be furious with their competitors that will help them to grow in market. Dr. K. Pradeep Kumar, Founder of Elite Group of Companies interacted with the students on Sth October, 2017. He shared with the students about his company and his NGO unit Elite Circle. He also briefed about his path to this level from childhood. He advised students to follow the 5 Tonics of Success to become a successful Entrepreneur. CHIP- Content, Hard work, Introspectiveness, Positive Thinking IPS - Impression , Presentation Sane. KISS- Knowledgeable, Ideal, Stick to Point SWOT - Strength, Weakness, Opportunities and Threats DREAM BIG.SIMScript - A Quarterly Newsletter Industrial Visits Industrial visits aim to enhance and instil practical experience to the students where they get first hand information and provide a deeper insight regarding the internal workings of the company. Our students were taken to the following industries to gain practical exposure. II MBA students had a visit to Rabwin Industries Ltd., Malumichampatty on 28th July,2017, Larsen & Tourbo Ltd., Malumichampatt, Coimbatore on 16th September, 2017, and to Point Perfect Technology Solutions, Keeranatham, Coimbatore on 22nd September, 2017, At Rabwin Industries the students leamt how the machine tools and components manufacturing is done through CNC machines. The students understood how a production unit is functioning with numerically controlled machines. The visit to L&T helped the students in acquiring knowledge in the nature of business, products, process, and markets of the company. The students also understood the technological advancement and R&D practices followed in the company to meet the expectation of the customers to reach its vision. Thejvisit to PPTS helped the students to interact with MrHarish Raman, the HR manager. He ‘explained the HR policy and procedures followed by the company. He shared the recruitment process and placement opportunities in the company. He gave an outline on the preparation of resumes, ¥w techniques, techniques of facing interviews and what the expectations of HR managers his gave better insight to our students in preparing themselves for the placement process. | MBA students had visited TTK Prestige Ltd., Mayileripalayam, Coimbatore on 19th August, 2017. The students learned the operations of manufacturing unit practically. The manufacturing process from raw material stage to finished product stage, cleaning of raw materials before manufacturing, ales of finished goods after manufacturing, packing process, polishing the goods inside and side with different machinery and cleaning materials, automated price printing process, inspection partment for QC check were part of their learning. The managers also shared how they use 4M, 5S TPM methods in the company to achieve quality and performanceSIMScript - A Quarterly Newsletter An internship training was conducted for our Logistics students at OM Logistics Pvt. Ltd., Coim- batore division on 23rd September, 2017. The students learned the activities of OM Logistics. The students were given inputs on the Warehouse Management system, Packaging Process, Loading and Unloading procedures, Equipment Handling process, Booking procedures, Tran- shipment, use of RFID, BAR coding operations, Vehicle Tracking Process, Training process for employees followed in the company. This programme created a great impact among the students for having understood and experiencing the scope and functions of logistics in a pioneering industry. GST National Seminar The institute organised a national level seminar on “Impact of GST in Indian Economy’ on 8th September, 2017. DrJawaharbabu , CAM- Auditor & Insurance advisor, presented himself with the discussion on “Introduction & Implication of GST” to the participants of the seminar. Mr.K.Ramesh, Chartered Accountant discussed the “Impact of GST in Indian economy”. The response for the seminar was overwhelming with students from different institutes participating and gaining knowledge on GST. SIMS - Learn & LeadSIMScript - A Quarterly Newsletter Empressario - ED Fest The institute organised a two day workshop (12th and 13th of September) on Entrepreneurial Devel- opment- Empressario the ED fest. First day we had four entrepreneurs sharing their experience with the participants of the workshop. Mrs.Sudhapurushothaman , President - WOBEDA shared her organisations contributions in developing women by sharing her experience on “Women Empower- ment through Entrepreneurship’. Mr.Prabhu Gandhikumar , Director - Gandhikumar Group of com- panies shared his wide experience on “Entrepreneur's Journey-Lesson learned from Frontlines" with lot of live examples. Mr.Moosa Kalemullah, Director — Horizon training academy, encouraged the participants by showing the avenues available for the entrepreneurs on “Export Opportunities for Entrepreneur's’. Mr.Vipin.A.P, CEO-Founder, Dream Day Designers, explained how he became an entrepreneur in discussing on "Event Management — An Entrepreneurial Journey’. The second day witnessed the students organise business stalls and events to exhibit their entrepre- neurial skills to sell their ideas and products. The event was floored with 25 stalls of various foods, games, saplings, dresses and accessories of which 10 stalls were from Self Help Group (budding Entrepreneurs). Customers from SANSAC thronged the stalls and made the event meaningful. nting ee pl can restore the earth from the harmful effects of global warning. The students of Sankara Institute of Management Science took an initiative to contribute towards reducing global warming by way of initiating planting of trees in the campus on 27th October, 2017. The Principal, | the members of Lions Club-Coimbatore, students and the faculty of SIMS planted the saplings which - included Coconut tree, Neem tree, Mango tree etc to help preserve the soil and retain the moisture the soilSIMScript - A Quarterly Newsletter HR Conclave The institute organized a one day HR Conclave ~"Recent Trends in HR Practices” on 06th Octo- ber 2017. Dr.Guru Selvaraj DGM-HRIIR, Flow link Systems (P) Ltd shared his experience on HR operations and stated the Industry expectations from HR managers. The second session was handled by Mr. .B. Sureshkumar (Senior-HR) from Point Perfect Technology Solutions, Coimbatore. He discussed the Role of HR’s in Organisational Development and the impact on organization. He also shared the Recruitment and Selection process followed in IT industry. The post lunch session was handled by MrKowshik Krishnamoorthy, Business Operations Manager, Mintly -A unit of HR CUBE LLC, Coimbatore. He shared his views on Myths and Real- ity in HR Industry. The session was more interactive with participants asking lot of questions. In fact the speaker kindled the participants to ask questions and made the session interesting. The final session was a panel discussion. Invited guests and few student participants were the panel members. The panel discussed the prospects of HR in current Industrial scenario. Delib- erations were on opportunities available in market for HR, recent trends practised in industry and its expectation from the students. In Association with NSS unit of SANSAC & The Eye Foundation, SIMS 1S conducted ant on 25th September, 2017. Over 400 people participated from Sankara Educational Institutions and got benefited Joy of Giving Week (October 2nd — 8th) is an initiative to bring out the inherent goodness in every individual. As a part of the weeklong celebrations, students were encouraged contribute something for the welfare of the less privileged. In connection with this, the NSS u of Sankara College of Science and Commerce, Sankara Institute of Management Studi Coimbatore Government Hospital and Lions Club of Coimbatore — ELITE jointly organiz Blood Donation Drive in the premises on 4th October, 2017. xSIMScript - A Quarterly Newsletter CSR Activity Glimpses TenronoeTOn beet B P02 9 an Other Activities Bhoomimatha day was observed on 31st July, 2017 with a silent prayer , awareness song and selfie contest. Floridus - Fresher’s day was celebrated on 24th August 2017. The party and the cultural programmes was organised by the I! MBA students. | MBA students took part sportively and enthusi- astically. The event was very colourful and enjoyable. Onam celebration- “Aarpoo” was celebrated on 31stAugust, 2017. Students of SIMS organised the event with a pookalam, cultural programmes, games followed by a cultural feast “SADYA" for the entire team of faculty and students. All the members of SIMS were in the traditional out fits of Kerala and the event was grand and had reflected the cultural heritage of Kerala.SIMScript - A Quarterly Newsletter ll MBA students Vaishnavi, Rajeshwari, Ashwin Victor, Veeramanikandan, Vignesh and Essaki raja participated in an Entrepreneurship seminar organized by the Department of BBA, SANSAC, Coimbatore on July 28th 2017. Il MBA students Kasinathan, Ashwin victor, Mani, Mahendran and Praveen won II place in ADZAP competition conducted by Department of commerce COMFEST of SANSAC on 22nd Aug 2017. ll MBA students Vaishnavi, Vishal, Ashwin Victor & Rajeshwari participated in “GST- Seminar” conducted by Department of commerce, SANSAC on 27th July, 2017 The students of | MBA participated in pookalam competition and won II prize in the competition conducted by SANSAC on 30th Aug 2017. I MBA students Kasinathan, Ashwin victor, Mahendran and Mani participated in ADZAP & Product launch an intra-college business competition organized by Bannariamman Institute of Technology on 7th& 8th Sept 2017. ll MBA students Ashwin victor, Mahendran, Arafath, Mani and Praveen won I! place in product launch and participated in Business Quiz and Adzap on 26th Sept 2017 organized by Rathinam college of arts and science -TYCOONS. II MBA students participated in Intemational seminar organised by the Commerce Department ‘of SANSAC on the topic “Global Indian Banking scenario” on 28th Sept 2017. Il MBA & | MBA students actively participated in the Marketing Fest organized at PSG College of Technology, Coimbatore on 06th Oct-2017.SIMScript - A Quarterly Newsletter Faculty Endeavours Dr.S.Sundarrajan published an article in International Journal of The Observer of Management Education. (ISSN 2321-6353) topic “Teaching creativity in Management Education’ on March — 2017 Dr.D.Sathishkumer published an article in Intemational Journal of Management, IT &Engineering (ISSN-2249-0558), topic “Role of Female strength empowerment in India” March-2017. Dr.D.Sathishkumar published an article Nehru Journal of Management and Research (ISSN- 2230-7974), in the topic “Secure Model for e-supply chain management applications” March- 2017. Dr. S. Sundarrajan_ published one paper in Conference Proceeding Book in the topic “Perfor- mance Management Tool in the VUCA world April - 2017 Dr-Priya Kalyanasundaram published an article in International Journal of Multidisciplinary Research Academy topic “A Study on Effect of Internet Advertising on Consumer Behaviour with special reference to Coimbatore” August - 2017, Dr. Priya Kalyanasundaram Presented a paper in International Conference on Stress Manage- ment in Banking Industry organised by SANSAC ON Global and Indian Banking Scenario Dr.D.Sathishkumer Presented a paper in International Conference on Role of Banking in Indian Economy organised by SANSAC ON Global and Indian Banking Scenario. Mrs. S. Nishanthi Presented a paper in Intemational Conference on impact of GST in Indian Banking organised by SANSAC ON Global and Indian Banking Scenario Mrs. G. Sivaranjini Presented a paper in International Conference on Current Banking Scenario organised by SANSAC ON Global and Indian Banking Scenario Placement at SI MS Mr. Loganathan. M of II MBA has been placed in PG GRAPHICS, Bangalore,SIMScript - A Quarterly Newsletter End Note Hope you will find the latest edition of SIMScript with all the information. Our next edition is underway and it will show you the tremendous events and happenings at SIMS. We look forward to share that with you soon. J to be continued... 3 % ia i a = rs a = = ES book. com/SIMSCBE Page 19