Professional Documents
Culture Documents
Internal Environment
Internal Environment
Scanning
Monitoring
Forecasting
Assessing
Complementors
Strategic Groups
Understanding Competitors and Their Intentions
Summary
7. Key Terms
The General
Environment:
Segments and
a. Workforce diversity
to live)
The Technological Segment - This section discusses some of the technological trends that are
The General
Environment:
Segments and
10. What are some of the technological issues that influence today’s
organizations?
new technologies
business practices
The Global Segment - This section discusses relevant new global markets, existing markets that
are changing, important international political events, and critical cultural and institutional