Professional Documents
Culture Documents
3 Industry Analysis
3 Industry Analysis
Events Particulars
Easy Gold
Pre-Paid
DJuice
2003 1,050,000 40 %
International Roaming
GrameenPhone became the first mobile phone operator in Bangladesh to offer its
subscribers International Roaming facilities in March 1999.
GP subscribers who have the International Roaming facility can use their mobile
phones in foreign countries where GrameenPhone has partner networks.
Subscribers of partner networks will also be able to use their mobile phones while
visiting Bangladesh.
Branding
3.2 Citycell:
CityCell was offered a cellular license in Bangladesh by the Ministry of Post and
Telecommunication on March 1990. In June 2005 45% share of City Cell has been
acquired by SingTel (Singapore Telecommunications Limited).
Events Particulars
Amar Phone
CityCell Premium
6 Technology CDMA
Benefits of CDMA
Superior voice quality and clarity by eliminating background noise.
Low power consumption; hence higher talk time, enhanced battery life.
Minimum health risks compared to other wireless technologies.
Increased security and privacy as none other then the called person can listen to your
conversation.
Higher data transfer rates.
Reduced interference on other electronic devices.
Sheba was offered a cellular license in Bangladesh by the Ministry of Post and
Telecommunication on November 11,1996. Sheba launched its service on August
31, 1998. Later on Orascom took over the company, now it is called Banglalink.
Vision of Banglalink :
"Banglalink understands people's needs best and will create and deliver
appropriate communication services to improve people's life and make it easier"
1 Products
Pre-Paid M2M
Pre-Paid
Pre-Paid M2M Plus
Pre-Paid Standard
Post-Paid Standard (350 Tk. Monthly line rent + ISD)
Post-Paid
Post-Paid (350 Tk. Monthly line rent + PSTN-Incoming
+ outgoing)
4 Technology GSM
March, 06 100,000
Presently, AKTEL has a total market share of 25% with GrameenPhone having
62%, CityCell 7%, and Banglalink 5%. The new public company, TeleTalk, has a
share of 1% within the span of 1 month since its inception.
GrameenPhone 62%
AKTEL 25%
CityCell 5%
Banglalink 7%
1%
5% 62% Gram een Phone
7% AKT EL
Bangla Link
City Cell
T eleT alk
25%