Financial Profile

 Over the years, Parle has grown to become a multi-million US Dollar company.
 Its annually turnover is more than 3,500 cr.
 Parle is having 40% market share out of the total biscuit market,70% of total glucose
biscuits market and 15% share of total confectionary market in India.
 As of 2011, Parle-G is the largest selling brand of biscuits in the world according to
researcher Nielsen.
 In 2013, Parle-G became India's first domestic FMCG brand to cross Rs. 5,000 cr. in retail
sales.
 As of January 2013, Parle-G's strong distribution network covered over 6 million retail
stores in India.
 Company has overall more than 1500 wholesalers in the Country and is even available in
villages with a population of 500.
 In Kanpur there are 15 wholesalers (3 for confectionaries) and each wholesaler
distribute the product to more than 100 retail and small shops.
 Parle biscuits and confectionaries are fast gaining acceptance in international markets,
such as, Abu Dhabi, Africa, Dubai, South America and Sri Lanka.
Even the more sophisticated markets like USA & Australia, now relish Parle products. The
penetration of biscuits into households stands at an average of 83.2% with the rural
penetration at 77% and urban penetration at 88%. Biscuits are reserved for the small-scale
sector but there are strong possibilities of the industry being deserved in line with the
government policy of liberalization. The net effect thus would be greater choice for the
consumer as well as a check on the costs. The country production of the biscuits during
2004-05 was 18.6 Lac tons of which 1/2 were manufactured by the organized sector. The
industry turn over was 5322.7 Crores of which organized sector contributed 2519.3 crores.
The annual Growth showed a decline of 3.5% in 2000-01, mainly due to 100% hike in Central
Excise Duty (from 9% to 16%). Production in the year 2001-02 increased very marginally by
2.75% where in 2002-03 the growth is around 3%. However the average utilization of
installed capacity by biscuit manufacturers in the country has been a dismal 60% over the
last decade up to 2001-02