CONTENTS

CHAPTER-01 INTRODUCTION
CHAPTER-02 OBJECTIVE OF STUDY
CHAPTER-03 REVIEW OF LITERATURE
CHAPTER-04 RESEARCH METHODOLOGY
a) a)
Area a)

b) b)
Sources of data c)

c) d)
Sample Size e)

d) f)
Sampling technique g)

e) h)
Analysis i)

f) j)Scope of research k)

g) l)
Limitation of research m)

CHAPTER-05 QUESTIONARY
CHAPTER-06 FINDINGS, SUGGESTIONS & CONCLUSION
CHAPTER-07 REFERENCES
Abstract
 Introduction –

Life insurnace

 Life insurance is a type of insurance that pays monetary proceeds to the beneficiaries in
the event of the insurance-takers demise. The policy is valid as long as the premiums are
paid on time as long as the policy is in effect or as long as they are applicable. Initially, these
policies were designed for the principle breadwinner of a family, so that in the event of the
death of such a person, the rest of the family would not be harmed monetarily from the
loss of income that the breadwinner earned. But more recently, life insurance policies are
taken by members other than breadwinners, including for children. Broadly speaking, there
are two types of life insurance plans - Term plans, and investment-insurance plans, also
known as whole/variable plans. Introduction
 4. Whole and Variable Life- insurance Plans These are also called Unit Linked Insurance
Plans in some Commonwealth countries. In these plans, Investment Insurance is just one
part of a complete investment product. The other part is a investment scheme in which the
part of premium paid is invested in the different types of securities. A part of the premium
pays for the insurance cover, whereas the rest of the premium is invested. This investment
allows for the invested capital to build up over time. Source: http://bit.ly/2cnVPs4
 5. Term Insurance Plans This can be called the purest form of life insurance. Under term
plans, you only pay for insurance, and nothing else. This means that unlike variable or
whole insurance, you do not get a payout at the end of the plan. This leads many people to
believe that term insurance is an inferior product - but the reality is different. The payout at
the end of variable insurance plans is just your own investment being returned to you. The
advantage of term insurance plans is in its lower premiums.
 6. Premiums The premium for someone depends on many factors - but primarily it
depends on the age of the person. Premiums are lower for younger people, and more for
older one. The reason is not far to seek, and is completely dependent on the mortality rate
at any age. If you want insurance, it is a good idea to get Investment Insurance when you
are still young, and can lock in the company at lower rates - though the premiums will
increase with age, they will not increase as much as when you take the policy when you are
older.
 7. https://twitter.com/bajajallianzLIC Follow us on
https://www.facebook.com/bajajallianzlifeinsuranceltd
http://plus.google.com/+bajajallianz/posts https://www.linkedin.com/company/bajaj-
allianz-life- insurance-co-ltd-
 8. Thank You… Click to know more on Child Investment Insurance:

Objectives
 To understand the knowledge and attitudes of consumer towards reliance life
insurance.
 To study a b o u t b r a n d a w a r e n e s s o f R E L I A N C E L i f e I n s u r a n c e a n d customer’s
satisfaction about reliance Life Insurance

Review of literature
 Research methodology

In this project there are two types of data has been used to study about the ethics and ethical issues in human resource
management one is primary and other one is secondary.
The primary data is collected by visiting in different types of organizations by preparing a Questionnaire to ask some
question for the data.
After that the secondary data is been used to collect the further data from internet, News paper and from different sites.
Method used for data collection is primary research method of data collection for the purpose of understanding the various
industries in different sectors. The importance they give to the Code Of Ethics of the employees within their organization.

The research found that, All the organizations today are using and providing the code of ethics to their employees for their
betterment to enhance their rights to have the Ethics get solved. Makes a budgetary allocation for the program of ethics.

Organizations uses several methods such as – Orientation, Training, Autonomy & Freedom etc. Evaluating code of ethics
for their employees.

A. Area of Study
Among these four organizations one organization is Public sector and three organizations are private sector organizations. These
companies are located in Mumbai. The two organizations that is Itm, institute for technology and management and ICICI BANK are
mainly service oriented organizations. Where is other two organizations that is Godrej India Pvt, Ltd and Reliance Pvt, Ltd, are having
involvement in both that is they are providing services and also producing the products.
The Itm company is a university of education they are specially providing the Master studies and the ICICI BANK
provides banking facility to the public and the Godrej India produces variety of products and Reliance is the biggest
Company which produces so many products and provides services like energy and hospital services etc.

B. Sources of data

The information on Ethic And Human Resource Management is collected from both primary as well as
secondary sources following are ways through which the information can be collected:
 i. Primary data :

The primary data has been collected through the field study done with the help of Semi-structured
questionnaire, which tried cover all related question required for the fulfilment of the project information.
1. Questionnaire –

A semi-structure questionnaire is prepared and distributed among the peoples to know their point of view.
ii. Secondary data :

The secondary data are those which have already been collected by someone or else which have been passed through
statistical process. The information is collect through newspaper, reference book, and through internet.

C. Sample size:
The sample size of my project is 50 employees.
D. Sampling technique: Random Sampling

E. Analysis:
The analysis of the data collected has been done with the help of simple bar diagram and pie chart, in MS office
excel.

F. Scope of the research:

1. It will be help for the students to get idea about preparing projects and its methods
2. It will be helpful for the company to know what outsiders think of their workings and the employees.
3. It will help the government to better know about the company’s Ethical activities.
4. It will help the decisions makers to take the decision in accordance with the Code of Ethics.

G. Limitations:

The study is about Ethics And Human Resource Management of the Organization. There were certain limitations
followed while collecting the data from the HR’s of the company.
1. There was limited time for collecting the data.
2. The study is Code of ethics which was little confidential.
3. Difficult to collect information.
4. Limited information about Company’s Code of Ethics.
5. There was difficulty in getting response from the people.
 discussion
Reliance insurance
INTRODUCTION TO THECOMPANY
 ABOUT RELIANCE

Reliance Life Insurance Company Li mited is a part of Reliance

Capital Ltd. of the Reliance - Anil Dhirubhai Ambani Group.
R e l i a n c e C a p i t a l i s o n e o f I n d i a ’ s l e a d i n g private sector financial
services companies, and ranks among the top 3 private sector financial
services and banking companies, in terms of net worth. Reliance Capital
hasi n t e r e s t s i n a s s e t m a n a g e m e n t a n d m u t u a l f u n d s , s t o c k b r o k i n g
,
life and generalinsurance, proprietary investments, private equit
y a n d o t h e r a c t i v i t i e s i n f i n a n c i a l services.

•Reliance Capital Limited (RCL) is a Non -Banking Financial Company

(NBFC) registered with the Reserve Bank of India under section 45 -IA of
the Reserve Bank of India Act, 1934.

•Reliance Capital sees immense potential in the rapidly growing financial

servicessector in India and aims to become a dominant player in this
industry and offer fully integrated financial services.

•Reliance Life Insurance is another step forward for Reliance Capital

Limited to offer needs based Life Insurance solutions to individuals and Corporate

COMPANY PROFILE FOR RELIALNCE LIFE INSURANCE

FOUNDER
 Few men in history have made as dramatic a contribution to their
country’s economic fortunes as did the founder of Reliance, Sh.
Dhirubhai H Ambani. Fewer still have left behind a legacy that is more
enduring and timeless.

 As with all great pioneers, there is more than one unique way of
describing the t r u e g e n i u s o f D h i r u b h a i : T h e c o r p o r a t e
v i s i o n a r y, t h e u n m a t c h e d s t r a t e g i s t ,
thep r o u d p a t r i o t , t h e l e a d e r o f m e n , t h e a r c h i t e c t o f I n d i
a ’ s c a p i t a l m a r k e t s , t h e champion of shareholder interest.

 But the role Dhirubhai cherished most was perhaps that of India’s greatest wealth
creator. In one lifetime, he built, starting from the proverbial scratch,
India’s largest private sector enterprise.

 When Dhirubhai embarked on his first business venture, he had a seed capital
of b a r e l y U S $ 3 0 0 ( a r o u n d R s 1 4 , 0 0 0 ) . O v e r t h e n e x t t h r e e a n d
a h a l f d e c a d e s , h e converted this fledgling enterprise into an Rs 60,000 crore
colossus—an achievement which earned Reliance a place on the global
Fortune 500 list, the first ever Indian private company to do so.

 Dhirubhai is widely regarded as the father of India’s capital markets.

In 1977,when Reliance Textile Industries Limited first went public, the
Indian stock market was a place patronized by a small club of elite
investors which dabbled in a handful of stocks.

CORPORATE OBJECTIVE
 At Reliance Life Insurance, we strongly believe that as life is different at every
stage, life insurance must offer flexibility and choice to go with that stage.
We are fully prepared a n d c o m m i t t e d t o g u i d e yo u o n i n s u r a n c e
p r o d u c t s a n d s e r v i c e s t h r o u g h o u r w e l l - trained advisors, backed by
competent marketing and customer services, in the best possible way.
•It is our aim to become one of the top private life insurance companies
in India and to become a cornerstone of RLI integrated financial services
business in India.

CORPORATE MISSION
•“To set the standard in helping our customers manage their financial future”.

RELIANCE POLICIES

(1)Reliance Children Plans

What could make you happier than knowing, that your child's future is secure?
Nothing, we suppose. Which is why, Reliance Life Insurance brings to you Reliance
Secure Child Plan, a unit-linked Insurance Plan, that gives you the freedom to enjoy
today with your child, because his tomorrow is in safe hands.
•Do you see your child becoming a trailblazer?
•Will they create the ultimate symphony or give sports a new dimension? Our
children may just be the ones to end the arms race and wipe out poverty from the
face of the Earth. But for them to be able to aim for the skies, YOU NEED TO
ACTNOW!
Introducing Reliance Secure Child Plan - a unique life insurance cum savings plan.
Secure the future of your child.

Key Features
 Insurance cover on the life of child

 Your child is completely protected - we will continue to pay the premiums

even if you are not alive
 Life time income to child in the event of disability
 Return Shield option to protect your investment returns
 Liquidity in the form of partial withdrawals
 Capital guarantee available on maturity and on death of the child for basic
and top-up premiums
(2)RELIANCE HEALTH + WEALTH POLICY
UNDER THIS PLAN THE INVESTMENT RISK IN THE INVESTMENT
PORTFOLIO ISBORNE BY THE POLICYHOLDER.
There are times when late working hours take precedence over your health
check-ups.And there are times when a visit to the doctor seems more important than
dividends onyour shares. In the rat race to make money, we often forget to take care
of ourselves.
We understand this predicament. Here is a plan that will ensure that your
wealth keepsincreasing constantly and yet your health does not take a backseat. The
RelianceWealth Health Plan. A plan that gives you the benefits of wealth bhi. Health
bhi.
Life changes. And as it does, so do your priorities. After all, the circumstances
of your life can determine the type of health coverage you need.
India has made rapid strides in the health sector. Since Independence, life
expectancyhas gone up markedly and survival rates have also increased, still critical
health issuesremain. Infectious diseases continue to claim a large number of lives.
Reliance Wealth + Health Plan, a health insurance plan underwritten by
Reliance LifeInsurance Company Limited, is designed to work in conjunction with
contributions towards savings.

Key Feature

 A Unit Linked plan with Unique Savings Component

 Twin benefit of market linked return and health protection
 Choose from two different plan options
 Flexibility to take care of your family’s health
(3)Reliance Pension Policy
UNDER THIS PLAN THE INVESTMENT RISK IN THE INVESTMENT
PORTFOLIO ISBORNE BY THE POLICYHOLDER. Retirement means different
things to different people, while some want to relax and takea trip around the world,
some want to start up a venture of their own, and pursue a dream harnessed for years.
The power to make your autumn years special lies only with you. The Reliance
Super Golden Years Plan gives you the power and the right kind of solution - A
retirement plan that allows you to save systematically and generate the much-needed
corpus to make your olden years look golden.
Key Features – Reliance Pension Policy
 Invest systematically and secure your golden years
 A flexible unit-linked pension product that is different from traditional life
insurance products with Vesting Age between 45 & 70 years
 Eight different investment funds to choose from
 Flexibility to switch between fund
 Option to pay Regular, Single as well as Top-up premiums
 Flexibility to advance / extend your Vesting Age
 Tax free commutation up to one third of Fund Value at Vesting Age

(4) Reliance Whole life insurance policy

You’ve always loved your family. As a loving person you want to be rest
assured that they will be happy, even if something were to happen to you. With
Reliance Whole Life Plan you can be sure that your family will receive that timely
financial support they need.
Go ahead, live your today to the fullest, without a worry about tomorrow.

Key Features
 Insurance protection till age 85
 Choice of extending your insurance coverage till age 99
 Convenient Premium Payment Term
  Wealth creation through bonus additions
 More value for your money by way of High Sum Assured Rebate Get
 Sum Assured plus Bonuses in case of your unfortunate death Option to add
two Riders – Critical Illness and Accidental Death
 Benefit and Total and Permanent Disablement Rider Policy Loan available
after three full years premium payment

BELOW ARE FEW OF THE PLANS THAT ARE OFFERED BY

RELIANCELIFE INSURANCE

INSURANCE PLANS AVAILABLE

1. Products (Individual Plans)
Savings (Endowment)

2.Reliance Endowment Plan

(Formerly Divya Shree)

3.Reliance Special Endowment Plan

(Formerly Subha Shree)

4.Reliance Cash Flow Plan

(Formerly Dhana Shree)

5.Reliance Child Plan

(formerly Yuva Shree)

6.Reliance Whole Life Plan

(formerly Nithya Shree)

Pensions
7.Reliance Golden Years Plan
(formerly Bhagya Shree)

Investments
8.Reliance Market Return Plan
(formerly Kanaka Shree)

9.Risk / Protection

10.Reliance Term Plan

(formerly Raksha Shree)

Products (Group / Corporate Plans)

11.Risk(Protection)Reliance Group Term Assurance Policy(formerly
Group Term Assurance Policy)

OTHER COMPETITIORS

CUSTOMER SATISFACTION

Customer satisfaction is defined in the general satisfaction is

a personfeeling of p l e a s u r e o r d i s a p p o i n t e d r e s u l t i n g f r o m c o
m p a r i n g a p r o d u c t / s e r v i c e p e r c e i v e d performance in relation
to his or her expectation. If the performance falls short
o f expectation the customer is not satisfied. If the performance matches
the expectation t h e c u s t o m e r i s s a t i s f i e d . I f t h e p e r f o r m a n c e
e x c e e d s e x p e c t a t i o n s t h e c u s t o m e r i s highly satisfied or delighted.
Although the customer centered firms seeks to create hig h customer
satisfaction that is not its ultimate goal. If the company increases customer
satisfaction by lowering its price or increasing its services the result may be lower
profit. The company might beable to increase profitability by means other than
increased satisfaction. Defined as the feeling of pleasure or disappointment by
comparing the perceived performance of the product or service to expectation
perceived with product.
Customer Satisfaction = Performance / Expectation

Customer Satisfaction = Benefits / Conceived

All marketing strategies is built on STP- segmentation, Training, and
Positioning. Accompany discovers different needs and groups in the superior way,
and then positioning its offering so that the target market recognizes the
company’s distinctive offering and image .If a company does a poor job
of poisoning, the market will be confused as to what to expect .If a
company does an excellent job of positioning, then it can work out the rest
of its marketing planning and differentiation from its positioning strategy.
A must have decide how many ideas to convey in its positioning to
its target customers. Many marketers advocate promoting only one central benefit.
A market offering can be differentiated along five dimensions
Product:-
Form, feature, performance quality, conformance quality, durability, reliability,
responsibility, style, design.

Service:-
O r d e r a s , d e l i v e r y, i n s t a l l a t i o n , c u s t o m e r t r a i n i n g ,
c u s t o m e r c o n s u l t i n g , m a i n t e n a n c e and repair, miscellaneous services.
Because economic conditions change and competitive activity
varies, companies normally find it necessary to reformulate their marketing
strategy several times during a product’s life cycle.
Th e d e f i n i t i o n o f c u s t o m e r s a t i s f a c t i o n h a s b e e n w i d e l y d e b
ated as organizationsincreasingly attempt to measure it.
C u s t o m e r s a t i s f a c t i o n c a n b e e x p e r i e n c e d i n a variety of situations
and connected to both goods and services. It is a highly
personalassessment that is greatly affected by customer expectations. Satisfaction
also is basedon the customer’ experience of both contact with the organization (the
“moment of truth”as it is called in business literature) and personal outcomes. Some
researchers define as a t i s f i e d c u s t o m e r w i t h i n t h e p r i v a t e s e c t o r a s
“ o n e w h o r e c e i v e s s i g n i f i c a n t a d d e d value” to his/her bottom line—a
definition that may apply just as well to public services
 DATA INTERPRETATION
1. O n s c a l e o f “ e x t r e m e l y d i s s a t i s f i e d ” t o “ e x t r e m e l y s a t i s f i e d ”
h o w would you rate your level of satisfaction with reliance life insurance?

BENEFITS NO.OF SHARE

RESPONDENTS (%)
Excellent 28 55

Good 10 20

Poor 12 25

TOTAL 50 100

25%

EXCELLENT POOR GOOD

55%
20%

55% of the respondents believe that they are reliance life insurance
service is excellent.

Whereas, 20% and 25% of them believe that the reliance life insurance
service good and poor respectively.
2. How likely are you to recommend reliance life insurance to a friend or relative?
Would you say the chances are

BENEFITS NO.OF SHARE

RESPONDENTS (%)
Excellent 28 55

INTERPRETATION
 55% of the respondent believe that they are reliance life insurance is
excellent.
 Whereas 20% or 25% of them believe that the reliance life insurance service
is good or poor.
3. How likely are you to purchase the products and services from reliance life
insurance? Would you say the changes are ?

Good 10 20

Poor 7 25

TOTAL 50 100

1%

14%

EXCELLENT
POOR
20% 65% GOOD
4th Qtr
 INTERPRETATION
 65% of respondent believe that they repurchase are reliance life insurance
service.
 Whereas 20% to 14% of them believe that the reliance life insurance service
good or poor respectively

4. How likely you rate the overall quality of your relationship with reliance life
insurance all of your experiences? Would you say the changes are?

5.
BENEFITS NO.OF SHARE
RESPONDENTS (%)
Excellent 30 60

Good 10 20

Poor 10 20

TOTAL 50 100
INTERPRETATION
60% of the respondents believe that they have excellent experience
of reliance life insurance service

Whereas, 20%, and 20% of them believe that the reliance life insurance
service good and poor respectively.

5. How would you rate your satisfaction level in regards to customer service?

BENEFITS NO.OF SHARE

RESPONDENTS (%)
Excellent 35 70

Good 7 14

Poor 8 16

0%

16%

EXCELLENT
14% POOR
GOOD

70%

INTERPRETATION
70% of the respondents believe that they have exce
l l e n t e x p e r i e n c e o f customer service of reliance life insurance service

Whereas, 14% ,and 16% of them believe that the reliance life insurance
service good and poor respectively.
 6. How would you rate your level of satisfaction with reliance life insurance in regards
to price?

BENEFITS NO.OF SHARE

RESPONDENTS (%)
Excellent 33 65

Good 12 25

Poor 5 10

TOTAL 50 100

10%

EXCELLENT
25% POOR
GOOD

65%

INTERPRETATION
65% of the respondents believes that they have exc
e l l e n t e x p e r i e n c e o f satisfaction in regards to price.

whereas 25% & 10% of them believe that the reliance life insurance service good
and poor respectively.
 7. How would you rate satisfaction in regards to value for money?

BENEFITS NO.OF SHARE

RESPONDENTS (%)
Excellent 28 55

Good 15 30

Poor 7 15

TOTAL 50 100

0
15%
EXCELLENT
POOR
55% GOOD
30%

INTERPRETATION
55% of the respondents believe that they have exce
l l e n t e x p e r i e n c e o f satisfaction in regards to value of money.

Whereas 30% to 15% of them believe the reliance life insurance service good poor
respectively
 8. How would you rate your satisfaction in regards to processing system of reliance
life insurance service?

BENEFITS NO.OF SHARE

RESPONDENTS (%)
Excellent 30 60

Good 13 25

Poor 7 15

TOTAL 50 100

0
15%
EXCELLENT
POOR
25% GOOD
60%

INTERPRETATION
60% of the respondents believe that they have
E x c e l l e n t e x p e r i e n c e o f satisfaction in regards to service.

Whereas, 25%, and15% of them believe that the reliance life insurance
service good and poor respectively.
9. How would you rate your satisfaction level in regards to service of reliance life
insurance service?

5%

30% EXCELLENT
POOR
GOOD

65%

INTERPRETATION
65% of the respondents believe that they have
E x c e l l e n t e x p e r i e n c e o f satisfaction in regards to service.

Whereas, 30%, and 5% of them believe that the reliance life insurance service
good and poor respectively.
10 Which policy would you choose out of all reliance insurance policies?
.?

1. Reliance endowment plan 35

%
2. Reliance special endowment plan 25
%
3. Reliance cash flow plan 20
%
4. Reliance child plan 20
 20%

35%
ENOWMENT PLAN
SPECIAL END.
CASH FLOW
20%
CHILD PLAN

25%

INTERPRETATION
35% of the respondents believe that they have
Excellent experience of reliance endowment plan

25% of the respondent believes that they will go for special endowment plan.

Whereas, 20%, and 20% of them believe that they will choose cash flow and
child plan respectively.

11. How would you rate your satisfaction level in regards to your current policy
plan?

BENEFITS NO.OF SHARE

RESPONDENTS (%)
Excellent 38 75

Good 10 20

Poor 2 5

TOTAL 50 100
 0

5%

20%
EXCELLENT
GOOD
POOR

75%

INTERPRETATION
75% of the respondents believe that they have
E x c e l l e n t e x p e r i e n c e o f satisfaction in regards to their current policy

Whereas, 20%, and 5% of them believe that the reliance life insurance service
good and poor respectively in regard to their current policy.
FINDINGS
 It is found the customers are satisfied with the Reliance life insurance
service.

 Reliance life insurance service. Gives best satisfaction to its customers.45

 Most of the customers want Reliance life insurance service again.

 It is found that life cover plan, investment plan attract customer.
LIMITATIONS OF THE RESEARCH
1. The research is confined to a certain parts of Kaithal and does not
necessarily shows a pattern applicable to all of Country.

2. S o m e r e s p o n d e n t s w e r e r e l u c t a n t t o d i v u l g e p e r s o n a l i n
f o r m a t i o n w h i c h c a n affect the validity of all responses.

3. In a rapidly changing industry, analysis on one day

o r i n o n e s e g m e n t c a n change very quickly. The environmental
changes are vital to be considered in order to assimilate the findings.
 SUGGESTION
1. A c c o r d i n g t h e s u r v e y o n l y 4 2 % p e o p l e a r e i n s u r e d i n
R e l i a n c e l i f e insurance service so reaming other part is for other
insurance companies.

2. Among that 42% people who having insurance, they have insurance
40%f o r s e l f 2 8 % f o r s p o u s e 2 1 % f o r c h i l d r e n a n d 1 8 % f o r
t h e i r p a r e n t s a n d 11% for all family member.

3. Only 42% people having insurance in Kaithal that 42% there are 82
%p e o p l e a r e u n d e r i n s u r e d a n d o t h e r 1 8 % p e o p l e
a r e f u l l y i n s u r e d according to their income so that is also plus point
for insurance sector to capture the market.
 CONCLUSION

Our exhaustive research in the field of Life Insurance threw up some

interesting trends which can be seen in the above analysis. A general
impression that we gathered during D a t a c o l l e c t i o n w a s t h e
immense awareness and knowledge among people about
various companies and their insurance products. People are
beginning to look beyond

LIC for their insurance needs and are willing to trust

p r i v a t e p l a ye r s w i t h t h e i r h a r d -earned money.

People in general have been impression by the marketing and advertising

campaigns of insurance companies. A high penetration of print, radio
and Television ad campaigns over the years is beginning to have its
impact now.

The general satisfaction levels among public with regards

t o p o l i c y a n d a g e n t s s t i l l requires improvement. But therein
lays the opportunity for a relative new comer likeING. LIC has
never been known for prompt service or customer oriented methods
and Reliance can build on these factors.
REFERENCES
1 . B O O K S / R E F F E R E D : -
Basic Marketing – Pereaurt W.D (2 nd edition), Page 450

Consumer Behaviors – Della A.J (4 th edition), Page 15

Research Methodology – C.R.Kothari.

Marketing Research – Donald T.S (6 th edition), Page 49

2 . W E B S I T E S R E F F E R E D : -

WWW.RELIANCELIFE.CO.IN

WWW.CIFAINSURANCE.COM

WWW.MONEYOUTLOOK.COM

WWW.INSURANCE.IND.COM
 QUESTIONAIRE

Q1.On scale of “extremely dissatisfied” to “extremely satisfied” how

would you rate your level of satisfaction with reliance life insurance?

Excellent Good Poor

Q2.How likely are you to recommend reliance life insurance to a friend

or relative? Would you say the chances are?

Excellent Good Poor

Q3.How likely are you to repurchase products and services from reliance life
insurance? Would you say the chances are?

Excellent Good Poor

Q4.How likely you rate the overall quality of your relationship with
reliance life insurance all of your experiences? Would you say the chances are?

Excellent Good Poor

Q5.How would you rate your satisfaction level

i n r e g a r d s t o c u s t o m e r service?

Excellent Good Poor

Q6.How would you rate your level of satisfaction with reliance life
insurance in regards to price?

Excellent Good Poor

Q7.How would you rate satisfaction in regards to value for money?

Excellent Good Poor

Q8.How would you rate your satisfaction in regards to processing system

of reliance life insurance service?

Excellent Good Poor

Q9.How would you rate your satisfaction level in regards to service

of reliance life insurance service?

Excellent Good Poor

10 Which policy would you choose out of all reliance insurance policies?

1. Reliance endowment plan

2. Reliance special endowment plan

3. Reliance cash flow plan

4. Reliance child plan