SHARDA UNIVERSITY Beyond Boundaries Department of Mass Communication Invites You To te: ‘+ ©0890 MEDIA mela 2x18 ~ty wa, ipa. We Sac Baar NIKLEGI > Tou Pata = ST pie A A IMRAN ZAHID re = Directed By Written By Music By Viren Basoya Dinesh Gautam vishesh Arora 7 eubported by ( Silko ) Ly stARDA J HOSPITALFoyer -Block 2, Ground Floor ‘Audi 014 (Block 3) dress by Mr. Anurag Dixit ‘ Felicitation of Ms. Khushboo Akhtar (Alumni and Winner of Youngest Entrepreneur Achievers Award in, Journalism) * Vote of Thanks by HoD - Mass Communication 01.15 PM—4.00 PM. Short Film Screening & Competition ‘Audi 005 (Block 3) 1.30 PM—2.15 PM Ad Mad Show: 2.15PM-2.45PM Slogan Writing Competition ‘Audi 014 (Block 3) 2.45 PM—4.00PM RJ Hunt Competition 16th March, 2018 (Friday) Time Event Venue 09.00 AM~01.30 PM. Photo Exhibition Block 2, Ground Floor 10.00 AM ~ 12,00 PM Debate Competition Audi 005, Block 3 10.00AM—12.00PM Piece to camera Front of Block 2&3 02.00 PM—05.00PM Media Mela 2018 - Closing Ceremony ‘SMSR Audi (Block 22) ‘* Felicitation of the guest '* Address by Mr. Mahesh Bhatt & Book Launch of Dr. Amit Chawla ‘* Address by Dean, ED and Chancellor '* Stage Play ‘Baat Niklegi Toh’ by Mr. Mahesh Bhatt’s, group '* Prize Distribution_ pee. of Mass Communication cordially invites you for its annual fest MEDIA MELA ne 2x18 “Baat Niklegi Toh..” A Play by Sh. Mahesh Bhatt SL Book Launch “Commercial Studio Photography in India” by Dr. Amit Chawla ~ Guest of Honour Sh. Mahesh Bhatt Film Maker Chief Guest Ms. Renuka Puri Photographer(Indian Express)( About Media Mela 2018 ) “99@@ The Department of Mass Communication, School of Art, MEDIA Design & Media Studies, Sharda University, Greater Noida Mele js celebrating its fourth two-days Annual Media Fest, Media Mela 2018. The theme for this years Media Mela is ‘CULTURAL DIVERSITY’. Media Mela is organized to enhance the overall personalit of the students where students not only explore their diverse interest & prove their versatility but they also get many glorious opportunities like interacting with a number of famous personalities from the Media World. With a plethora of events where students will get a chance to explore their creative side, Media Mela 2018 offers a large range of events like RJ Hunt, Piece to Camera (PTC), Photography Contest/Exhibition,De- \bate, Slogan Writing, Ad Mad, Rangoli Making & Film Screening. } ( About Baat Niklegi Toh.. by Mahesh Bhatt \ This play is based on astory of tale of hardship, strife and love, it features Imran Zahid, Bhumika Singh and Akshita Sharma.Directed by Viren Basoya and written by Dinesh Gautam."Baat Niklegi Toh" is set somewhere in 1990s. The story is set in Delhi when India was laying the bricks of its evolution amidst unprecedented social issues like demolition of the Babri Masjid, caste based reservation, the remarkable Harshad Mehta fraud case. These roused a conscientious boy named Ajay Mishra from Bihar and instills in him the ambition to become an IAS officer.Hail- ing from a small town, Ajay embarks upon the endeavour to appear in the Indian Administrative Service selection exams and moves to Delhi for preparation. Confronted with many issues & his strife to succeed, \djay falls prey to a lot of hurdles.How he handles it forms the narrative? pezmt) About Book Launch rive] Commercial Studio Photography in India: tm A Case Study - by Dr. Amit Chawla J Even after two centuries of its birth, studio photography still remains understudied. Scenario worsens when the focus shifts to India. This book attempts to study the evolution of studios as commercial establishments in India & how their operations and profits altered with dawn of digital technology. N.C.R. being fastest region to adopt new technology was taken as demography for this study. Some of the key questions answered in this text include reasons for delayed adoption of digital technology by few photography studios in Delhi NCR and its impact on thier business. Further, it analyses gender, qualification and experience of resources working in \photo studios, & lastly what is the perceived future of this trade. }