1 Primary Logo
2 Secondary Logo
MUSIC MAD
3 Brand Color
#767474 #007073 #231F20
#3B4D81 #24285F #85A482
TYPOGRAPHY
head font: PRISM
abcdefghijklm-
nopqrstuvwxyz
1234567890
secondary
font: BEBAS NEUE
abcdefghijklmnopqrstuvwxyz
1234567890
BODY COPY
gill sans
abcdefghijklmnopqrstuvwxyz
5 Brand Extension/Motif
MUSIC MAD
SPEAK YOUR MIND , MIX YOUR HEART
6 Brand Tone
independent
&FRESH
mission: inspire sign artists to our brand because we
represent independence and freshness
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