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Strengths

-Jollibee's operation has growing in different aspects of their operations


– A lot of menus are served and they are continually producing more products and services.
-Their marketing are creative to their customers especially like their style of advertising
– Efficient manufacturing and logistics facilities.
– It is a stronghold of heritage and monument of Filipino victory.
Weakness:
- A lot of competitors who already develops the same products as what they produced.
– The first name that comes to the mind of the people when someone asks about fast-food restaurant.
– The existence of other competitors.
Opportunities:
-Became the first food service company to be listed in the Philippine Stock Exchange.
-Acquired Greenwich Pizza in 1994.
– Employees received extensive training so that they could learn the corporate values of integrity and humility.
-some are now offering Free wifi services
Threats:
-There is a rival or competition between Jollibee Foods Corporation and McDonalds Company
-Jollibee Foods Corporation is a family-owned chain with about P6.1 billion annual sales. It has however captured about 52% of the Philippines
market ( compared with 16% of McDonald).
-Jollibee was reported to have been using earthworms in its beef patties for many years to get customers ‘addicted’ to certain so-called chemical
elements in earthworms.

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