I have chosen Sir Alex Ferguso because , his dedication and loyalty to

people is incredible to experience first hand and he has a generosity of

both time and spirit that would put most key people to shame working in
industry or other commercial sectors - as I know only too well.
In a football sense, of course, he is a rarity because he has been able to
flourish as a manager who can mix consistent and consistently applied
old fashioned inter-personal values with the mental acuity to innovate
and not just move with the times but shape them, creating a whole host
of successes in wildly different circumstances and contexts.
Good team-building managers build one good team in their career,
maybe even two. However Sir Alex built four or five great teams at
Manchester United alone, regardless of his successes with Aberdeen and
St Mirren in Scotland.
Ferguson’s 13 English Premier League titles, two Champions League
crowns and five FA Cups, all of which established the Manchester club as
one of a handful of global heavyweights. Prior to that point United had
been a faded giant in the shadow of their own illustrious Busby-era
history.
But the legacy doesn’t end with a list of titles.
There’s the player development: Ronaldo, Rooney, Beckham, Scholes,
Neville et al and the establishment of an international scouting system
and academy at Carrington, part of a long term infrastructural plan.
Sir Alex Ferguson’s greatest contribution has been his creating the
roadmap for every modern era boss – he is a manager from a different
era who successfully reinvented himself again and again over a period of
40 years or so. Not just in England, but also in Scotland.
His achievements in Scotland with Aberdeen (who smashed the
stranglehold of Rangers and Celtic and also became a force in Europe
(beating Real Madrid in Gothenburg to win the Cup Winners Cup) stands
comparison with his success at Man Utd. Equally, his work at St Mirren
created the backdrop for success there and also a conveyor belt of top
coaches, international players and also competition in Europe – again an
incredible achievement in a town like Paisley.
Many of the great modern managers, including Clough, Shankly, Paisley
and Stein either enjoyed their success at one club or within a condensed
period of time. Ferguson had success at every club (relative to the brief
he was even a success at East Stirling) over 40 years as a manager.
In the first chapter I will write about his inovation on the Manchester United
youth acadamey

In the second chapter I will write about how he adapted and found the winning
formula everytime

In the third chapter I will write about his succes and legacy at Manchester
United