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The Flag of the British South Africa Company was the flag used by the British South Africa
Company (BSAC) and Rhodesia under company rule. It was adopted in 1892 and was used until 1923
when the south of Rhodesia voted to become Southern Rhodesia and the north was surrendered to
the Colonial Office to become Northern Rhodesia. The flag remained as the Company's commercial
flag until 1965. The flag consisted of a British Union Flag with the Company's logo of a lion and tusk
on a white circle in the centre with "B.S.A.C." underneath it.
The British South Africa Company headed by Cecil Rhodes received a royal charter from Queen
Victoria to create a new British colony in Africa. The Pioneer Column of the BSAC set out and
founded Salisbury in 1890. The BSAC flag they had ordered to be made did not reach South Africa
from England in time before the column set off. As a result, the Union Flag was raised instead,
although it had been suggested that they use a white flag with the letters "BSACo" on it. The BSAC
flag eventually arrived in the newly-established Rhodesia in 1892 and was first raised over Fort
Salisbury. In 1893, it was raised over Bulawayo, following the Company's conquest of
the Matabeleland.