Scribd Logo
Upload

Welcome to Scribd!

  • Cargill Case Study

    Uploaded by

    pmp aspirant
    2 views1 page
    Lead Questions on the study

    Copyright

    © © All Rights Reserved

    Available Formats

    DOCX, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    Lead Questions on the study

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    2 views1 page

    Cargill Case Study

    Uploaded by

    pmp aspirant
    Lead Questions on the study

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 1

    1. Should Cargill India enter the B2C segment or stay away from it? Why?

    2. What are the factors that Chaudhry should bear in mind while developing a B2C strategy in
    India?

    3. What do you recommend must be articulated in the B2C marketing plan for Cargill India?
    How will it fit with the existing marketing plan for B2B?

    4. What are the likely bases of complexity that could be a source of competitive advantage for
    Cargill India?

    What do you recommend must be articulated in the B2C marketing plan for Cargill India? How
    will fit with the existing marketing plan for B2B?.

    You might also like