Market Research - Rebranding

https://www.statista.com/statistics/265759/world-population-by-age-and-region/
https://www.ons.gov.uk/peoplepopulationandcommunity/populationandmigration/populati
onestimates/articles/overviewoftheukpopulation/july2017
https://www.emarketer.com/Article/More-Than-Half-of-UK-Population-Will-Log-on-
Facebook-This-Year/1013627
https://www.statista.com/statistics/244995/number-of-paying-spotify-subscribers/
https://expandedramblings.com/index.php/spotify-statistics/
https://www.statista.com/statistics/784217/spotify-most-streamed-tracks-genre/