Emily Skunda

iGreetings Project:
Compiled Finished Product
LIS 60636

Photo credit: Annie Spratt on Unsplash

https://unsplash.com/photos/T_NZAuNrD8k
Table of Contents
Introduction………………………………………………………………………………………………......3
Facets……………………………………………………………………………………………………………..4
Recipient Facet……………………………………………………………………………………..5
Occasion Facet………………………………………………………………………………………6
Medium Facet……………………………………………………………………………………7-8
Device Facet………………………………………………………………………………………….9
Holiday Facet……………………………………………………………………………………….10
Tone/Mood………………………………………………………………………………………….11
Language……………………………………………………………………………………………..12
Examples with notations……………………………………………………………………………13-14
Report/Request for peer feedback…………………………………………………………………15
References…………………………………………………………………………………………………….16

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Introduction

To use this finished iGreetings product, there are seven facets (detailed in the following
pages) in which you can sort the medium, whether it is an image, audio file, or a combination of
both. The recipient, occasion, device, and holiday pick lists are in alphabetical order with an
“other” class at the end, should the medium not belong in any of the listed classes. The medium
facet is broken into a notated taxonomy with classes for images and audio files. There is room
for growth if you find that a new class needs to be created to organize the digital items. Since
there may be some differences in the way someone describes the tone/mood of a card, the
tone/mood facet has been expanded into synonym rings to help when classifying the items.

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Facets

1. Recipient
2. Occasion
3. Medium
4. Device
5. Holiday
6. Tone/Mood
7. Language

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Recipient Facet
This facet defines for whom the card is intended. It aligns with the “Personality” facet from
Ranganathan.

Pick List:

• Aunt
• Boss
• Boyfriend
• Brother (Brother-in-law, step-brother)
• Cousin
• Coworker
• Daughter (Daughter-in-law, step-daughter)
• Father (Father-in-law, step-father)
• Fiancé(é)
• Friend
• Girlfriend
• Granddaughter
• Grandfather
• Grandmother
• Grandson
• Husband
• Mother (Mother-in-law, step-mother)
• Nephew
• Niece
• Sister (Sister-in-law, step-sister)
• Son (Son-in-law, step-son)
• Uncle
• Other

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Occasion Facet

This facet describes the instance in which the card is chosen and delivered. It aligns with
Ranganathan’s “Time” facet. It differs from the Holiday facet because occasions happen
at different times for everyone.

Pick List:
• Anniversary
• Bar/Bat Mitzvah
• Birthday
• Congratulations
• Get Well
• Graduation
• Just Because
• New Baby
• Retirement
• Sympathy
• Thank You
• Thinking of You
• Wedding
• Other

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Medium Facet
This facet sorts the cards into their content, type, and material, which in this case are:
• Animated visuals
• Still visuals (photographs, drawings, cartoons)
• Cards with music/sound effects (instrumental, singing, sounds)
This facet aligns with the “Matter” facet from Ranganathan.

Medium Taxonomy:
A. Audio
A.1 Song
A. 1.01 Song with words
A. 1.03 Song without words
A. 1.03.01 Classical/Instrumental
A. 1.03.03 Country
A. 1.03.05 Jazz
A. 1.03.07 Pop
A. 1.03.09 Rock
A. 1.03.11 TV/Movie theme
A. 1.03.99 Other
A.2 Sound effect
A.2.01 Animals
A.2.03 Chimes
A.2.05 Human voices
A.2.07 Nature
A.2.09 Vehicles
A.2.11 Video games/Arcade
A.2.99 Other

B. Image
B.1 By type
B.1.01Animated
B.1.01.01 Famous characters
B.1.01.03 Simple animations
B.1.03 Still
B.1.03.01 Cartoon
B.1.03.01.01 Adult characters
B.1.03.01.03 Children’s characters
B.1.03.01.09 Other
B.1.03.03 Drawing
B.1.03.05 Photograph
B.1.03.05.01 Black and white

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 B.1.03.05.03 Colored

B.2 By content
B.2.01 Animals
B.2.01.01 Birds
B.2.01.03 Cats
B.2.01.05 Dogs
B.2.01.07 Fish
B.2.01.09 Monkeys
B.2.01.99 Other
B.2.03 Flowers/Garden/Nature
B.2.03.01 Daisy
B.2.03.03 Lily
B.2.03.05 Rose
B.2.03.07 Tulip
B.2.03.09 Other
B.2.05 Food/Drink
B.2.05.01 Alcoholic beverages
B.2.05.03 Cake/cupcakes/pie
B.2.05.05 Fruit/vegetables
B.2.05.09 Other
B.2.07 People
B.2.07.01 Adults
B.2.07.03 Babies
B.2.07.05 Children
B.2.07.07 Teenagers
B.2.09 Sports
B.2.09.01 Baseball
B.2.09.03 Basketball
B.2.09.05 Football
B.2.09.07 Golf
B.2.09.09 Soccer
B.2.09.11 Tennis
B.2.09.99 Other

B.2.11 Color scheme

B.2.11.01 Blues
B.2.11.03 Greens
B.2.11.05 Oranges
B.2.11.07 Reds
B.2.11.09 Violets
B.2.11.11 Yellow
B.2.11.13 Blacks/Grays/Browns
B.2.11.99 Other

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Device Facet
This facet sorts the cards into their device compatibility/availability. For example, some
cards are available for smartphones and tablets while others are only for computers. This
falls under Ranganathan’s “Space” facet.

Pick List:
• Computer
• Smartphone
• Tablet

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Holiday Facet
This facet refers to the instance of celebration in which the card is chosen and delivered.
It differs from the Occasion facet because holidays are typically observed by majorities
and occur/are observed on the same day for everyone.

Pick List:
• Christmas
• Easter
• Father’s Day
• Grandparents’ Day
• Halloween
• Hanukkah
• Mother’s Day
• St. Patrick’s Day
• Thanksgiving
• Valentine’s Day
• Other

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Tone/Mood Facet
This facet can help sort where the image/animation or sound best fits. For example,
some tones are religious/spiritual, funny, serious, etc.

Synonym Rings:
1. Suggestive/Racy: provocative, flirtatious, sexy, seductive, risqué, saucy, naughty

2. Wedding: matrimony, marriage, union, nuptials, ceremony

3. Sympathy: condolence, sorrow, compassion, understanding, support

4. Serious: sincere, somber, genuine, heartfelt

5. Funny: silly, amusing, hilarious, goofy, playful, comical, joking

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Language Facet
This facet describes the language of the text and audio (if there are words in a song,
spoken, etc.).

Pick List:
• English
• Chinese
• French
• German
• Hindi
• Italian
• Portuguese
• Russian
• Spanish
• Other

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 Examples with notations:

Image Content:

B.2.01.05 Dogs
B.2.07.01 Adults
B.2.03 Nature

Occasion: Father’s Day

Medium: Drawing
Language: English

Retrieved from https://www.bluemountain.com/ecards/fathers-day/a-wonderful-dad/card-3418822.

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 Image Content:

B.2.05.03 Cake
B.2.05.03 Cupcake
B.2.05.05 Fruit

Occasion: Birthday
Tone: Cute
Language: English

Retrieved from https://www.hallmarkecards.com/ecards/collections/birthday

Image Content:

B.2.01.01 Birds
B.2.03 Flowers
B.2.03 Nature

Occasion: Birthday
Medium: Drawing
Color scheme: Blues

Retrieved from https://www.hallmarkecards.com/ecards/collections/birthday.

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Report of experience/Feedback request from peers

This project was a great way to get experience with taxonomies and the different ways
they can be structured. Knowledge Organization Systems have always been somewhat confusing
to me, and when I first looked at this project, I felt overwhelmed. Having it separated into chunks
each week made it easier, and it helped me understand the process involved in developing the
vocabularies.
One of the things I struggled with was the idea of seeing this from the designers’
perspectives. I started out thinking of categories of cards as if I were going down the aisles in
Hallmark, which was helpful to begin. However, it kept me thinking from the point of view of a
card sender, rather than someone organizing digital items, so when I would choose a facet or
complete a pick list, I would have to go back through and put myself in the mindset of the
designers.
Another difficulty (which I think a lot of us faced) was how broad or specific to be. For
example, the Holiday facet made me wonder if I should choose some of the most widely
celebrated holidays, or if I should include as many as I could find.
My question for peers for feedback deals with the Language facet. Obviously, I limited my
pick list. Do you think the languages I chose are sufficient for a project like this from the designer
point of view? If not, how many would you recommend including?
My other question for my peers is more of a general question about the entire project.
After completing your project, are there any facets that you think I should have included instead
of some that I used? If so, which ones would you recommend omitting?

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 References

Blue Mountain Greetings. (2017). A Wonderful Dad. Retrieved from Retrieved from
https://www.bluemountain.com/ecards/fathers-day/a-wonderful-dad/card-3418822.

Hallmark. (n.d.). Birthday Cake Wishes. Retrieved from Retrieved from

https://www.hallmarkecards.com/ecards/collections/birthday.

Hallmark. (n.d.). Happy Bird-Day! Retrieved from Retrieved from

https://www.hallmarkecards.com/ecards/collections/birthday.

Zeng, M. (n.d.) Lecture. Applications of Faceted Structures. Retrieved from

https://learn.kent.edu/bbcswebdav/pid-7704915-dt-content-rid-
70683435_1/courses/15408.201810/2-Facets-2/index.html

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