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1)Discuss the bases that the company used for segmentation its

markets.

GEOGRAPHIC
The SUPREME store are more located at urban areas and city
areas because of it population and the tourist attraction this
can contribute more profit to the company.

DEMOGRAPHIC
Mostly the customer of SUPREME are the younger generations.
As evindenced by the line that forms outside the store often
are the youngest.

PSYHOGRAPHIC
There is particular lifestyle that many of SUPREME’s fans
share.Rappers and skate urchins are the core customer.Thats
why SUPREME often play music from the rappers.

BEHAVARIOUL
The most prominent trait is that they are habitual and brand
loyal customers.

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