MAEER’s Arts, Commerce, Science College, PUNE

Department of Journalism & Mass Communication

Programme: MJMC, Semester III

Subject: Communication theory and practices
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Time: 1 hr Marks: 20

1) Answer the following in brief: (any 2) (10 marks)

a) Media as democratic institution. Explain
b) Explain various features of media economy.
c) Describe the theories of press in brief.

2) Write Short Notes on: (Any2) (10 Marks)

a) Media Convergence
b) Spiral of Silence
c) Agenda Setting