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Acan#in& olgafuullons and Society,Vol. 20, No. U3, pp.

93-109, 1995
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THE “NEW PUBLIC MANAGEMENT” IN THE 1980s:


VARIATIONS ON A THEME’

CHRISTOPHER HOOD
London School of Economics and Political Science

Changes in public sector accow~ting in a number of OECD countries over the 198Bs were central to the
rise of the “New Public Mulaganent” (NPM) and its asso&md doctrks of public accoumabihty and
organizitiooal best practice. lhis paper d&uases theriseofNPMuulalvmativetothetnditionofpuMic
accountabilityembodiedin pmgmssive-era public admin&ra&n ideas. It argues that, in spite of allegations
ofintem?tionalintionurdtheadoptionofanewgiobalp;udigminpuMic mylaganent,d==w=
considerable variation in the extent to which different OECD countries xlopted NPM over the 19t3Os. It
further argues that conventiortal expMm&u of the rise of NPM (“w, party pohticai incumbency,
etonomic~tecorduldgovanment~)seanhudtosust?inevcn6romarrl?tivclybrief
inspectionofsuchaossnationaldua~ucavailable,uldthatulaplul?tionbvedoninitialendowmcnt
maygiveusaditkrentpeqectiveonthosechanges.

Over the 1980s there was a move in a number venal, using their public office wherever pos-
of OECD countries towards the New Public sible to enrich themselves, their friends and
Management (NPM). Central to this change in relations, and that reliance on private-sector
modes of public management was a shift towards contracting for public services inevitably leads
“accountingization” (a term coined by Power 81 to high-cost lowquality products, either because
Laughlin, 1992, p. 133).’ This development can of corrupt influence on the contract-awarding
be claimed to be part of a broader shift in process or because the public contract market
received doctrines of public accountability and will come to be controlled by organized crime,
public administration At the same time, account- or both. Whether these assumptions can be
ing changes formed an important part of the safely dispensed with in the wealthy OECD
assault on the progressive-era models of public countries of today is a matter for debate.
accountability (cf Hal&an & Wettenhall, 1990). From those assumptions, the accountability
For progressive public administration,2 demo- paradigm of progressive public administration
cratic accountability depends on limiting corrup- (hereafter PPA for convenience) put heavy
tion and the waste and incompetence that are stress on two basic management doctrines. One
held to go with it (cf. Karl, 1963, p. 18). The of those doctrines was to keep the public sector
assumption is that politicians are inherently sharply distinct from the private sector in terms

l This paper was presented in an earlier form to the Workshop on “Changing Notions of Accountability in the UK Public
Sector”, SE, December 1991, and to the ElASM Workshop on Accounting, Accountability and the “New European Public
Sector”, Helsinki, September 1992.1 amgrateful for comments and criticisms received on those occasions, and particularly
to Peter Miller for helpful suggestions.

’ Broadly, “accountingization” means the introduction of ever-more explicit cost categorization into areas where costs
were previously aggregated, pooled or undefined.

* That is, the style of public administration that emerged in the “progressive era” of the late nineteenth and early twentieth
centuries.

93
94 C. HOOD

of continuity, ethos, methods of doing business, 1989; Hood & Jackson, 1991; Pollitt, 1993;
organizational design, people, rewards and Pusey, 199 1). NPM involved a different concep-
career structure. The aim, in Beatrice Webb’s tion of public accountability, with different
words (Barker, 1984, p. 34) was for a “Jesuitical patterns of trust and distrust and hence a
corps” of ascetic zealots. The other doctrine was different style of accountingization. The basis of
to maintain buffers against political and mana- NPM lay in reversing the two cardinal doctrines
gerial discretion by means of an elaborate of PPA; that is, lessening or removing differences
structure of procedural rules designed to between the public and the private sector and
prevent favouritism and corruption and to keep shifting the emphasis from process account-
arms-length relations between politicians and ability towards a greater element of account-
the entrenched custodians of particular public ability in terms of results. Accounting was to be
service “trusts”.3 a key element in this new conception of
This organizational model attracts more deri- accountability, since it reflected high trust in
sion than analysis today (cf. Osborne & Gaebler, the market and private business methods (no
1992). In fact, it reflects an underlying metaphor longer to be equated with organized crime) and
of trustee and beneficiary (John Locke’s meta- low trust in public servants and professionals
phor for government) and involves a complex (now seen as budget-maximizing bureaucrats
mix of high-trust and low-trust relationships, with rather than Jesuitical ascetics), whose activities
the accompanying accounting rules reflecting therefore needed to be more closely costed and
degrees of trust. Within the “Jesuitical corps” of evaluated by accounting techniques. The ideas
the public service were many high-trust rela- of NPM were couched in the language of
tionships (for example, in conventions of mutual economic rationalism, and promoted by a new
consultation or action on the basis of word-of- generation of “econocrats” and “accountocrats”
mouth agreements across departments), the in high public office.
costs of which were not accountingized. The The term NPM was coined because some
implicit assumption is that such high-trust, generic label seemed to be needed for a general,
non-costed behaviour lowers transaction costs though certainly not universal, shift in public
within the public sector and makes it more management styles. The term was intended to
efficient than it would be if each action had to cut across the particular language of individual
be negotiated and costed on a low-trust basis. projects or countries (such as the French ‘Projet
However, PPA also embodied many low-trust de Service”, the British “Next Steps”, the
relationships, particularly in areas where the Canadian “Public Service 2000”). The analogy
Jesuitical corps faced the corrupting forces of is with terms like new politics, new right, and
the world outside, notably the award of con- new industrial state, which were invented for a
tracts, recruitment and staffing, as well as the similar reason.4
handling of cash, where distrust prevailed and As with the disappearance of the dinosaurs,
elaborate records had to be kept and audited. there is no single accepted explanation of this
In the place of the PPA model came New alleged paradigm shift. In fact, emerging expla-
Public Management or NPM (cf. Aucoin, 1990; nations roughly parallel the major contending
Hood, 1987, 1990a, b, 1991; Dunsire & Hood, theories of the dinosaurs’ extinction. Some

.3An organizational structure which could clearly be classed as “hierarchist” in the cultural theory of Mary Douglas ( 1982)
and her followers (Thompson et al.. 1990).

4 The term “new” does not imply that NPM doctrines appeared for the first time in the 1980s (any more than the “New
Learning” of the fifteenth and sixteenth centuries involved the first discovery of Latin and Greek). Many NPM doctrines
repackage ideas which have been in public administration since its earliest beginnings. Nor must NPM be confused with
the “New Public Administration” movement in the U.S.A. in the late 1960s and early 1970s. which achieved no real
mainstream influence (see Marini, 1971).
THE NEW PUBLIC MANAGEMENT 95

accounts stress “habitat loss” for the old style contains important variations, and that no
arising from post-industrial technology, pro- account of the shift from the progressive public
ducing a wholly new model of public admini- administration model to NPM can be satisfactory
stration built around electronic data handling unless it can account for international leaders
and networking, providing many new niches for and laggards.
accountingization and lowering its direct costs
(see Taylor & Williams, 1991, p. 172; Taylor,
1992). Some see the demise of the old model NEW PUBLIC MANAGEMENT; THEMES
as the result of a sudden shock, with New Bight AND VARIATIONS
ideas about organizational design coming as a
meteorite from out of the blue (as in Quirks, Themes
1988, idea-centric account of 1980s’ deregula- The doctrines of public sector management
tion). Some see PPA’s fate as a self-induced encompassed by NPM have been variously
extinction, as older control frameworks and described by different commentators (such as
accounting practices came to degrade the values Aucoin, 1990; Hood, 1991; Pollitt, 1993) and
which they were designed to promote (see some have identiBed diRerent phases in the
Painter, 1990, p. 77; Hirschman, 1982). And yet development of NPM. However, there is still a
others interpret the change as caused by a new good deal of overlap among the different
set of predator interests, such as accounting accounts of what NPM entailed. For example,
firms and management consultants, hunting PPA the idea of a shift in emphasis from policy making
into extinction (see Dunleavy, 1985, 1986, to management skills, from a stress on process
1991). to a stress on output, from orderly hierarchies
However, before such “extinction science” to an intendedly more competitive basis for
can be developed, we need to be satisfied that providing public services, from fared to variable
some general extinction has actually taken pay and from a uniform and inclusive public
place, and that the new life-form of NPM is service to a variant structure with more
everywhere supplanting PPA. Such claims are emphasis on contract provision, are themes
indeed commonly made both by practitioners which appear in most accounts.
and by academic commentators. Aucoin (1990, Most commentators have associated NPM
p. 134) for instance, asserts that: “What has been with approximately seven dimensions of change,
taking place in almost every government in which are summarized in Table 1, together with
developed political systems and highly institu- their associated doctrines, and some speculative
tionalized administrative states is a new emphasis ideas about their implications for accountingiza-
on the organizational designs for public manage- tion. The elements relate to the two cardinal
ment . . This internationalization of public elements of PPA already noted, in that the first
management parallels the internationalization of four elements of Table 1 relate to the issue of
public and private sector economies.” Similarly, how far the public sector should be distinct from
Osborne & Gaebler (1992, pp. 322-330) write the private sector in its organization and
of NPM as a new “global paradigm”, claiming methods of accountability, and the last three
that transition to the new paradigm is inevitable broadly relate to the issue of how far managerial
“just as the transition from machine rule to and professional discretion should be fenced in
Progressive government was inevitable” (p. by explicit standards and rules. The seven
325). elements are as follows.
If we accept such claims, we would expect ( 1) A shift towards greater disuggmgution of
to see a process of international convergence public organizations into separately managed
and diffusion of NPM ideas in public administra- “corporatized” units for each public sector
tion. But this paper argues that the inter- “product” (each identified as a separate cost
nationalization of the NPM model at least centre, with its own organizational identity in
% C. HOOD

TABLE 1. Doctrinal components of new public vt


No. Doctrine T)piCd Replaces OpentiOMl Some possible
justification significance accounting
imDliatiOnS

PS dtsftncttwness
Unbundling of the Make units Belief in uniform Erosion of single More cost centre units
Ps into corporatized manageable, and and inclusive PS to service
units organized by focus blame; split avoid underlaps and employment; atms-
product provision and overlaps in length dealings;
production to create accountability devolved budgets
anti-waste lobby
More contract- Rivahy as the key to Unspecified Distinction of More stress on
based competitive lower costs and employment primvy and identifying costs and
provision, with better standards; contracts, open- secondary public understanding cost
internal markets and contracts as the key ended provision, service labour force structures; so cost
term contracts to explicating linking of purchase, data become
performance provision, commercially
SGMdd.3 production, to cut confidential and
transaction cost cooperative behaviour
becomes costly
Stresson private- Need to apply Stress on PS ethic Move from double Private-sector
sector styles of proven private- fixed pay and hiring imbalance PS pay, accounting norms
management sector management rules, model career service,
practice tools in the public employer unmonetized
sector orientation rewards “due
centralized process” employee
personnel structure, entitlements
jobs for life
More stress on Need to cut direct Stable base budget LessPrimary More stress on the
discipline and costs, raise labour and establishment employmen& less bottom line
liugality in resource discipline, do more norms, minimum job security, less
USe with less standards, union producer-friendly
vetoes style

Rules us dtscwtton
5. More emphasis on Accountability Paramount stress More freedom to Fewer general
visible hands-on top requires clear on policy skiUs and manage by procedural constraints
management assignment of rules, not active disaetionaty power on handling of
responsiblity not management contracts, cash, staff;
difision of power coupled with more use
of fmancial data for
management
accountability
6. Explicit formal Accountability Qualitative and Erosion of self- Pertixmance
measurable stan- means clearly stated implicit standards management by indicators and audit
dards and measures aims; efficiency and norms professionals
of pefonnce and needs hard look at
success goals
7. Greater emphasis Need for greater Stress on procedure Resources and pay Move away from
on output controls stress on results and control by based on detailed accounting
collibration performance for particular activities
towards broader cost
centre accounting;
may involve blurring
oftundsbrpayandfor
activity
Source: adapted from Hood (1991, pp. 4-5).
THE NEW PUBLIC MANAGEMENT 97

fact if not in law, and greater delegation of public sector, involving relatively anonymous
resource decisions, in a movement towards bureaucrats at the top of public-sector organiza-
“one-line” budgets, mission statements, business tions, carefully fenced in by personnel manage-
plans and managerial autonomy). The corpora- ment rules designed to prevent favouritism and
tized style contrasts with the PPA style of harassment.
providing all public services through “semi- (6) A move towards more explicit and
anonymized” organizations within a single measurable (or at least checkable) stanahrds
aggregated unit, with detailed service-wide of performance for public sector organizations,
rules, common service provision in key areas of in terms of the range, level and content of
operation, detailed central control of pay services to be provided, as against trust in
bargaining and stafhng levels. professional standards and expertise across the
(2) A shift towards greater competition both public sector. The old PPA style involved low
between public sector organizations and bet- trust in politicians and managers but relatively
ween public sector organizations and the private high trust in professional expertise, both in a
sector. The aim for a more competitive style “vertical” sense (that is, up and down the
contrasts with the PPA style of ascribing semi- organizational ladder, or between “principals”
permanent “ascribed” roles to public sector and “agents” in the new legal+conomic lan-
organizations; that is, captive markets which are guage of the economic rationalists) and in a
indefinitely assigned to particular “prestige” “lateral” sense (that is, across difyerent units of
producers. the public sector; cf. Fox, 1974, pp. 72-84,
(3) A move towards greater use within the 102-l 19).
public sector of management practices which (7) Attempts to control public organizations
are broadly drawn from the private corporate in a more “homeostatic” style according to pre-
sector, rather than PPA-style public-sector- set output measures (particularly in pay based
specific methods of doing business. Examples of on job performance rather than rank or educa-
the latter include “model employer” aspirations tional attainment), rather than by the traditional
to set an example to, rather than to follow the style of “orders of the day” coming on an ad
lead of, private-sector employers in matters of hoc basis from the top, or by the subtle balancing
pay and conditions of employment (for example, of incompatible desiderata in the “collibration”
in equal opportunity or employment of disabled style of control identified by Dunsire (1978,
persons) and the traditional “double imbalance” 1990) as central to orthodox bureaucratic
pay structure of public administration, in which functioning.
lower-level statf tend to be relatively highly paid These doctrines of NPM link to recurrent
compared to their private-sector counterparts debates about how public administration should
and top-level staff are relatively low-paid (cf. be conducted, which stretch back at least as far
Sjolund, 1989). as the major disputes between “legalists” and
(4) A move towards greater stress on disci- “Confucians” in the Chinese mandarinate over
pline and parsimony in resource use and on 2000 years ago (see Kamenka, 1989, pp.
active search for finding alternative, less costly 38-39). How far the public sector should be
ways to deliver public services, instead of laying insulated and clearly separated from the private
the emphasis on institutional continuity, the sector in matters of handling business and staff,
maintenance of public services which are stable and how far business should be conducted by
in “volume terms” and on policy development. professional discretion rather than by pre-set
( 5) A move towards more “‘hunds-on manage- rules or standards, are issues which go to the
ment” (that is, more active control of public heart of most doctrinal disputes in public admini-
organizations by visible top managers wielding stration, including such major waves of classic
discretionary power) as against the traditional public administration thought as the ideas of the
PPA style of “handsofF management in the German cameralists from the mid-sixteenth
98 C. HOOD

century (Small, 1909) the nineteenth-century economies, Japan, Germany and Switzerland,
British utilitarians (Hume, 1981) and the turn- seem to have put much less emphasis on
of-the-century American progressives (Ostrom, adopting NPM-type reforms (on the seven
1974). Such doctrines also have profound dimensions indicated in Table 1) in the 1980s
implications for how public sector accounting than countries like Sweden, New Zealand or the
is conceived, in the sense of what records are U.K. But it would be hard to argue that those
kept, how they are used, and what is costed and countries were closest to the NPM model at the
measured. outset, particularly in respect of use of private
This summary list of course oversimplifies, sector-style management practices, hands-on
and there are many interesting counter-trends. management or output controls.
Examples of such counter-trends include: the For example, the NPM tendency to decentra-
unfashionability of the traditional public enter- lize personnel management (such as hiring and
prise model in conventional market sectors of job classifications) to operating units away from
the economy, coupled with the vigorous adop- central oversight agencies was not a marked
tion of that model for non-marketed public tendency in Japan, where the National Personnel
services in several countries; the weakening of Authority was if anything strengthened rather
older doctrines of metaphytic competition (i.e. than weakened over the 1980s. Administrative
public versus private providers; Corbett, 1965) reform received much attention, in the form of
as against doctrines of market testing by the three reform commissions over that decade
franchising; the weakening of trust in profes- (modelled on the famous 1937 U.S. “Brownlow”
sionals while strengthening the hand of mana- Committee on Administrative Management),
gers. Certainly, there is no logical necessity for but the accent seems to have been more on
a public management system to change in all of privatization, deregulation and tax reform than
these seven respects at once. Many variations on the principles of NPM, with the exception
are possible. of a small measure of corporatization in the form
of more freedom for Ministries to reorganize
Variations themselves without specific authority from the
There are no systematic cross-national studies Diet. And whereas doctrines of “pay for perfor-
showing degrees of variation in public manage- mance” took a strong hold in countries such as
ment reform in a robust and reliable way. The Sweden, Denmark, New Zealand and the U.K.,
literature in the area is long in anecdote and there was no equivalent movement in Germany
general commentary but short on systematic (partly because pay for performance poten-
comparison, and comes close to being a data- tially conflicts with the Basic Law doctrine of
free environment. There are only isolated equality of pay across particular grades in the
fragments and relatively low-grade comparative public service). Indeed, neither Germany nor
data from sources like OECD public manage- Switzerland made any major changes in their
ment reports and cross-national consultancy public administration at federal level in the
reports such as the Price WaterhouseKranfield 1980s; rather, Vewaltungspjlege (a quiet period
study of comparative pay flexibility (Hegewisch, of cultivation after the reforms of the 1960s which
1991). embraced policy evaluation) was a common
But even such fragmentary sources are suffi- watchword in Germany over that decade.
cient to show that not all OECD countries moved But even within the group of countries in
to adopt NPM principles to the same extent during which more emphasis seemed to be placed on
the 1980% and that there were marked diffe- public management reforms, it is not clear that
rences even within similar family groups such the direction of change was the same. For
as the English-speaking “Westminster-model” instance, the “free commune” experiment in
countries (cf. Hood, 1990~). It is particularly Norway in 1987 and the French move to far-
notable that some of the OECD’s showcase reaching territorial decentralization in 1983
THE NEW PUBLIC MANAGEMENT 99

contrasts sharply with centralizing tendencies for change rather than the “initial endowment”
in the U.K. over the 1980s. Late 1980s reforms of each system.
in the U.K. and New Zealand were aimed at Even so, OECD public management reports
separating policy setting and service provi- can give us a rough indication of the officially
sion (on the grounds that Ministers were not perceived agenda of public management change
equipped to be managers), while the Australian in the 198Os, and serve as a starting point for
Commonwealth government took measures discussion of variations. The country reports for
intended to strengthen the capacity of Ministers 1988 and 1990 were carefully examined, and a
to manage. rough score awarded to each country under
Any scoring of variations in the adoption of each of the seven points of public management
NPM in the seven dimensions discussed above doctrine which were mentioned above as
must necessarily be highly impressionistic. components of new public management. A score
Ideally, we would need both a reliable method of 2 was given for developments reported as
of locating a country’s initial state at the start being in place on each of the dimensions, 1 for
of the period in question and the extent of developments under active discussion or experi-
movement over the period (given that a mentation and 0 for nothing reported in the
“backward” case might show dramatic change, area.
and yet still be behind an apparently “static” Clearly, such an exercise is only useful for
country which started from a higher initial identifying outliers, and not for making any fine
emphasis on the NPM style). At present, we do difTerentiations. The extremes were taken as
not have a cross-national information source cases whose overall scores (summed across all
which could reliably show either sort of seven dimensions) were more than one standard
variation. deviation away from the mean. The high and
From the fragmentary literature on public low cases identified in this way fitted sufficiently
management reform over the 1980s the high well with other impressionistic views of varia-
NPM group in the OECD countries would be tion in NPM over the 1980s to serve as a basis
likely to include Sweden, Canada, New Zealand, for a discussion as to what might be responsible
Australia and the U.K. with France, Denmark, for putting a country at one or other of the
the Netherlands, Norway and Ireland also extremes.
showing a number of marked shifts in the
direction of NPM. At the other end, the low NPM
group would be likely to include Germany, WHY THE VARIATIONS?
Greece, Spain, Switzerland, Japan and Turkey.
These impressions are consistent with the As noted earlier, there are several different
country reports submitted to the OECD’s survey possible ways of explaining the rise of NPM. This
of public management developments in 1988 section explores four conventional accounts of
and 1990, supplemented in 1991 (OECD 1988, public sector change (relating such change to
1990, 1991). Obviously, these reports are “Englishness”, party politics, government size
seriously contaminated in a number of familiar and macroeconomic performance) before sug-
ways, mainly because they reflect what the gesting a further interpretation couched in
correspondents used by OECD in each country terms of institutional endowments.
thought it relevant or politic to record (although
there was, of course, a general check-list issued ‘English awfulness”?
by PUMA for these exercises), rather than what Some commentators (notably Pollitt, 1993)
a single overall observer might have noted. have implied that NPM was mainly an Angle+
Moreover (until such time as the OECD’s public American phenomenon of the ReaganThatcher
management profiles are greatly developed), it era. But this view seems difficult to sustain. If
indicates what was on the government agenda nothing else. it ignores the high degree of
100 C. HOOD

emphasis placed on NPM in South Africa, Hong TABLE 2. NPM emphasis and political incumbency
Kong, Australia and New Zealand (for the latter, Political incumbency emphasis
see Pusey, 1991; Scott et al., 1990; Yeatman, NPM
1987). Emphasis “LeW “Centre” ” WW
However, it might be possible to broaden tire
Hi Sweden
view of NPM as an Anglo-American preoccupa-
tion to the idea that it reflects what Castles NZ
ironically calls “the awfulness of the English”. Medium France Austria
By this phrase, Castles means the relatively Denmark
Finland
poor economic performance and arrested deve-
ItafY
lopment of welfare state policies which, he Netherlands
claims, characterize the English-speaking coun- Portugal
tries (Castles, 1989; Castles & Merrill, 1989, pp. USA5
181-185). It is, for example, noticeable that the Lo Greece Germany JaPm
Snain Switzerland Turkev
high scorers on NPM emphasis are mostly English-
speaking countries (and hence clearly candidates Sources: analysis bved on OECD PUMA reports and on
political incumbency data for OECD countries drawn from
for “English awfulness” ti Zu Castles). The low
Gorvin (1989) and Keestng’s Contem~ Archfves.
scorers, in contrast, are all non-English-speaking
countries.
Moreover, an “English awfulness” explanation ment of variable pay in recent years to the 1990
might fit with a view of NPM as representing Price WaterhouseICranfield project (Hegewisch,
international convergence on a common public 199 1, Table 3). NPM seems to be more than just
management style. On Castles’ analysis, the another “English disease”.
English-speaking countries lost their formerly
distinctive “high-direct employment” feature of Party politics
public management between the 1960s and the Some commentators explain PPA’s demise in
198Os, and NPM could be interpreted as part of rather similar terms to the predator theorists of
that process of coming into line with non- the dinosaurs’ extinction. The notion is that the
English-speaking countries. Particularly with old structure has been subverted by the deve-
respect to the practice of accounting tech- lopment of “New Right” interests who stand to
niques and management consultancy, diflu- benefit in various ways from dismantling the
sion of the new NPM ideas might have been PPA model.
expected to spread more readily across coun- At one level, the demise of traditional PPA is
tries with the same language and similar legal often attributed to the advent of New Right
traditions. government in the 1980s and particularly to
But it seems too simple to attribute NPM to the infiuence of Ronald Reagan and Margaret
English awfulness alone. For example, Sweden Thatcher, who aimed to roll back big govern-
appears as a high scorer on NPM emphasis, which ment and state-led egalitarianism and welfarism,
would be particularly damaging for an interpre- and to remould what was left of the public sector
tation built on a Castles-type English awfulness in the image of private business (see Pollitt,
factor. Moreover, Denmark, the Netherlands and 1993). lf NPM was sparked by such figures, we
France are also cases which score relatively high would expect its development to be most
on NPM emphasis, and two of them (Denmark marked in countries which were governed by
and the Netherlands) reported strong develop- right-wing parties during the 1980s.

’ It is obviously debatable whether U.S.A. should be scored as “centre” or “right” for these purposes. In many “does party
matter” studies. it is excluded, on the grounds that it is essentially unclassifiable. Given its separation of powers, it is here
counted asacentre-leftcoalitionfor 1980,acentre-right coalition for 1981 to 1986andacentristcoalitionfor 1987 to 1990.
THE NEW PUBLIC MANAGEMENT 101

Table 2 gives a rough indication of the extent analysis. All that such a scoring exercise does is
to which OECD countries were governed during to give us a first cut as to whether OECD
the 1980s mainly by parties on their left, their countries were governed during the 1980s
right or their centre. For this exercise, a score mainly by parties on their left, their right or
of i- 1 was given to each OECD country for each their centre.
year of incumbency in government by a political Crude as the data are, however, Table 2 shows
party to the right of that country’s political up the difiiculties in the popular idea that NPM
spectrum, and a score of -1 for each year of was closely associated with incumbency by
incumbency by a party to the left of that “right” governing parties in the 1980s. Sweden
spectrum; 0.5 was given for each year of is the most obvious misfit for such an idea. It is
incumbency by a centre-right coalition and a country which shows apparently high NPM
-0.5 for each year of incumbency by a centre- emphasis during the 198Os, but also scores fairly
left coalition, with 0 for a grand coalition (as in high for left political incumbency with eight
the Austrian case). Countries which score hi years out of the decade under Social Democratic
(more than 1 S.D. above the mean) are taken as governments. Indeed, Sweden is conventionally
“right” in incumbency terms, and countries taken as the leading case of the social demo-
which score lo (more than 1 S.D. below the cratic alternative to liberal capitalism. And at
mean) are taken as “left” in incumbency terms. the other extreme, there are unambiguously
“Centre” scorers are the rest. “right” cases, like Japan and Turkey, which seem
NPM scorings are based on the country to score distinctly low on the NPM emphasis
reports to OECD on Public Management (1988 scale.
and 1990), with a maximum, score of 2 on each Of course, such results are only surprising if
of seven dimensions of doctrine, as described we expect the incumbency of dserent political
earlier. “Hi” scorers are those whose overall parties to lead to different public policy
score is more than 1 standard deviation (S.D.) outcomes. Other analyses of party competition
above the mean score; “lo” scorers are those might lead to different expectations. An example
whose overall score is more than 1 S.D. below is Scharpfs ( 1987) “nested game” model of the
the mean score. “Medium” scorers are the dynamics of party competition, in which two
rest. rival “left” and “right” parties compete for the
This exercise is useful only for first approxi- fickle favours of floating middle-ground voters
mations, and it may be that a better test would against a set of variant macroeconomic condi-
be a series of “before” and “after” looks at cases tions produced by a game between incumbent
of changes in government. Scoring political governments, labour unions and central banks.
incumbency involves problems which are fami- Modifying that framework only slightly, we
liar in the “does politics matter?” debate over could posit a “party competition” game played
macroeconomic policy in political science. between right and left wing parties (ri la
There is no established method for comparing Scharpf) and a “public management game”
degrees of “rightness” and “leftness” ac?wss played between incumbent governments and
countries, and there are clearly dilYerent “quali- public managers/top bureaucrats or profes-
ties” of rightness and leftness (for example, sionals (substituted for Scharpfs macroeconomic
participatory versus hierarchical emphases in policy game played between governments and
socialism). Presidential and federal systems labour unions). In the second game, incumbent
clearly cause complications (for example, the politicians choose between tough and tender
I7.S.would count as “right” only in Presidential approaches to public managers, and the latter
terms for the 1980s). Coalition/PR system cases choose between a cooperative and uncoopera-
tend to bunch in the middle, so that the outliers tive approach to politicians. Table 3 outlines
rend to be non-PR systems like France and Japan, such a game. Clearly, politicians would prefer
which may get disproportionate weight in the to be in cell ( l), bureaucrats and managers in
102 C. HOOD

TABLE 3. Politician-bureaucrat public management game Patrick Dunleavy’s (1986) account of how
policy booms develop through a coalition of
Bureaucrats/
Politicians professional and corporate interests.
managers/
public servants Tender Tough Alternatively (perhaps additionally), the change
Cooperative
might be attributed to the recolonization of the
(1) (2)
Outcome: smooth Outcome: public service from inside rather than to an
running medium cost politicians assault from outside. Some contemporary com-
public management exploit public mentators on the rise of NPM, notably Yeatman
service ethos for
( 1987, pp. 350-351) and Pusey ( 1991) have
cheap and
effective public
applied a form of “new class” analysis to the
management process, in the tradition of Bumham’s (1942)
analysis of managers as a new class. They claim
Noncooperative (3) (4)
Outcome: Outcome: high cost that the upper echelons of the public service
bureaucrats exploit administrative are increasingly being occupied by a new class
politicians’ chaos of “econocrats” (and perhaps “accountocrats”,
goodwill for high certainly in the New Zealand case), who were
cost public
not fired up into public service ideals by close
management
experience of the rigours of ordinary life in the
depressed 1930s or Word War II and whose
education in narrow neoclassical economics
cell (3); such a game therefore has a tragic bias (uncontaminated by the humanities or even by
away from cell ( 1) and towards cell (4). the other social sciences) in elite universities is
If such a model of party competition is claimed to make them natural sympathizers with
adopted, it becomes quite conceivable that New Right ideas.
incumbent social-democratic governments (such It may be too that such a new generation of
as those in Sweden or New Zealand in the 1980) econocrats and accountocrats would be much
might go just as far as “bourgeois” governments more prone to “bureau-shaping”, as analysed by
(and possibly even further) in moving towards a Patrick Dunleavy ( 1985, 199 1); that is, the
tough approach to public management, because propensity of top public managers to aim for
they have nowhere else to go, and need to work high-status analytic work in collegial elite units
harder to establish credibility in this area with and to distance themselves from front-line
wavering middle-class voters (adapting Scharpfs supervisory roles in favour of a “super-control”
ideas of asymmetrical choice by the middle position which offers more job satisfaction and
socioeconomic group). less tedious routine. Once bureaucrats adopt
From such evidence, it would seem that if the such preferences, there is nothing against their
rise of the New Right influenced the demise of interests in enthusiastically cutting service
the old PPA model, it was not simply through delivery budgets down the line, or in breaking
right-wing parties holding office. It looks more up and deprivileging the world of public service
like a general process of policy diffusion than a delivery, so long as the power and status of
process in which policies vary with party central agencies is retained or augmented.
incumbency. A modified version of the rise of
the New Right explanation would therefore A response to fiscal stress and poor
need to place more stress on the eclipsing of macroeconomic pwformunce?
the old public administration coalition (parti- Another common way of interpreting the
cularly the public service labour unions) by an demise of the old PPA model is to link it with
NPM coalition drawn from accounting firms, changing social conditions, akin to the “loss of
financial intermediaries, management consul- habitat” theory of dinosaur extinction. NPM is
tants and business schools, along the lines of often interpreted as a response to fiscal stress
THE NEW PUBLIC MANAGEMENT 103

and resistance to extra taxes. Underlying the measures of government size can conceal as
onset of such fiscal stress may be the changes much as they reveal (Peters & Heisler, 1983).
in income level and distribution, weakening the But if we look at four conventional measures of
“Tocqueville coalition” for government growth government size (that is, government employ-
in the electorate; that is, an electoral majority ment as a percentage of total employment,
of voters at below-average incomes who stand government expenditure as a percentage of
to benefit from increasing public spending finan- GDP, social security expenditure as a percen-
ced from income taxes. A move towards a more tage of GDP and tax revenue as a percentage
diamond-shaped income distribution pattern of GDP), it does emerge that the two most
lays the conditions for a new tax-conscious slimline governments within OECD (Japan and
winning electoral coalition, and NPM can be Turkey) placed a low degree of emphasis on
represented as the approach to public manage- NPM during the 1980s just as would be
ment which fits this new tax-consciousness in expected. But not all outsize governments in
marginal electorates; for example, by keeping the OECD placed high emphasis on NPM in the
overall public-sector pay bill down by means of 198Os, and the medium-sized governments
performance pay rather than by across-the-board also varied considerably in the emphasis which
pay rises in the traditional style. they laid on NPM. So if government size plays
However, if NPM is best explained as a a part in determining NPM emphasis, it is
response to fiscal stress and government over- probably a subsidiary one rather than the single
load, we might expect NPM to be most strongly determinant.
developed in those countries which score Similarly, the link between macroeconomic
highest on government spending and employ- performance and the degree of emphasis on
ment an&or have a history of relativeIy poor NPM seems to be far from clear-cut. NPM is
macroeconomic performance on the conven- often interpreted as a reflection of 1970s’
tional indices of GDP growth, public debt levels, economic chickens coming home to roost (i.e.
inflation and unemployment rates (such as the record of past or current economic perfor-
Greece or New Zealand). mance), and a return to hard-headed realism.
Indeed, NPM has frequently been interpreted But there appears to be no automatic relation-
(for example, by trade union critics) as little ship between the emphasis piaced by diITerent
more than a means of slimming down big OECD countries on NPM and their level of
government, and saving on resources in the performance on the four conventional macro-
public sector. If slimline public management is economic indicators in the post-oil shock era of
what counts in competition among industrial the 1970s. i.e. 1974-1979.
(or post-industrial) states for economic advan- Table ii gives some indicative data on this
tage, we would expect to see convergence, with point. It is true that some of the macroeconomic
the countries which are least slimline at the success stories of the 1970s are found in the
outset making the most dramatic strides in low NPM emphasis group, as might be expected.
adopting NPM doctrines (because those are the Countries like Japan and pre- 1990 Germany are
countries which would have the most to worry in this group. But not all of the high performers
about in terms of comparative advantage). of the 1970s are in that group, and nor are all
Equally, countries with small-sized public the economic “basket cases” of the 1970s (in
bureaucracy might have proportionately less to term3 of overall scores on GDP growth per head,
gain from putting greater stress on such CPI growth and unemployment) in the high
doctrines. NPM emphasis group. And even if we relate
Finding useful indicators for government size degrees of NPM emphasis to current economic
is no easier than arriving at robust measures of performance (on the same basis) over the
the nature of party political incumbency. Indeed, 198Os, the same puzzles arise, as can also be
it is commonty observed that coventional seen from Table 4. It .seems that macroeconomic
104 C. HOOD

TABLE 4. NPM emphasis and economic performance 1974-1979 and 1980-1988

Economic NPM emphasis 19BOs


performance
category Hi Medium lo

Econ era 1974-1979 19Bo-1988 1974-1979 19Bo-1988 1974-1979 19Elo-1988

Hi JaPm
Medium Hi Sweden Sweden France AUStlki BBD BBD
(4) AUSti Norway Japan
(1) Finland
Norway
Medium and N2 (4) Canada Ireland Greece
Mixed AUS Aus (4)
(4) Spain
UK (4) Turkey
(1) (3)
(4)
Medium Lo U.K. IaY ‘dY Greece
Canada Port. Port. (4)
(4) Spain
Ireland (4)
(4) Turkey
(4)
Lo N2 (1) Switz.
(4) (4)
Source: analysis based on OEW Historical Statistics.

Key to economic performance indicators:


Hi = all available indicators in hi category;
Lo = all avallable indicators ln lo category;
Medium hi = 25% or more of available indicators ln hi category and no indicators in lo ategory;
Medium lo = 25% or more of available indicators in lo category and no indicators ln hi ategory;
Medium and mixed = (a) all available indicators in medium category; (b) available indicators dlsuibuted across all three
categories (hi medium and lo).

Notes:
( 1) No indicator avallable for unemployment rates for this case for this period.
(2) No indicator available for GDP growth per head for this case for this period.
(3) No indicator available for CPl growth for this case for this period.
(4) No indicator available for government debt relative to GDP for this case for this period.

performance alone is not sufficient to explain index; and average public debt levels as a
the rise of NPM. percentage of GDP. For each of these indices,
As with Table 2, the placings are indicative the countries were divided into “hi”, “medium”
and “broad-brush”. NPM scorings are as des- and “lo” scorers by the method used as before
cribed on p. 101. Economic performance (i.e. more than 1 S.D. away from the mean
scorings are based on OECD Historical Statistics counted as “hi” or “lo”, and the remainder
1974-1979 and 1980-1988. Four conventional “medium”), except that for the CPI index two
series were used: average unemployment outkrs (Turkey.and Iceland) were takenout, in
rates as a percentage of total labour force; that both had scores more than twice the mean
average rates of growth in real GDP per and the effect of including them was to put
capita; average growth rate in consumer price almost all countries in the “medium” category.
THE NEW PUBLIC MANAGEMENT 105

Initial endowment TABLE5. Public management baseline styles and propensity


Popular wisdom notwithstanding, there seem to shift NPM-wards: a tentative hypothesis

to be important cases which do not readily fit Stress on


standard explanations for why NPM developed integration Stress on collectivism in service provision
of public
in the 1980s. Another possible explanation is
StTViC~ Lo Hi
the baseline, or initial endowment from which
Hi (1) (2)
different administrative systems start.
“Japanese way’ “Swedish way”
Specificially it could be argued that for an Motive for switch: lo Motive for switch: hi
administrative system to move signticiantly Opportunity: hi Opportunity: hi
towards NPM, it must be set up at the outset in
Lo (3) (4)
such a way as to provide both motive and “American way” “German way”
opportunity (conventional elements of detec- Motive for switch: lo Motive for switch: hi
tive fiction) for incumbent politicians to want 00Dommitv: lo Oowrtunitv: lo
to shift the administrative system sharply in that
direction.
We could argue that motive in this case might
be expected to consist mainly in the promise Table 5 puts these two aspects of initial
or hope of resource saving from the adoption endowment together to identify four polar
of NPM measures, and could therefore be types: what is labelled the “Japanese way”,
expected to be proportionately higher in a where public service integration in this sense is
context of outsize government and/or acute high but collectivism (in the sense of the relative
fiscal stress associated with poor macroeconomic size of the public sector in spending and employ-
performance than in the context of slimline ment) is comparatively low; the “Swedish way”,
government and/or strong macroeconomic per- where both public service integration and
formance. Opportunity might be expected to collectivism are high; the “American way”,
depend on the existence of some “Archimedean where both integration and collectivism are low;
point” from which would-be reforming politi- and the “German way”, where collectivism is
cians can influence the public sector as a whole. high but integration is low. These labels are
For instance, in a country like Switzerland, used as convenient shorthand terms, and it
where even the number of Ministries (seven) in is not suggested that each of these countries
the federal government is set out in the constitu- exactly corresponds to the stereotype in all
tion and has not changed for 150 years, the particulars.
opportunity for politicians or top officials to On this basis, some countries would be much
reshape public administration is relatively slight, more likely to move NPM-wards than others, at
because there is effectively no difference bet- least in the first round of public management
ween constitutional reform and administrative reforms. For the polar type labelled the “American
reform. But in countries like the UK, where way”, there would on these assumptions be
there is no constitutional check to admini- neither motive nor opportunity to make a major
strative reform and politicians at the centre can shift NPM-wards. No one would be in a position
change the entire system, opportunity is much to order the changes, and in any case the gains
greater. It would therefore seem that a crucial would be expected to be less than in an outsize
variable for opportunity is the extent to which government system. For the “Japanese way”,
there is an integrated public service controllable there would be opportunity but again little
from a single Point and without significant motive because the system is starting from
jurisdictional breaks (for example, without the “small government” box. And for the
independent public bodies beyond the reach of “German way”, there would be motive, but no
control by a single set of elected politicians, like opportunity.”
the German Bundesbank). Only in the polar type labelled the “Swedish
106 C. HOOD

way” would there be both motive and oppor- difficult in public organizations. However, four
tunity: motive, because outsize government tentative conclusions can be drawn from this
makes resource saving of key importance in highly exploratory exercise.
conditions of growing fiscal stress, and oppor- First, puce Aucoin, Osborne and Gaebler and
tunity, because there are central points of other “global change” interpretations, it is not
leverage over the entire public service. Hence it clear that the old PPA model of accountability
might be argued that countries in the “Swedish has collapsed everywhere, or to the same extent.
way” box (like the U.K., France, the Scandinavian Even though we do not know how to measure
countries and possibly the Netherlands) would cross-national differences finely, there do appear
be the type most prone to make rapid strides to be leaders and laggards in the process, and it
towards the development of NPM in the is interesting that some of the notable laggards
1980s. are leading countries in the international eco-
A “variable diffusion” model of this kind can nomy, posing something of a challenge for the
help to explain what more generalized explana- view that public management intemationaliza-
tions of NPM on their own cannot: namely, why tion parallels economic internationalization. If
a number of key OECD countries under a policy dinosaur is going into extinction here,
governments of different political stripes shifted the process is still far from complete. Hence the
to NPM in the 1980s while others moved possible relevance of a variable difTusion model
relatively little in that direction. All of the OECD based on initial institutional endowment, as
countries which seem to have placed the highest discussed in the last section. And if the different
stress on replacing PPA with NPM during the institutional endowments lead to permanent
1980s started from the “Swedish way” box in differences (rather than simply governing
Table 5 at the baseline, and some of the the speed of PPA extinction), we may need
countries which put medium-to-high stress on to be cautious about assuming that changes
NPM, such as France and Denmark, also started in public sector accounting are likely to be
as “Swedish way” cases in this sense. Of course, global.
such an explanation is not independent of Second, the conventional explanations of
habitat-change accounts stressing the effect of change in the public sector do not on their own
fiscal stress and tax-consciousness, but it does seem fully to explain observed variations in the
explain why a similar habitat change might degree to which NPM reforms were taken up by
produce different effects in different institutional OECD states in the 1980s. For instance, ideas
systems. such as the view that NPM is all about right-
wingers in office, slimming down outsize govem-
ment or responding to macroeconomic failure
CONCLUSION (in the past or present) all come up against
awkward cases which do not seem to fit
Compared to the voluminous literature on expectations when we look across the OECD
deregulation and privatization, accounts of the countries. But that does not of course rule out
rise of NPM are less developed and sparser. We such items as part of a broader multi-factor
still lack clear measuring rods for comparing explanation of the shift to NPM.
public management style, and the discussion Third, there appears to be no simple relation-
here is relatively speculative. Distinguishing ship between macroeconomic performance
surface change from deep change will always be levels and the degree of emphasis laid on NPM.

6 Indeed, Germany itself is an ambiguous case, since its “large government” character derives more from high public
spending than high public employment. If size of public employment is the key tn NPM motivation, there wnuld therefore
be no mare motivation than under the “American way”.
THE NEW PUBLIC MANAGEMENT 107

A working hypothesis might be that the show- Prussia to bring the middle class into the public
case economies were not under strong pres- bureaucracy and by nineteenth-century Britain
sures to shake up their public management to keep them out.
systems and that the more “basket-case” eco- On similar lines, it might be argued that NPM
nomies lacked the capacity to do so, so that has been adopted in some contexts to ward off
those making the biggest strides with NPM are the New Right agenda for privatization and
likely to be those in the medium-to-poor bureaucide and in other countries as the first
macroeconomic performance bands. step towards realizing that agenda. Much of NPM
Fourth, there seems to be no simple relation- is built on the idea (or ideology) of homeostatic
ship between the political stripe of governments control; that is, the clarification of goals and
(in so far as that can be gauged) and the degree missions in advance, and then building the
of emphasis laid on NPM. Are we to assume that accountability systems in relation to those
Downs’ (1957) classic ideas about policy con- preset goals (cf. Dunsire, 1990). But if NPM has
vergence in party competition better explain itself been adopted for diametrically opposite
apparent concensus on NPM than Hibbs’ ( 1977) reasons in ditferent contexts, it may, ironically,
ideas about policy divergence? Or could it be be another example of the common situation in
that apparently similar measures have been politics in which it is far easier to settle on
adopted in different political circumstances for particular measures than on general or basic
diametrically different reasons and with quite objectives. That too may suggest that we should
different effects? After all, such things often be cautious about assuming that public-sector
happen in administrative reform. Perhaps the accounting is likely to enter a new age of global
classic historical case is merit hiring for civil uniformity, at least in the sense of the wider
servants, which, according to Hans Mueller public management context within which it
(1984) was adopted by eighteenth-century operates.

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