Professional Documents
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By creating
employment and wealth, we
Mahesh Danannavar, manag- really help our economy to
ing director, Educampus grow," explains Danannavar.
Learning Private Limited But his entrepreneurial FOR CAREERS IN THE FAST LANE
started his entrepreneurship journey was not a smooth
journey with Corporate Con- one and he had to face chal-
nect, a BPO services company lenges. "My first venture was
catering to domestic clients. really successful and it was in
"We started with 10 employ- the B2B space. I then thought
ees and grew to 200 by 2008 of starting something in the
with offices in Mumbai and consumer space and thus
PP Subramanian, President and CEO, the US. Then, recession hit launched my second venture
Sanovi Technologies the outsourcing industry and in the wealth management
we also got affected severely. T H E ECO N O M I C T I M E S N E W D E L H I ● T U E S DAY ● 12 O C TO B E R 2010
space. But it was a real disas-
Later, we diversified into off- ter. We really didn't get great
shore staffing and software success with our second ven- ent fields as he always gauged oppor- But how can a serial entrepreneur
HEAD solutions," shares Danan-
navar about his first venture.
ture, as we initiated it during tunities and he feels it is very difficult run multiple ventures successfully?
“
The desire to be on his own has failed, not you as an en- by focusing on a single should keep in mind that
…controls fear while was the motivating factor be- trepreneur. I completely be- firm. Sometimes, I lose you should build
handling unknown or known hind Danannavar's plunge lieved in this ideology and focus being in multiple a saleable business.
to be tricky issues, equipped
with the ability ability to
into entrepreneurship. "I
started my first venture when
worked very hard to cope with businesses but if you can The biggest I did the mistake of
my failure, both emotionally delegate and execute being emotionally
think strategically to sort I was doing my graduation. and financially," shares operations properly, then
challenge for connected with all the
through the clutter and take When I saw opportunities af- Danannavar. there isn't any problem in a serial enterprises I have started
the best path. He should be ter the dotcom bust in 2001, I "Now, with my third ven- managing multiple firms. entrepreneur is and didn't sell them
be an activator to get things took the risk and joined the It depends on the capabili-
started, an achiever and be entrepreneurship bandwag-
ture I am enjoying my journey
as I enjoy interacting with my ty of a person to manage to stay focused even though I had the
opportunity to do so. So, if
driven by achievements, able on. I believe that we must customers directly and feel multiple businesses. If you you get an opportunity
to maximise the given talent contribute something to the good when we get positive re- really believe in your idea and plan to sell your business,
or situation and finally be self society, as well as create views,” adds Danannavar. and execute your ideas, then you can then just do it at the right time and
wealth for ourselves, and it’s Danannavar entered into juggle more than one business at a move on to the next business,"
assured and have the
entrepreneurship which gives different ventures from differ- Mahesh Danannavar time," believes Danannavar. suggests Danannavar.
conviction that things will
work out.
MY PERSONAL TEAM
TO BE CONTINUED...
MANAGEMENT
PRINCIPLES ARE…
“
executive officer, Srishti
talent can fail in leadership Software Pvt Ltd runs three life cycle; in this life cycle, multiple ventures help. With proper planning and as one is aware of what
functions if not honed. So, ventures in three different the product will grow and "Multiple firms can be man- presence of mind, I was able needs to be done to become
identifying and mentoring sectors - Srishti Software Ap- tend to mature and once it aged efficiently when we to overcome the challenges a successful entrepreneur.
should be an ongoing plications Private Limited, a matures and stabilises, the
growth will be equal to nil.
I believe that every have the business focus, an
ability to understand the
easily," explains Sharma.
"Stability of mind, courage,
Opportunities are just wait-
ing to be explored and with
process. software products company,
SuperSeva Services Private So, either we should kill that business/ product need of the customer and vision, an ability to inter- experience, entrepreneur-
Yasmin Taj product or have an alterna- the correct ability to get the pret economy and foresight, ship is less daunting!
Limited, a personal and cor-
porate assistance company tive business. Moreover, the has a life cycle right kind of support from etc are the essential quali-
and Superseva Healthcare service sectors like concierge the team members," adds ties that an entrepreneur ethighflier@indiatimes.com