AWARENESS OF CONSUMER PROTECTION ACT–A STUDY OF CONSUMER DOMESTIC

APPLIANCES

Koteshwar Burna*1

Affiliations
*
Relationship Manager, ICICI Bank Ltd, Somajiguda, Hyderabad-500082, Telangana, India.
ABSTRACT

In India, until the advent of Independence there were hardly any laws which were directed to the
protection of consumer’s interest. Consumer Protection Act, 1986 is an Act of the Parliament of
Republic of India enacted in 1986 to shield the interests of customers in India. The sale of Goods
Act Drugs Cosmetics Act didn’t directly deal with subject of consumer interest under
Constitution of India. Fundamental rights have been declared and procurement for the
enforcement of the act is lead down. After the report of the “Sachhan committee, to the
Consumers protection Bill was passed on December 24, 1986. It is very necessary to bring
awareness in public as well as in domestic appliances industry.
KEYWORDS
Consumer; Consumer Awareness; Brand; Consumer Protection Act; India.

JEL CLASSIFICATION
M5, L84, Y1, Y0, Z0.
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