Questionnaire

STUDY ON CONSUMER BUYING BEHAVIOUR

IN MPC SUZUKI
Demographic Factors

1.Name ______________

2.Gender
male female

3.Age
Below18 18-25 26-35 36-50 51 and above

4.Occupation

Salaried Business Student others

5.Monthly income
Below Rs 50,000

Rs.50,000-1,00,000

Rs. 1,00,000-3,00,000
Rs.3,00,000-5,00,000

Rs.5,00,000 and more

According to you which of these Factors are Affecting Two-Wheeler Purchasing

Decision in MPC Suzuki . Please fill according to instruction in bracket given below

(SA-Strongly Agree; A-Agree; N-Neutral; DA-Disagree; SDA-Strongly Disagree)

Sl.No Statements Strongly Agree Neutral Disagree Strongly

Agree Disagree
6. Price Of The Two Wheeler
7. You Take Suggestions From
Your Family Members
8. Brand Name
9. Income Level
10. Festival Season/Offers
11. Advertisements And Promotions
12. After Sales Service
13. Installment Payment Facility
14. Insurance Facility
15. Location Of The Two- Wheeler
Dealer Shop
16. Information Provided By
Salesperson
17. Availability Of various brands
Under One Roof
18. Mileage
19. Power
20. Two wheeler Accessories
21. Easy Availability Of Spare Parts