Agenda

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IndiaMART’s Opportunities Brands on Agency

Scale on IndiaMART IndiaMART Partnership
Are you missing the digital
transformation bus?
The answer is probably YES.

More than 41% brands are making their marketing expenditure

more effective through digital medium.

The Changing
Paradigm of
reaching your
target audience
IndiaMART- a ‘2-way’ Marketplace

5.9 Cr 47 Lakh
Buyers Sellers

Community & Network Effect

IndiaMART:
India’s Largest E-commerce Destination

1mn/day 47 Lakh 5.9 Crore All India

Enquiries Registered Buyers Presence
Sellers

9 Crore - Business 50 Crore - Estimated

17+ Crore Leads Distributed Transaction Value
Monthly Traffic Monthly

60+ Lakh 4.5 Stars

App Users App rating

100% growth in traffic in the last 12 months, all organic.

Digital Destination For Businesses

Industrial Chemicals Industrial Medical Houseware

Plant & Machine & Dyes Supplies Equipments & Supplies

Machines & Equipments Industry Chemicals & Acids Pipes Rental Services Household Equipments
Textile & Garments Chemicals & Derivatives Business Projectors Repair Services Kitchen Utensils Plastic
Control Equipments Paints, Powder & Coatings Thermic Fluid Heaters Oxygen Cylinders

Apparels Packaging
& Garments Machines Healthcare Automobile Agriculture
& Goods

Thread & Sewing Supplies
Ladies Dresses & Apparels
Work & Safety Clothing
Container Consolidation &
Packing Services
Household Goods
Shifting Services
Package Moving Services
Labs & Libraries Automotive Component Testing Agro Machineries
Nurse Services Automobiles Designing Service Seeds & Plantation Products
Healthcare Consultancy Automobile Repair Services Horticulture Tools

Industrial Lab
Building & Computer & Plants & Instruments &
Construction IT Solutions Machinery Supplies

Pipe Fittings & Flanges Computer & IT Hardware Machines & Equipments Measuring Tools
Filters & Accessories Network Devices & Parts Textile & Garments Test Equipments
Plastic, PVC & PP Products Software Applications Control Equipments Lab & Testing Equipments
Traffic Distributed Across Categories

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29
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22
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20
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16
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03
02 2% 3% 3% 3% 4% 5% 5% 5% 5% 6% 6% 10% 11 30%
01 %
0
The typical profile of 47 Lakh Suppliers

Micro & Small Proprietorship firms

Turnover <5cr
Enterprises (35 lakh) with <10 people

Medium Enterprises Partnerships/Pvt Ltd

Turnover 5-50 cr
(5 lakh) with 10-50 people

Corporates/ Pvt Ltd with employee

Turnover <50 cr
Brands (10,000) strength > 50 people
What can you expect?

Brand Visibility Strong ROI for

(Leadership your brand
Positioning)

Business Dedicated Service

Analytics Managers
The value we generate for a BRAND

Relevant traffic & 3500+ RFQs & Thousands Industry Leader Position with
visibility amongst TG of organic leads Rank 1 on millions of searches

Outstanding business analytics Best after sales service

on geography, competition with dedicated Account
and consumers managers and ROI managers

Integral Partner for your Sales & Marketing

Buyer Value Proposition

BUYER PREFERENCE
SEARCH BASED MATCHMAKING
DISCOVERY

SUPPLIER BEHAVIORAL ‘EFFICIENT’

PREFERENCE DISCOVERY

~5 Cr Products & 47 lakh Suppliers

Google Leads vs IndiaMART Leads – 5x better CVRs

TANGIBILITY Verified Lead Click Based

RELEVANCE B2B/Bulk Generic

PRODUCT ROI Self Serve Assisted

ACCOUNT
MANAGEMENT Available Not Available
PRODUCT
FEATURES
Product Quality - E-Rickshaws

Madona-P Electric Auto Rickshaws

Price: Rs 82,000/Piece

Product Details Product Specifications

Vehicle Capacity 5 seats including driver

Maximum Run 120- 140 Km/Charge
Roof Type Fiber, Plastic
Motor Power Rating 1250 W>1250 W
Battery Charging Time 9-10 hours
Battery Capacity 160AH@C20
Dimensions (LxWxH) in 16x6.75x10.5 Inch
Product Quality - Appliances
Honeywell Air Touch 18 Air Purifier
Price: Rs 22,990/Piece

Product Details: Product Specifications

Color Champagne Gold/Classic White

Noise 38-63 dB lower than most ceiling fans
Model HAC30M1301W
Weight 6.2 kg
No. of Filters 3
Air Quality Indicator Tri-color LED+Real-Time meter
Ozone Free Yes
Filter Change Indicator Yes
Touch Panel Yes
Warranty 12 months
Child Lock Yes
Sleep Mode / Yes
Silent Operation
Fan Speed Modes 3
CADR 300 m3/h
Advertising Opportunities for a Brand

ROI driven solutions Branding & Awareness

for Business Leads Solutions
Leverage the IndiaMART SEO: Get featured
in top searches
Display Ads
Home Page
Brands use IndiaMART for their new product launches,
visibility campaigns and to target millions of SMEs Category Page

Product Page

Microsite Branding

Seller/Buyer Login Pages

Brand Billboards

5 crore visits and 20 crore page views every month

Industry Leader Positioning - ROI

3500 + Organic Queries A Few Million Dedicated City & Keyword

Verified Leads & Calls Impressions Microsite Driven Targeting
Products We Sell: Premium Listings Only

3500+ A few thousands Millions of Immensely

Guaranteed RFQs of organic queries impressions low CPLs
Buy Lead Packages- ROI

IndiaMART
generates millions
of verified leads
every month

Buy 10k leads

package for 6 months
10k leads
at Lowest CPLs

Geography,
Category, Keyword,
Competition Targeting
Leading brands drive results that matter
 IndiaMART is proving to be a
suitable affliatepartner.
It streamlined the change towards
digital through consistent
hand-holding. As a result, Finolex
has been able to reach a wider
audience with IndiaMART which
it was otherwise missing
out on.

10%
conversion
Digital is the next new wave, wherein our
target customers who belong to even the
most rural parts of the country are coming
online to know about the product and for
purchase. IndiaMART has provided us a
window to reach out to more of such
customers, in an effcient and the quickest
possible manner.

20%
conversion
The impact we create!
Performing Brands

CAPITAL GOODS

Laptops, Desktops,
Construction Healthcare Automobile Steel
IT Products
Partnership – Annual Turnover Mode

Work on annual mode Pitch IndiaMART ROI

with Fixed + Variable or advertising solutions
commissions to all clients

We’ll present the efficacy We work with the

of solutions to the Campaign Planning teams
Media Planning teams on all digital media planning pitches
Agency Partnership

Strategic Partnerships With:

Performance Marketing
Agencies

Media Planning agencies

OOH agencies
Together, we can create something
impactful and lasting.

www.indiamart.com/bigbrands
bigbrands@indiamart.com
THANK YOU