Cosmetech Laboratories, Inc., Fairfield, New Jersey, USA
While consumers often choose their shampoo based on fragrance or mar-
keting hype/promises, the main reason they use shampoos is to clean their hair! Surfactants (SURFace ACTive AgeNT) are used to provide this functionality. Having said this, looking at a typical shampoo reveals many additional ingredients that the marketer has added. Sometimes these ingredients Table C.2.1 are added for functionality and sometimes they are added for "marketing purposes" only.
Table C.2.1 An outline of shampoo components
Function % Active Primary surfactant 9-15 Secondary surfactant 0-5 Viscosity control (suspending?) agent 1-5 Foam booster/stabilizer 0-2 Color qs Actives As per anti-dandruff drug monograph Conditioning agents 0-1 Opacifiers / pearlizers 0-2 Humectants 0-2 pH adjuster 0-1 Preservative 0.05-1 Fragrance 0.1-2 Specialty additives 0-1
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