JOMO KENYATTA UNIVERSITY OF AGRICULTURE AND TECHNOLOGY

DEPARTMENT OF ENTEPRENEURSHIP, TECHNOLOGY, LEADERSHIP AND

MANAGEMENT.

COURSE CODE: HESM 2404

COURSE TITLE: CORPORATE COMMUNICATION STRATEGY

Q1. Group assignment

a) Discuss the theories used in crisis communication research

b) Discuss Categories of crisis management

Q2. Individual assignment

a)Discuss Crisis communication tactics in an organization

b)Discuss Issue Management Process and explain the importance of issue management in

an organization