A STUDY _OF FACTORS ASSOCIATED WITH STUDENT CHOICE IN THE UNIVERSITY SELECTION PROCESS © ROSLYN LOUISE KELLY BESWICK B.Ed, University of Lethbridge, 1973 A Thesis Submitted to the Faculty of Education of The University of Lethbridge in Pantal Fulfillment of the Requirements for the Degree MASTER OF EDUCATION LETHBRIDGE, ALBERTA October, 1989Abstract Every year university bound graduating high school students are faced witn the problen of selecting a post secondary institution. The selection process typically spans a number of years and involves considering many factors. Identifying those factors that influence students during the selection process was the goal of this study. ‘wo hundred tventy-seven first year university students attanding one of three decree granting institutions in Alberta were surveyed by means of a questionnaire to determine those factors considered during the university selection process. Correlations, means, analyses of variance and qualitative data provided the statistical and descriptive information for interpretation. The principal finding of this stuay was that parents, particularily mothers, are the most influential persons reported to affect the process. The factors which tend to be important to students at the University of Alberta were not the same factors important to students attending camrose Lutheran