Table 1.

SWOT Matching

Threats Opportunities
1. Threat 1 a. Opportunity a (will address weakness 1)
1. Threat 2 b. Opportunity b (will address weakness 4)
1. Threat 3 c. Opportunity c (will address weakness 6)
2. Threat 4 d. Opportunity d (will address weakness 2)
3. Threat 5 e. Opportunity e (will address weakness 4)
4. Threat 6 f. Opportunity f (will address weakness 6)
5. Threat 7
6. Threat 8
7. Threat 9
8. Threat 10

Weakness Strengths
1. Weakness 1 a. Strength a (will address threats 1, 10)
2. Weakness 2 b. Strength b (will address threat 4)
3. Weakness 3 c. Strength c (will address threat 7)
4. Weakness 4 d. Strength d (will address threat 10)
5. Weakness 5 e. Strength e (will address threat 2)
6. Weakness 6 f. Strength f (will address threat 3)
7. Weakness 7 g. Strength g (will address threat 8)
h. Strength h (will address threat 7)

Note: Those opportunities and strengths that have addresses weaknesses and threats, respectively,
must be found in your TOWS MATRIX paired to create strategies..

Threats and Weaknesses that are not addressed by either Opportunities and Strengths

Threats

- Threat 5
- Threat 6
- Threat 9

Weaknesses

- Weakness 3
- Weakness 5
- Weakness