This descriptive study is popular in business research because of its versatility across

disciplines. In for-profit, not-for-profit and government organizations, descriptive

investigations have a broad appeal to the administrator and policy analyst for planning,
monitoring, and evaluating. In this context, how questions address issues such as
quantity, cost, efficiency, effectiveness, and adequacy. Descriptive studies may or may
not have the potential for drawing powerful inferences. A descriptive study, however,
does not explain why an event has occurred or why the variables interact the way they do.