Accessible

tourism
A challenge and an opportunity for Destination Germany

Accessible travel for all is a key requirement for the tourism industry in the 21st century.
The German National Tourist Board (GNTB) is working to meet this requirement and to expand
accessible tourism in Germany as part of its newly established innovations management. To tie
in with its wider sustainability objective, the GNTB is positioning Destination Germany as an
attractive travel destination for people with disabilities and restricted mobility.

In the European Union alone, there are ic changes will cause this figure to rise in thing from travel planning and transport
now some 80 million people with disabili- the coming years. That will mean an in- to accommodation, eating out, shopping
ties or restricted mobility – around crease in the number of tourists with and leisure activities.
16 per cent of the population. Demograph- special requirements – covering every-

6 www.germany.travel