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ENABLING SMES TO ENTER THE

INTERNATIONAL SUPPLY CHAIN


June 2005
Enabling small and medium-sized enterprises (SMEs) to enter the international supply
chain relies on the development of a supportive business environment for SMEs and the
build-up of the human, technical, and financial capacity of these SMEs so they can understand
the policies and operations of global supply chains and profitably respond to those require-
ments.
N o t e s

The Role of SMEs in the Global By implementing the measures presented


Economy in this note, developing countries can
make significant progress towards achiev-
In an increasingly international market- ing an environment that nurtures the devel-
place, many companies are finding that opment of SMEs and fosters their success-
E x p l a n a t o r y

prosperity is best achieved from speciali- ful integration into the international supply
zation, as opposed to diversification. chain.
While the majority of the world’s largest
companies continue to provide multiple Government Measures
services to numerous markets, they now
purchase many components and goods Governments are responsible for establish-
from smaller companies that serve one ing an environment conducive to the de-
particular niche. As the global marketplace velopment of SME competitiveness. Gov-
continues to develop, SMEs provide an ernments generate policy that impacts the
effective tool for economic growth through trading environment. They also play a
participation in global supply chains. critical role in promoting conformity with
G F P

global market requirements by building


SMEs drive economic development by their capacity to supervise the implementa-
creating a valuable source of employment; tion of international quality standards. Fi-
G r o u p :

SMEs account for 60-70 percent of em- nally, governments are instrumental in fa-
ployment in OECD countries. In develop- cilitating access to markets. The following
ing countries, this number is often much are selected actions governments can take
higher. In Ecuador, for example, 99 per- to enhance the development of SMEs.
cent of all private companies have no more
than 50 employees. Simplify, Harmonize and Implement
Standards and Procedures
B a n k

Unfortunately, SMEs fail much more fre- A competitive environment requires the
quently in these economies. They repeat- simplification and harmonization of proc-
edly encounter barriers to internationaliza- esses, regulations, and standards with do-
tion; however, several of these obstacles mestic, bilateral, regional, and interna-
W o r l d

could be eliminated through successful tional practices. Disparate regulations and


integration into the international supply methods of administration create onerous
chain. The United Nations Industrial De- burdens on companies that attempt to com-
velopment Organization defines the export pete internationally. The implementation
promotion agenda as the ability to compete of proper standards requires a sound legal
T h e

by removing supply-side constraints, con- and regulatory framework, a harmonized


form to market requirements, and connect system for accreditation, certification and
to targeted markets. inspection, and an advisory capacity for
Barriers to
companies. This involves active capac- technologies and efficient operating
Internationalization of SMEs ity building efforts within government practices. The Serbian Agency for the
agencies and SMEs. Public-private part- Development of SMEs and Entrepre-
1. Lack of entrepreneurial, mana- nerships can support the simplification neurs provides one such example.
gerial and marketing skills For more information, visit:
of procedures by identifying particular
requirements that limit market access http://www.sme.sr.gov.yu/misijae.htm
2. Bureaucracy and red tape
and by underlining the need for predict-
ability in the business environment. Private sector associations are another
3. Lack of accessibility to infor- valuable source of information. Each
mation and knowledge
From a trade facilitation perspective, year the International Chamber of Com-
standardization can be aided by the merce specifically recognizes Chambers
4. Difficulties accessing financial
resources/Lack of capital adoption and implementation of interna- from around the world that work to de-
tional conventions and agreements such velop their SMEs.
See these recognized Chambers:
5. Lack of accessibility to invest- as the World Customs Organization’s http://www.iccwbo.org/home/wcfnew/awards/mai
ment (technology equipment and Revised Kyoto Convention and the Con- npages/bsbp/all.asp
know-how)
vention for the Simplification and Har-
monization of Commodity Classification; Beyond direct access to information,
6. Non-conformity of standardi-
zation, lack of quality awareness the United Nations’s Geneva Convention small business administrations and
and lack of mutual recognition for the Harmonization of the Frontier chambers of commerce provide educa-
schemes Controls of Goods; or by following best tional seminars and support for partici-
practices (see UN-CEFACT Recommen- pation in trade shows. A lack of manage-
7. Product and service range and dation 18). rial, marketing, or entrepreneurial skills
usage differences is commonly cited as a primary cause of
The implementation of these conven- SME failure, and SMEs often have diffi-
8. Language barriers and cultural
tions and recommendations provides an culty procuring access to potential cus-
differences
opportunity to eliminate procedures that tomers.
hinder trade operations and introduce For example, visit the GFP’s profile of training
9. Risks in selling abroad materials that was developed by the Koc Univer-
higher levels of informed compliance. sity under the Trade and Transport Facilitation in
10. Competition of indigenous Southeast Europe (TTFSE) program.
SMEs in foreign markets Facilitate Access to Actionable Infor-
mation Automate Government Systems
11. Inadequate behaviors of mul- Obtaining information about laws, taxa- Another important step a government
tinational companies against tion, customs regulations, business advi- can take in maximizing transparency and
domestic SMEs/Lack of govern-
ment supply-supporting programs
sory services, training opportunities, and easing private sector compliance is the
financing sources can be exceedingly automation of its goods clearance proc-
12. Complexity of trade docu- expensive and time-consuming. As a esses once they have been simplified and
mentation including packaging result, SMEs often lack the resources to harmonized. Automation ultimately en-
and labeling access this information. ables various agencies to share informa-
tion with greater ease, which in turn re-
13. Lack of government incen- Governments play a valuable role in the duces the number of submissions an im-
tives for internationalization of integration of SMEs into the interna- porter or exporter must turn in. When
SMEs
tional supply chain by creating small coupled with better coordination among
business administrations that have the trade and border agencies, this informa-
14. Inadequate intellectual prop-
erty protection responsibility of assisting SMEs; busi- tion-sharing can evolve into a single
The table above highlights the 14
ness associations can be encouraged to window for trade. While difficult to
greatest obstacles to the internation- accept some of this responsibility. Two achieve in practice, a paper-based or
alization of SMEs as identified by priorities of these administrations in- electronic single window heightens the
UNECE.
clude the facilitation of access to market coordination between border and trade
information and the support of shortcuts agencies, bringing incremental benefits
to the internationalization process. The to the trading community, the flow of
ability to access information allows goods, and the security of national bor-
companies to comply with international ders.
trade regulations and to learn about new For more information, visit:
http://www.gfptt.org/topics/Single-Window

2 GFP Explanatory Notes - www.gfptt.org


Automation also expedites the goods local SMEs, governments can foster an Case Study: Tunisia’s EDP
clearance process considerably, because environment conducive to SME develop-
it allows for faster and more flexible in- ment in the global marketplace. Link- In 1999, the Tunisian govern-
ment, supported by the World
formation exchange. By eliminating the ages are varied in nature (backward link- Bank through the Export Devel-
need for an importer or exporter to sub- age with suppliers, forward linkage with opment Project (EDP), intro-
mit paper forms, that process can take customers, technology linkage, spillover duced measures to facilitate
place through an advance information effect) and impact. trade, starting with the simplifi-
cation and automated process-
exchange or a post-entry audit, two con- ing of trade documents. The
cepts that greatly reduce the time re- Under the proper circumstances, TNC project focused on streamlining
quired at the physical point of entry or linkages can enable SMEs to integrate customs and inspection proce-
exit. Further, automated procedures sig- into international supply chains, provide dures and using information and
nificantly reduce the resources and asso- specialized products, develop their oper- communications technology to
improve information exchange
ciated costs required of SMEs through- ating efficiency and productivity, and associated with cargo clearance.
out the goods clearance process and foster innovation through technology
therefore enhance their competitiveness. transfer and demonstration of effects. There is already evidence that
Past experience has shown, however, Tunisia’s investments in trade
Improve Infrastructure that these results are subject to: (1) the facilitation have dramatically
Many developing countries are plagued implementation of targeted strategies reduced import and export proc-
essing times. Imported goods
by an insufficient business infrastruc- that encourage long-term relationships can now be cleared from ports
ture. Telecommunications systems are with TNCs; (2) high adaptability and in an average of 3 days, com-
outdated or cost-prohibitive to most will to transform from the SMEs; (3) pared with 8 days a few years
SMEs, technologies are antiquated, and adoption of technology and quality man- ago. The time needed to pre-
pare and process customs decla-
access to the Internet is often non- power training; and (4) building the rations has dropped to 15 min-
existent. Developing a stronger, mod- comparative advantages of the utes, down from as long as 3
ernized infrastructure dramatically im- TNC/SME. Special programs are re- days.
proves the capability of SMEs within quired to create such an environment; For more information about
Tunisia’s EDP, visit:
these countries to trade internationally. strategies purely based on lower labor
http://www1.worldbank.org/
Moreover, specific development of an cost have not been as effective. prem/premnotes/
internet-capable landscape, which offers To learn more about successful TNC/SME part- premnote89.pdf
instant access to a global network of nerships, see UNCTAD’s “Enhancing the Com- To learn about ASYCUDA, a
petitiveness of SMEs through Linkages:” commonly implemented customs
consumers and producers, can demon- http://www.ilo.org/public/english/employment/skil automation system, visit:
stratively enhance SME participation in ls/recomm/publ/pdf_05.htm http://www.asycuda.org/
international supply chains and the aboutas.asp
global marketplace. Establishing Clusters
To view a measurement of infrastructure impact, In order to better develop competitive
visit the GFP website. advantages for SMEs, firms can work to
establish geographic and industry-
Embrace TNCs: Promote FDI oriented clusters of SMEs. SMEs oper-
The presence of Transnational Corpora- ating in a similar industry or geographi-
tions (TNCs) provides a critical means cal location confront many of the same
through which SMEs can specialize and issues, and pooling resources creates
carve out a niche in the international greater opportunities. Clustering allows
supply chain (also known as a backward SMEs to realize many of the operational
linkage). For this reason, implementing efficiencies that are characteristic of lar-
programs to attract TNCs in addition to ger companies, including:
providing assistance to SMEs will help
smaller companies join international ♦ Proximity to sources of raw inputs;
supply chains. ♦ Availability of suitably customized
business development services;
Private Sector Measures ♦ Abundance of clients attracted by
the cluster tradition in that industry; and
Linking with TNCs
♦ Presence of a skilled labor force.
By attracting investment from TNCs
interested in forging strong linkages with

Enabling SMEs to Enter the International Supply Chain 3


Case Study: Malawi Export The United Nations Industrial Develop- Brussels, 14-15 May 2001:
Promotion Council ment Organization has initiated a clus- http://www.deeds-ist.org/Downloaddocs/SME%
20networks%201st%20Them%20Wksp.doc
ter/network development program to ♦ Poul Rind Christensen, Centre for Small
Mrs. Jessica Banda is the sole assist countries in their efforts to culti-
proprietor of Jessica Creations, Business Studies, The University of Southern
which started its operations in vate this concept. Denmark. “Working Paper, No. 1999/4:”
1990 and is situated in Li- To learn more, visit: http://www.sam.sdu.dk/cesfo/cesfo160803/
longwe, the capital of Malawi. http://www.unido.org/doc/4297 Publikationer/Cesfo_working_paper/1999-4.PDF
The Company is involved in the ♦ George Starcher, Secretary General, Euro-
manufacture of handicrafts us- Use Available Tools to Improve pean Bahá’í Business Forum. “The Role of Large
ing locally produced materials. Enterprise Performance Companies in SME Creation and Development:”
There are tools available to owners of http://www.ebbf.org/documentation/whitepapers/
pdf/SMEs.pdf
Like other micro, small and SMEs that enable them to conduct sur-
medium enterprises, raising ♦ East and Central Africa Global Competitive-
veys and diagnostics to determine the ness Hub:
capital was an uphill task.
Through small personal savings, competitive ability of their company. http://www.ecatradehub.com/home/index.asp
Mrs. Banda managed to secure One of the best sources for such tools is ♦ “Corporate Social Responsibility and Devel-
start-up capital. Initially, she the International Trade Centre of the oping Country SMEs.” Report 2002:
employed three people. In the UNCTAD and WTO Enterprise Com- http://www.unido.org/es/doc/5162
first 3 months of the business,
petitiveness Business Support Group. ♦ Ruben Ricupero, SG of UNCTAD,
the company could only pay “Business Facilitation and Development.” Ge-
staff salaries and some of its There are six guides and checkers available for
neva, 12 January 2004:
debts. use by SMEs to conduct their own analysis:
http://www.unctad.org/Templates/Webflyer.asp?
http://www.intracen.org/ec/
docID=4358&intItemID=2054&lang=1
US Small Business Administration Office of Inter-
In a bid to broaden her export national Trade: ♦ WIPO. “Intellectual Property and Small and
knowledge, Mrs. Banda ap- www.sba.gov/oit Medium-Sized Enterprises:”
proached the Malawi Export www.wipo.int/sme/en/documents/pdf/
Promotion Council (MEPC). brochure.pdf.
Additional Resources and Links:
Through regular consultations ♦ The World Bank SME Department:
with officials of the Malawi ♦ Enhancing the Competitiveness of SMEs http://www2.ifc.org/sme/html/
Export Promotion Council, she Through Linkages: the_case_for_smes.html
was able to understand the ba- http://www.ilo.org/public/english/employment/
skills/recomm/publ/pdf_05.htm
♦ EC report urges boost for SME finance:
sics of exporting and identify http://www.eubusiness.com/topics/SMEs/
markets for her products. With ♦ UNECE. “Internationalisation of SMEs: The EUNews.2003-12-04.5846
zeal and determination, the com- UNECE Approach:”
www.unece.org/indust/sme/internat.htm
♦ Benchmarking for auto-components manu-
pany was able to export to South
facturers:
Africa and the United States. ♦ US International Trade Administration. “The http://www.intracen.org/ec/gauge/ and
Role of Small and Medium-Sized Enterprises in http://www.intracen.org/ec/gauge/jpa.pdf
In 1995 MEPC helped Jessica Exports to China: A Statistical Profile, Office of
Trade And Economic Analysis, October 2003:”
♦ SITPRO:
Creations to participate at the http://www.sitpro.org.uk/policy/singwin/
Berlin International Trade Fair http://www.ita.doc.gov/td/industry/otea/docs/
China_SMEs2001_Oct03.pdf ♦ Overview of “Doing Business 2005.” World
in Germany. The company’s
♦ Wattanapruttipaisan, Thitapha. “Promoting Bank Report:
participation in trade fairs and
http://rru.worldbank.org/Documents/DB-2005-
other subsequent promotional SME Development: Some Issues and Suggestions
Overview.pdf
activities saw it grow from a For Policy Consideration,” 57-68:
staff of three to a staff of ten. http://www.unescap.org/pdd/publications/ ♦ US Small Business Administration Office of
bulletin2002/ch5.pdf International Trade:
♦ Business Organization Networks in the Digi- www.sba.gov/oit
tal Economy. “The Impact of ICTs on Small and
Medium Enterprises.” 1st Policy Group Meeting,

This GFP Note has been produced with the financial assistance of a grant from TRISP, a partnership be-
tween the UK Department for International Development and the World Bank for learning and sharing of
knowledge in the fields of transport and rural infrastructure services. This Note was prepared by JBC Inter-
national and reviewed by the World Bank Trade Logistics Group and GFP Steering Committee. The prepa-
ration of the GFP Notes was coordinated by Gerald Ollivier, World Bank. The views published are those of
the authors and should not be attributed to the World Bank or any other GFP affiliated organization. Addi-
tionally, the conclusions do not represent official policy of the World Bank, its Executive Directors, or the
countries they represent. For more information, contact Mr. Ollivier at golliver@worldbank.org.

4 GFP Explanatory Notes - www.gfptt.org

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