Professional Documents
Culture Documents
Kyle C. Bass
ENGL 1302
2 February 2019
The speech “Make Your Bed”, which later became a bestselling title, was written by
Admiral William McRaven who is a United States Navy Seal. His speech was given at the
University of Texas, for the Commencement Address of the newly graduating class of 2014. He
is persuasive in utilizing his life lessons, which he gained, during his time in the service.
According to Admiral Williams, these lessons can be applied to challenges individual’s face in
their day to day life scenarios. He approaches life, like the military, in a systematic way of
operating. This operating system runs on a specific set of rules that everyone should live by in
order to be successful. His system focuses on three distinct fundamental concepts. They all rely
on using his key relatable phrases, his credibility in a long-term successful career as admiral, and
setting the mood for receiving an important message. He grabs the student’s attention by using
their University school motto, “what starts here changes the world”, as an analogy to convey his
message.
Using simple phrases was particularly important because it reminded him of his personal
experiences as a newly graduated senior. He was driven by the fact that he had no memory of his
own commencement and realized later in life that he may have missed a very important message
that would have helped him achieve his goals much sooner in life. To ensure that his audience
would take away a meaningful message, he wanted to create a simple and easy way to express it.
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He did this by creating simple phrases people could easily remember. Phrases such as: “make
your bed” and “get over being a sugar cookie” are easy to remember, and will connect them with
a specific life idea that will enhance success. The phrase “make your bed” refers to practicing a
routine that will begin with a task that will give a sense of accomplishment, that will later lead to
more accomplished tasks. Life can sometimes be overwhelming to any individual. When this
happens, it can be difficult to prioritize which task to accomplish first. By always making your
bed first will help organize the mind and give every day an official starting point. This will create
a new positive habit and eventually lead to process of doing things. Even if you have a terrible
day, you can always come home to a bed that is made. After he told his story regarding “being a
sugar cookie”, it gave the graduates a sense that nothing is perfect and there will always be room
for improvement. By always instructing the soon to be frogmen to get wet and sandy with the
freshly made class b uniforms signifies that life is not perfect and when it gets messy to clean it
up.
This precedes his credibility as an individual, but even more so, it is the obstacles he overcame.
Transitioning from the college freelance atmosphere directly into the navy was meet with shock.
Yet it is this particular atmosphere where he learned the life lessons he expresses in his speech.
One simple phrase that was most valuable to him was, “don’t be afraid of the circus”. This
character attribute was introduced when he was training to become a Navy Seal. It taught him
that there will be points in his life that are extremely low, and that it was important not to get
caught up in the dram and to continue to work towards your goals. This was extremely helpful to
him when the United States was terrorized on 9/11. He did not dwell on the chaos and took
action and eventually lead the team who assassinated Osama Bin Laden, the individual behind
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the attacks. It is well known that capturing the perpetrator was a long process and at times it may
have been inclined to give up. His simple phrase, “lastly, never ring that bell” or in other words
never give up and never give in to defeat helped his success. It was after this he became a four-
star admiral in the Navy. His passion in helping others drove him to a career in education, and he
Lastly, it is difficult to reach the ear of any audience, but even more challenging to reach
an audience that isn’t focused or willing to receive a message. This is why, he emphasized his
effort in creating an environment that would be inspiring to all. This is the purpose of the simple
phrases. To be able to connect simple phrases with life changing concepts so that the graduates
will have structure in overcoming any obstacle. He set the mood by his animated voice. His
voice was stern with a flare of excitement. For example, “don’t back down from the sharks”
there will be barriers in life that are sometimes frightening, but you can not let fear overcome
you. He was also mindful insuring that the audience knew that he was at one time where they are
sitting now. The word shark was analogous term to describe the emotion of fear. This emotion of
fear may be what the graduates are feeling moving onto this next chapter in their lives.
No one can say if the admiral’s speech had a sincere effect on the graduating class
of 2014. What can be said is that He strategically used his platform to convey his message of life
lessons by utilizing simple phrases, his credible long-term success, and the mood he set. It can
also be said that he certainly gave a memorable speech. One that was based on using language
that was simple to remember and creating an atmosphere in which individuals would absorb his
message. In this way the graduating class of 2014 of the University of Texas would be able to
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uphold their school’s legacy and slogan “change the world”. A motto that Admiral McRaven is
Work cited
“Adm. McRaven Urges Graduates to Find Courage to Change the World.” UT News | The
graduates-to-find-courage-to-change-the-world/.
www.cfr.org/bio/william-h-mcraven.