Whether we realize it or not, it plays a big role in
our everyday lives. That orange or yellow traffic sign you saw on the road today? It caught your attention for a reason. Color even creeps its way into language… why do we say people are “seeing red” when they’re angry or “feeling blue” when they’re sad? Because color has a unique connection to our moods and emotions. But not everyone thinks about or experiences color in the same way. The meaning and symbolism we associate with different colors are influenced a great deal by the cultural and societal groups we identify with.