Sheikh 1

Rubab Sheikh

Professor Granillo

English 103

May 30, 2019

Annotated Bibliography

Oystein Halvorsen. “Smart House”. Norway for REMA 1000, YouTube, August 5, 2018.

www.youtube.com. The commercial provides an argument for how “Simpler is Better” and

technology advances with defects. It makes the use of pathos and emotional appeal fallacy to

persuade the audience emotionally.

Greg Sterling. “47.3 Million US adults use Smart Speakers”. January 8, 2019.

https://marketingland.com. This source provides the total number of people who use smart

speakers in America. It was conducted through a survey. It is a useful source as it provides the

evidence of despite all the defects of technology, the number of people using smart speakers are

increasing.

Maurice E. Stucke. “How digital assistants can harm our economy, privacy, and

democracy”. March 21, 2017. ezproxy.canyons.edu. This source provides the evidence about the

advantageous usage of voice assistants like Amazon’s Alexa and what tasks it could perform

effectively. It is a useful source as it provides the counterargument to the commercial when it

states that technology advances with defects.

Duncombe. “Market and Fetishism”. March 29, 2013. ezproxy.canyons.edu. This source

provides the evidence about the marketing strategies of the big technology companies like Apple
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and Amazon. These companies attract their consumers through fantasy of a modern and different

lifestyle. It is a useful source as it provides the relationship between the market strategies and the

exchange value.