Conceptual map

DIRECT TYPES OF
DISTRIBUTION INDIRECT
DISTRIBUTION
CHANNELS DISTRIBUTION
CHANNELS
CHANNELS

It requires the participation of

It is the one that dispenses with different
wholesalers and retailers. It is the
manufacturer itself is responsible
for supplying your product to the
final distributor.
The intermediaries must perform
different actions from the collection of
information to find the funds.

They implement some specific

functions that producers usually prefer
not to do alone