How to write a business plan?

One must analyse the market size, understand the market in which one is going to operate

Perform the quantitative and qualitative assessment of a market. It looks into the size of the market
both in volume and in value, the various customer segments and buying patterns, the competition,
and the economic environment in terms of barriers to entry and regulation. When assessing the size
of the market, your approach will depend on the type of business you are selling to investors.

Understand the demand for the item

Collectively review all the available qualitative and quantitative data from market research, market
testing, and buyer surveys. Use the data to identify a set of assumptions that can form the basis of a
forecasting model. Ideally this will include assumptions about:

 Number of consumers in the target market

 Proportion expected to buy the product
 Anticipated timing of their purchase
 Patterns of repeat purchasing and replacement purchasing

One has to be prepared to commission additional research or consult external industry experts to fill
any important data gaps.

Understanding the financials

Since there is demand there is scope. Understand from where u will get the money - It's at the end
of your business plan, but the financial plan section is the section that determines whether or not
your business idea is viable, and is a key component in determining whether or not your plan is
going to be able to attract any investment in your business idea.

Basically, the financial plan section consists of three financial statements, the income statement,
the cash flow projection and the balance sheet and a brief explanation/analysis of these three
statements.

Understand how to launch it-

 Define Your Launch Objectives

 Take Inventory

 The Launch Plan – Your launch plan is your blueprint to your entire product launch. It

combines the tasks involved and, more importantly, the sequence of events in your product

launch.