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6/30/2019 Market Analysis of Cement Industry (Jankipuram)

Market Analysis of Cement Industry


(Jankipuram)
23 responses

Type of business
23 responses

cement
cement and non-cement

95.7%

No. of years in cement business?


21 responses

1
2
3
4
5
19% 7
8

14.3% 9
14.3%
1/4

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6/30/2019 Market Analysis of Cement Industry (Jankipuram)

Location of Shop
23 responses

Good
Average
Poor
17.4%

82.6%

Do you have a 'Home Delivery System' from your counter/godown?


23 responses

Yes
No

100%

What other construction materials do you deal in? (Pick as many as


relevant)
22 responses

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6/30/2019 Market Analysis of Cement Industry (Jankipuram)

Brick 14 (63.6%)

Sand 22 (100%)

Hardware 2 (9.1%)

Steel 0 (0%)

Tiles 1 (4.5%)

Other (pl specify) 0 (0%)

Aggregates 0 (0%)

Paint 0 (0%)

How much does Cement contribute to your total sales (in % terms)
23 responses

0-25% 4 (17.4%)

26-50% 12 (52.2%)

51-75% 5 (21.7%)

75-100% 2 (8.7%)

0 5 10 15

What are the end customer-types you deal with (in % terms)
22 responses

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6/30/2019 Market Analysis of Cement Industry (Jankipuram)

IHB 22 (100%)

Projects 0 (0%)

How many bags cement is sold in a month ?


23 responses

100 - 500 bags 6 (26.1%)

500 - 1000 bags 10 (43.5%

1000 - 2000 bags 4 (17.4%)

More than 2000 bags 3 (13%)

0.0 2.5 5.0 7.5 10.0

Please give a brief on current sales performance. (Average tons/


Month, Brand Wise)

8
Retail W/S

0
ACC Ultratech Mycem Birla Samrat Ambuja Perfect Birla Gold

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6/30/2019 Market Analysis of Cement Industry (Jankipuram)

Which Cement Brand do preferred the most?


23 responses

ACC 4 (17.4%)
Ultratech 7 (30.4%)
Mycem 6 (26.1%)
Birla Samrat 5 (21.7%)
Ambuja 2 (8.7%)
Shree 0 (0%)
Perfect 1 (4.3%)
Birla Gold 1 (4.3%)
Prism champion 3 (13%)
JP cement 0 (0%)
KJS 2 (8.7%)
0 2 4 6 8

Out of 10 Customer coming to your counter, how many as for (in


numbers)

1 2 3 4 5 6 7 8 9 10

0
ACC Ambuja

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6/30/2019 Market Analysis of Cement Industry (Jankipuram)

Are you having any future plan to Switch on other Brand?


23 responses

Yes
No
73.9%

26.1%

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