Zen-Noh

 Cooperastive: ZEN-NOH (全農 Zennō), National Federation of Agricultural Co-operative

Associations
 When And Where: March 30, 1971 @ Tokyo Japan
 Short History
is a federation of agricultural cooperatives in Japan. ZEN-NOH was formed in 1972 with the
joining of the ZENHANREN group (National Marketing Federation of Agricultural Cooperative
Associations) and the ZENKOREN group (National Purchasing Federation of Agricultural
Cooperative Associations). ZEN-NOH consists of 1,173 agricultural cooperatives and federations
that in 2004 had a combined revenue of $53.8 billion (USD). ZEN-NOH is involved in the
marketing, tracking, and quality assurance of the products of its cooperatives. As of 2006, ZEN-
NOH has declared that it will not participate in the research and development of genetically
modified foods.[1] ZEN-NOH is one of the world's largest importers of animal feeds and
agricultural fertilizers. 70% of the sales of chemical fertilizers in Japan are handled by
them.[2] ZEN-NOH is also largely involved in the production of farming equipment, primarily
tractors.

 Their Products and Services

 production to sales.
Business Volume

Challenges and Opportunities

 Challenges

 Oppurtunities
Reference:

https://www.zennoh.or.jp/english/business/index.html

https://www.zennoh.or.jp/english/book/report/2018.pdf

http://www.jp-ru.org/abehouro/s1.5zennou.pdf