Appraise the product from consumer’s perspective. What concept the brand should develop for it to be successful? How would you like this brand to be perceived as by the target consumers and what problems can potentially crop up in creating such perception? Is the name fine? The name does not have anything related to product domain.
Appraise the product from consumer’s perspective. What concept the brand should develop for it to be successful? How would you like this brand to be perceived as by the target consumers and what problems can potentially crop up in creating such perception? Is the name fine? The name does not have anything related to product domain.
Appraise the product from consumer’s perspective. What concept the brand should develop for it to be successful? How would you like this brand to be perceived as by the target consumers and what problems can potentially crop up in creating such perception? Is the name fine? The name does not have anything related to product domain.