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Top 20 Marketing Agency Partner Programs for


2019
Clare Zacharias  7 min read 

A software-agency partner program is like a match made in heaven. Software gets more clients at a low acquisition cost, and
Agencies enjoy a myriad of extras that the software offers them. Quite simple, you’d think it is.

If only! The truth about Marketing agency partner programs is that there are many, way too many programs, that it is a chore
to choose ‘the’ one. Also, if the choice goes wrong, you are left with a tool that your client will hate but cost you an arm and a
leg anyway, wondering if there is a way to get out of that fix.

But hey, let’s not go there. There is a better way to it.

What is an Agency Partner Program?


Let’s start with this. An Agency Partner Program is a strategy wherein a company and an agency enters into a partnership;
most of the time, agencies are offered the company product/service at an exclusive price for their client’s use and in turn,
companies enjoy the benefit of more clients at a lower cost of acquisition. It’s like inviting your popular friends over to the
party of your best friend. Total win-win!

Top 20 Marketing Agency Partner Programs for 2019


Not to brag, but we do have one of the best marketing agency partner programs and we are a fair judge of fellow-programs. So
here goes: a fresh list of the best agency partner programs that you need to check out before you empty your pocket on some
sham of a program.

1. SurveySparrow Market Agency Partner Program

2. SproutSocial Agency Partner Program

3. Hubspot Agency Partner Program

4. Databox Agency Partner Program

5. MailChimp Agency Partner Program

6. Wistia Agency Partner Program

7. Wistia Agency Partner Program

8. Zapier Agency Partner Program

9. Stencil Agency Partner Program

10. Bizible Agency Partner Program


11. Branch Agency Partner Program

12. Slack Agency Partner Program

13. Shopify Agency Partner Program

14. Vidyard Agency Partner Program

15. Google Agency Partner Program

16. Sendible Agency Partner Program

17. Ceros Agency Partner Program

18. Pantheon Agency Partner Program

19. Marketo Agency Partner Program

20. Contentools Agency Partner Program

1. SurveySparrow Market Agency Partner Program


If your clients need some assistance with collecting feedback (which, in our experience, all companies crave), you’ve found
your gold!

SurveySparrow is one of the best online survey tools with its beautiful platform and a highly intuitive interface that is a breeze
to use. A young startup that is already turning heads and with an impressive client-list to boot, SurveySparrow makes
feedback collection an experience to enjoy- for both the survey makers as well as the survey takers.

The best part about SurveySparrow Marketing agency plan is the price and the incredible discount it offers. With a 75%
discount on the first 10 accounts, the plan is too good to miss. And the icing on the top is the chance to get listed in the Agency
directory where partners can enjoy the visibility and prospects from qualifies leads. From startups to enterprise-level
organizations, SurveySparrow has something exquisite for every agency.

2. SproutSocial Agency Partner Program


SproutSocial is all about social media management solution and their partnership program caters to the agencies as well as
their clients. Sprout Social Agency Partner Program supports the efforts to provide value to clients, minimize time and
resource spend, and increase revenue through community, co-marketing, and growth.

What’s more. SoroutSocial even offers an exclusive partner value award, in addition to all the other perks they offer.

3. Hubspot Agency Partner Program


Hubspot calls itself an all-in-one software, and rightly so. HubSpot’s Agency Partner Program is for agencies that want to
grow their businesses. They deliver their promise by providing exceptional inbound marketing and sales services to their
clients.

Aside from software, Hubspot gives its partners guidance, support, and training to help them and their clients in turn, grow
and succeed. Growth in terms of revenue and improved client retention sounds too good to turn down, wouldn’t you agree?

4. Databox Agency Partner Program


Databox’s agency partner program is free to join for anyone who can benefit from excellent KPI Reporting and Monitoring
Software. In fact, they call themselves the ‘agency program to end all agency programs’, thanks to the partnerships with
companies like HubSpot, Wistia, SeventhSense, VOIQ and our integrations with platforms like Facebook Ads, Google AdWords,
and Google Analytics.

The best part is how the Databox partner program helps agencies acquire, retain and grow accounts. That’s a neat offer, right?

5. MailChimp Agency Partner Program


With the MailChimp partner program, agencies get exclusive co-marketing opportunities and the chance to promote their
business to MailChimp customers. Enough said.

You will also have access to the latest industry information and email marketing tips. Experts in email marketing, look no
further.

6. Wistia Agency Partner Program


Wistia’s Video Hosting Service for Marketing & Sales Enablement help agencies run full video marketing campaigns for their
clients and prove ROI with detailed video analytics.

Wistia offers a smooth video experience with no ads, and also assist users with video SEO and integrations, among other
things. Their hands-on training and support are the best.

7. Hootsuite Agency Partner Program


Hootsuite has got the largest ecosystem of any other social media management platform, no kidding. With more than 250
best-of-breed partners and integrations, their agency program offers the technology and expertise to stay ahead of social
media trends and digital transformation.

As a digital service partner, agencies are better equipped to help their clients solve complex challenges on social media with
Hootsuite’s solutions.

8. Zapier Agency Partner Program


Zapier allows users to connect apps they use every day to automate tasks and save time. With Zapier’s library of over 1,000+
connected apps, agencies equip their customers to connect to their other business apps to create their own automated
workflows.

Zapier has one of those partnership programs that every agency can use. Because, integrations!

9. Stencil Agency Partner Program


Stencil is a powerful image creation tool that is used by social media marketers, bloggers, and small businesses. Stencil is
simple to use and built for speed, meaning anyone can create beautiful images quickly to double their social media
engagement.

Stencil has a partner program that is more of an affiliate program, with a 30% commission on every reference you make.

10. Bizible Agency Partner Program


Bizible’s marketing attribution and planning solutions connect your marketing to revenue, enabling companies to make the
best decisions about their efforts.

They work with both media agencies and marketing operations agencies to provide their clients with world-class marketing
measurement and planning. Bizible has invested heavily in training for its partners, not just for learning their product, but
also for client education.

11. Branch Agency Partner Program


Branch specializes in deep linking which enables users to get a better user experience over a mobile device. The Branch
Strategic Partners program provides participants the tools and education necessary to integrate the benefits of contextual
deep linking as core feature of their own product or service offering.

The highlight of the partnership program is that Branch is truly one of it’s kind.
The highlight of the partnership program is that Branch is truly one of it’s kind.

12. Slack Agency Partner Program


Now Slack is everyone’s favorite tool! Companies who have partnered with Slack’s platform is promised an increased adoption
rate, deeper user engagement, and, to everyone’s delight, a profound customer delight.

Slack already has an impressive 1000+ SaaS partners working together to make their user’s working lives simpler, more
pleasant and more productive. Slack is good!

13. Shopify Agency Partner Program


Shopify, with its partnership program, beckons agencies to become the next e-commerce expert. Agencies can provide their
clients with the customized commerce experiences they want now, and in the future.

Shopify offers a mutual partnership designed to propel your business to new heights, and guide you on your journey to
becoming a true expert in e-commerce.

14. Vidyard Agency Partner Program


A Wistia alternative, Vidyard offers their pretty much everything that Wistia offers too. Serve your clients better and uncover
new revenue opportunities through the power of video.

Revenue sharing, co-marketing opportunities, and partner discount, and dedicated partner manager are only a few of the
many bonuses Vidyard offers its agency partners.

15. Google Agency Partner Program


When we talk about the best partnership agencies, how can we not mention the prestigious partnership of them all?

Your agency gets awarded with a Google Partner badge, the ultimate recognition, that can be used on your website and
marketing materials. The Google Partner badge shows that specific Partners have passed Google Ads product certification
exams and are up to date with the latest product knowledge.

16. Sendible Agency Partner Program


Sendible can manage your client’s social networks, schedule messages, conduct customer engagement and measure ROI from
a single dashboard.

As part of the partner program, they provide discounts and offers across a range of great products and services, create
advisory case studies and host informative partner webinars and live events. Sendible also promotes partner offers and
content via their website, by email, and across social media.

17. Ceros Agency Partner Program


Ceros is a feast to the eyes with its design studio that is only about interactive content experiences. The Ceros Ecosystem
exists to support, educate, inspire and empower experiential content creators.

It empowers agencies to help clients build ebooks, infographics and landing pages without any coding expertise. It helps to
liberate your client from the static landing page since interactive content can gather smarter insights, boost engagement and
increase conversions.

18. Pantheon Agency Partner Program


Pantheon is a well-established web development and hosting environment. Agencies of all shapes and sizes can realize great
benefits with Pantheon’s partner program. You start by signing up for a 90-day trial of our enterprise-grade agency tools and
then graduate to higher levels of partnerships.

Pantheon agency partners have access to tailored training, education on emerging technology, sales materials, and even
dedicated success managers.

19. Marketo Agency Partner Program


The benefits of the Marketo Premier Partner Program are many: from expert training, joint collateral, co-marketing, and co-
selling, it offers even access to development instances, product roadmaps, and support.

As a leading Ad partner program, Marketo has quite a concise offering to put on the table. You can join the marketing agency
partner program as a technology partner or as a digital services partner. Marketo agency partner program is all about driving
more top-of-the-funnel activity for clients, through both inbound and outbound marketing programs.

20. Contentools Agency Partner Program


Contentools’s Pilot Partner Program is for agencies that want to scale their Content Marketing services. The partnership is all
about managing customer content at scale – as well as the resources to hire freelancers whenever needed.

The tool also integrates with WordPress, Hubspot COS, Twitter, LinkedIn, Facebook, Instagram, and Zapier. Besides, agencies
can add their customer into the workflow so that they can keep track of what’s going on and approve content before it’s
published.

Perks of joining a Marketing Agency Partner Program are many. Stating the obvious here, but companies need tools. That is a
fact. And most companies also need help to choose, set-up, and use these tools.

It’s a road that only goes up, people!

Clare Zacharias
Content Marketer at SurveySparrow.

A sort of Jill-of-all-trades! Enchanted with storytelling, fascinated with startup


life.

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