The following is a survey with a sample size of ___, from where some of

the inferences have been drawn to make this report:

Age?

From the above pie-chart we understand that the maximum respondents of

the survey belong to the age group of 15 -25 years.

Do you use Head & Shoulders?

From the above percentage we can understand that most of the

respondent population use Head & Shoulders and the __% of the
respondent who are not using Head & Shoulders are responsive towards
other substitues.

What type of shampoo do you prefer?

According to the respondents, anti-dandruff and repair damaged hair are

the most preferred type of shampoo.

Awareness?

As awareness plays an important role in determining demand, statistically

it can be seen that majority of the respondent population are aware of
Head & Shoulders through different sources, major being the TV
advertisement followed by word of mouth.