Professional Documents
Culture Documents
Tywoniw & Cho - L2 Reading Instruction and Curriculum Design Through a Task-Based Lens
Consider the following contexts and objectives. What texts would you use and
what strategies would you design a task around?
Students’ age: 18-22 years old High school 18-60 years old
Students’ age: 18-60 years old 13-18 years old 18-60 years old
SAMPLE TEXTS:
What Is Marketing?
What does the term marketing mean to you? Many people think it means the same as
personal selling. Others think marketing is the same as personal selling and advertising. Still
others believe marketing has something to do with making products available in stores,
arranging displays, and maintaining inventories of products for future sales. Actually, marketing
includes all of these activities and more.
Marketing has two facets. First, it is a philosophy, an attitude, a perspective, or a
management orientation that stresses customer satisfaction. Second, marketing is activities
and processes used to implement this philosophy.
The American Marketing Association's definition of marketing focuses on the second
facet. Marketing is the activity, set of institutions, and processes for creating, communicating,
delivering, and exchanging offerings that have value for customers, clients, partners, and
society at large.
Marketing involves more than just activities performed by a group of people in a
defined area or department. In the often-quoted words of David Packard, co-founder of
Hewlett-Packard, "marketing is too important to be left only to the marketing department."
Marketing entails processes that focus on delivering value and benefits to customers, not just
selling goods, services, and/or ideas. It uses communication, distribution, and pricing strategies
to provide customers and other stakeholders with the goods, services, ideas, values, and
benefits they desire when and where they want them. It involves building long-term, mutually
rewarding relationships when these benefit all parties concerned. Marketing also entails an
understanding that organizations have many connected stakeholder “partners," including
employees, suppliers, stockholders, distributors, and society at large.
Research shows that a company’s ability to motivate its employees translates directly to
customer satisfaction and thus to the bottom line. At The Container Store, sales
representatives receive 24 hours of training compared to an industry average of eight hours,
The company offers health care coverage to part-time workers, and arranges schedules to
allow parents to drop off and pick up their children. The Container Store has experienced 15
percent to 20 percent annual sales growth since its founding, due in part to putting employees
before customers. The motto of Wegmans Food Markets, the Rochester-based grocery chain
ranked by Fortune magazine as the best company to work for in America, states, “Employees
first, customers second." The rationale is that if employees are happy, customers will be too.
One desired outcome of marketing is an exchange; people giving up something to
receive something they would rather have. Normally, we think of money as the medium of
exchange. We “give up” money to “get" the goods and services we want. Exchange does not
require money, however. Two persons may barter or trade such items as baseball cards or oil
paintings.
Retrieved from h
ttps://www.monash.edu/__data/assets/pdf_file/0007/217825/snowbrd.pdf
TESOL 2019
Tywoniw & Cho - L2 Reading Instruction and Curriculum Design Through a Task-Based Lens
Product With a classic look that never goes out of Pack your laptop and other must-haves for
descriptio style, this backpack is perfect for the work, school, or casual travel inside this
n modern traveler with a love for rugged multi-compartment backpack from
vintage-inspired style. The Fjallraven SwissGear Travel Gear. The SwissGear
Kanken Backpack is made from Travel Gear 18.5" Laptop Backpack 6881 -
moisture-repellent Vinylon fabric and EXCLUSIVE is made from durable
features a small, streamlined shape with polyester fabric and features a two-tone
two top handles for hand toting and design with contrast color accents and
adjustable backpack straps that make it trim, a protective laptop sleeve with a
easy and comfortable to carry. Detailed Velcro strap, and a separate sleeve to hold
with an iconic Fjallraven logo patch on the your iPad or tablet. Exclusive to eBags, this
front, this backpack includes a zip around backpack includes a large main
main compartment to hold books and compartment, a secondary storage
personal items plus an exterior front compartment to hold personal gear, and
zipper pocket to hold your cell phone, organizer pockets to hold all sorts of small
keys, school supplies, or frequently used accessories. A suspension system, Airflow
items that you need to keep within easy system, and padded straps make it easy
reach. and comfortable to carry.
Selected "This is the real deal. A lot of retailers are "First of all, packing is bad, this might be
reviews selling fakes and this is the real thing. I because of shipping service people not
am obsessed with these bags. It's good handled it properly. it is not a big issue
enough to hold so many materials and though as inside product seemed to look
goes well with any outfit. I'm a teacher good. Second, In website site it is
would uses this to carry tons of papers mentioned as it can fit 18.5" laptop, but
and teachers guides daily. Waterproof actual size is way smaller and the tag,
and super durable. Get it." warranty card has mentioned it is best
suited for 15" laptops. Really disappointed
"The bag came in on time. I was worried it
for misguiding the customers."
was going to be a fake since alot of
sellers have been selling fake bags for "I purchased this back pack for my
the same price but this back is indeed husband for his birthday in June. We travel
authentic. I haven't gotten a chance to a lot these days and I wanted him to have
really use it but it is more spaceous than I a sturdy backpack. He selected this style
thought it would be. I will say that if you from your many choices. He is very happy
are the type of person that overpacks this with this item. He loves the different
bag isn't for you. " pockets and the way it fits snug around the
waist. We will continue to enjoy this item as
"This bag is all the rage right now, but we
we travel the world."
didn't keep it. The straps are thin and not
padded at all. This is a cute bag if you are "Very satisfied with the many areas to carry
just toting a few light items around, but items and paper. Laptop fits perfectly.
not useful as a school backpack. The Seems very strong."
price is also way too expensive for what
you get. The fabric is stiff. My daughter
wanted this for the look, but we returned
it because it was not at all practical."
TESOL 2019
Tywoniw & Cho - L2 Reading Instruction and Curriculum Design Through a Task-Based Lens
Retrieved from h
ttp://blogs.jccc.edu/campusledger/2013/09/25/fall-sports-reports-2/
Retrieved from h
ttp://opening.download/first-downloading.html
TESOL 2019
Tywoniw & Cho - L2 Reading Instruction and Curriculum Design Through a Task-Based Lens
https://en.wikipedia.org/wiki/Economics_of_Christmas
TESOL 2019
Tywoniw & Cho - L2 Reading Instruction and Curriculum Design Through a Task-Based Lens
If you change your school, you need to learn how to find your way from your home
to the new school. Start building new relationships in your new school environment. It will
be easy for you to make new friends if you are willing to. Your new friends will certainly
show you the places around the school. Your new teachers will also be happy to
introduce you to your classmates.
If you feel anxious of the new school year, it is very important to talk to your
parents about your fears. They will surely find a way to help you get over your fears and
gain confidence. They will certainly show you that they believe in your abilities, and will
be willing to help you with your first pieces of homework if need be. It is also essential
that you develop self-confidence and believe in your own potential.
If you are overly anxious about performance, work through your negative beliefs,
especially the beliefs about the implications of school failure. Challenge your negative
thoughts that your worth as a person or future prospects hinge entirely on your grades.
Good performance will be achieved only when you beat your fears and discover your
own personal worth.
Enjoy setting goals for yourself, so you can transcend your weaknesses and reach
your full potential. Your study goals must be realistic and achievable. For example, start
with small steps to reach higher targets.
Achieving some goals will certainly motivate you to reach more challenging
targets. Another motivating factor would be to understand that you work primarily for
yourself and your future career. Apart from the external rewards that your parents may
promise you, you must understand that studying well is your chance for
self-development.
https://www.myenglishpages.com/site_php_files/reading-tips-for-new-school-year-start.php
TESOL 2019
Tywoniw & Cho - L2 Reading Instruction and Curriculum Design Through a Task-Based Lens
Computer addiction
https://en.wikipedia.org/wiki/Computer_addiction
TESOL 2019
Tywoniw & Cho - L2 Reading Instruction and Curriculum Design Through a Task-Based Lens
Source:
https://www.reddit.com/r/gatech/comments/11wiaa/the_wreck_got_a_parking_ticket_this_wee
kend/
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TESOL 2019
Tywoniw & Cho - L2 Reading Instruction and Curriculum Design Through a Task-Based Lens
5 of the best keyboard shortcuts you probably aren’t using by Jenna Berman
It’s safe to say you probably abide by the basics, but there are numerous
keyboard shortcuts you’re probably missing out on. (Seriously, there’s so much more to
the world of life-changing shortcuts than Command + F.) Each and every time you lift your
hand off of your keyboard (or trackpad) to reach for that mouse, you are wasting valuable
time. Regardless of whether you’re a Mac or a PC loyalist, we’ve got you covered. Here
are five of the best keyboard shortcuts you’re probably not using but definitely should
be.
1. Paste without carry-over formatting
Since you’ve probably already mastered the basic copy-and-paste shortcut, this
keyboard hack is the next best thing. It helps you avoid any unwanted variance in font
size, typeface, bold treatments, you name it.
Mac: Shift + Command + V, PC: Control + Shift + V
2. Access the emoji keyboard
Who doesn’t like to add an emoji or two to the end of their messages? Instead of
using the old-school smiley face (colon and closed parenthesis), use this shortcut to
access a full emoji keyboard. This way, you’ll never send a boring message again.
Mac: Control + Command + Space Bar, PC: WIN + Period Mark
3. Quickly hide everything
Have you ever experienced the panic of having your boss walk by when you have
a window up on your computer that you really don’t want anyone to see? Here’s your
quick fix so that you never have to endure that trauma again. This keyboard shortcut will
save you valuable seconds in minimizing those open windows.
Mac: Command + H, PC: Alt + F4
4. Log out and change users instantly
This keyboard hack is a helpful way to seamlessly change user profiles. Just know
that on Macs, you will always be asked to confirm your log out. If you want to log out
immediately without confirmation, simply add “option” to the shortcut.
Mac: Shift + Command + Q, PC: Control + Alt + Delete
5. Make an application full screen
Whether you are watching a movie or just need a distraction-free screen, this
keyboard shortcut will allow you to focus solely on what’s in front of you within a fraction
of a second. Mac: Control + Command + F, PC: WIN + Shift + Enter
Using keyboard shortcuts is a great way to increase productivity and make everyday
tasks significantly easier. The best part? You don’t need to be a tech wizard to learn these
computer tricks. Once you start using them, you won’t miss the days of dealing with your
mouse.
TESOL 2019
Tywoniw & Cho - L2 Reading Instruction and Curriculum Design Through a Task-Based Lens
If you want to move a whole paragraph from one section of your document to another,
you could copy and paste it and then delete it from its original location. However, if it's a
big document and you're making lots of changes, it can get a bit messy and you could
accidentally produce duplicate information. To avoid such tragedies, you could use your
keyboard to move whole paragraphs up and down, really easily. Here's how: Highlight
the text you want to move. Next press Alt and Shift (or Option Shift on Mac) and then use
your keyboard arrows to move the whole section up and down the document.
2. Add an e-signature:
E-signatures are great for adding that personal touch to multiple documents. They save
you printing out docs, physically signing them, scanning them back to the PC and then
emailing them out. To create one, follow these steps: Go to the 'Insert' tab, select
'Drawing', and then the 'Scribble' option. From there you can draw your signature.
Let's say you're a project manager who frequently writes "needs more explanation" in
draft project docs. To save time, go to Tools, Preferences from inside a text document in
Google Docs. In the pop-up window that appears, under 'automatic substitution', type
nme below the 'replace' heading and needs more explanation below the 'with' heading.
Next, click OK. Back in your document, type nme and press the spacebar: You should see
"needs more explanation" appear automatically. If it doesn't work, go back to Tools,
Preferences to make sure that 'Automatic substitution' is checked. Try to choose
substitutions that are short and use unique letter combinations, so that Google Docs
won't mistakenly overwrite a desired word with a substitution.