agree Strongly disagree Neither Strongl

agree agree y
nor disagre
disagree e
1 What made you to visit the store
Smell
Visual appeal
lighting
music
taste

4 Does it happen that you go out of a

shop because
smell repulsive
Dislike music
Bad taste/design

5 You spend more time in a shop

which stimulates your
sense(sight,hearing,taste,smell and
touch)than in classic shop

6 You feel like buying more

items/product when atmosphere
of the shop is pleasant

7 Touch of the product help to make

purchasing decision
 8 Does it happen you liked product
my sight but not my taste/touch

comparison
1.HAVE YOU VISTED STORE BEFORE

YES NO
2.WHICH HAVE BETTER INTERIOR

NIKE PUMA
3.WHICH HAVE BETTER QUALITY/DESIGN

NIKE PUMA
4. WHAT MADE YOU TO STAY LOYAL TOWARDS THIS STORE

5.WHAT INFLUNCED YOU TO VISIT THE STORE

6.what is your opinion about this store

1. To which age group do you belong

Below 20 21-30 31-40 41 & above

2. To which of the following gender do you belong

Male Female

3. What is your marital status

Married unmarried

4. Which is your approximate annual family income

Less than 1 lacs 2laacs-5lacs 5lacs-10lacs

Above 10lacs

5. which is your highest education qualification you have attained

PUC Graduation post graduation diploma

others

6. what is your occupation

Salaried Govt Private Student business retired