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This coverline ‘I’m special’ will attract

audiences who aren’t sure on who Bon Iver


is. This will make them wonder what is
making him so special, therefore they will
The masthead includes the slogan of
go to his page in the newspaper to find out
the magazine. ‘The world’s greatest
why he is saying this about himself.
music magazine’. This creates meaning
for the reader as they feel they are
reading the most premium magazine
that is available. The price of the The close-up shots of artists
magazine is quite a lot, and the feel of face give a personal and
the magazine is very professional. The intimate feeling. The images
glossy finish is a bit more than NMEs are clearly not posed, and they
basic paper finish. look quite natural. By having
different artists from different
genres within the same area
will attract audiences from
many different genres. It will
also attract the eyes of fans
‘Brilliance, bitterness, betrayal’.
who have never listened to this
This rule of thirds will be easy to
other type of music before. If
remember in the readers mind.
they are reading the quote
When they open up the
that the artist they like have
newspaper and eventually get to
said, there is also a chance
the article, they will already
there eyes will drift to what
have a rough idea of what it will
the other artists around them
include.
have said too.

This smaller advertisement is the only part


of the main text that has colour. This stands
out behind the white background. It would The colour scheme of the front cover only has black and white and
be appealing to an audience of 30-39-year primary colours. There is no extravagant colouring and it appears
olds as ‘40th anniversary’ tells us its going to quite basic. An older audience would prefer this as they can focus
be featuring a band from years ago. directly on what they want to read without there being too much
going on around it.

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