Indonesia’s Most Attractive Employers 2017

STUDENTS
2 | THE MOST ATTRACTIVE EMPLOYERS 2017

Where do you rank?

Today’s businesses operate in a highly

competitive employment landscape, and
you can gain a valuable insight into how
your organization is perceived by
tomorrow’s workforce with the results of
our 2017 Talent Survey in Indonesia.
3 | THE MOST ATTRACTIVE EMPLOYERS 2017

What is this?

AN ESSENTIAL RESOURCE ACTIONABLE ASSESSMENTS

It’s so important to secure the very best young But this preview is only the beginning. By
talent out there, which is why HR and C-level becoming a member you can access
leaders around the world refer to Universum’s Universum’s full report, which contains
research. Drawing on the opinions of more company-specific findings and custom insights
than 20.000 students, this preview of the and recommendations that are critical when it
2017 Talent Survey gives a clear indication of comes to developing your employer branding
where your organization ranks when it comes strategy.
to its potential to attract new recruits.
WANT TO LEARN MORE?
VALUABLE INSIGHTS
This preview provides you with an
understanding of where your organization
Contact us
currently ranks, as well as highlighting career
aspirations and desirable industries identified
by the respondents.
4 | THE MOST ATTRACTIVE EMPLOYERS 2017

Survey specifics

Field Period: The survey for this ranking was

carried out between October 2016 and
20.351 Respondents are drawn from
STUDENTS share views on

22
February 2017.
their career path and
employers
UNIVERSITIES...
Business/Commerce 4.186

Engineering 3.925

...and represent
Armed with
Humanities/Liberal Arts/
Education
4.937
117 63.515
DIFFERENT areas of study
Natural Sciences 2.843 employer related EVALUATIONS,
we help major brands understand
IT 1.270 their prospective talent.

Health/Medicine 2.072

Law 1.118

Total number of respondents 20.351

5 | THE MOST ATTRACTIVE EMPLOYERS 2017

The most attractive employers of 2017 – Business/Commerce

1 Bank Indonesia 26 Deloitte 51 Coca Cola Amatil Indonesia 76 IBM
Kementerian Keuangan Republik
2 27 Perusahaan Gas Negara (PGN) 52 MNC Group 77 ConocoPhillips
Indonesia
3 Pertamina 28 EY (Ernst & Young) 53 Wijaya Karya (WIKA) 78 Daimler/Mercedes-Benz

4 Otoritas Jasa Keuangan (OJK) 29 McKinsey & Company 54 Sampoerna Strategic 79 Schlumberger

5 Unilever 30 L'Oréal Group 55 AirAsia 80 HSBC

6 Google 31 Samsung 56 FrieslandCampina 81 CIMB Niaga

7 Garuda Indonesia 32 Trans Corp 57 Procter & Gamble (P&G) 82 Hilton Worldwide
Kementerian Pariwisata & Ekonomi 33 Kompas Gramedia 58 Gameloft 83 AXA
8
Kreatif
Kementerian Luar Negeri Republik 34 Djarum 59 Media Group - Metro TV 84 Deutsche Bank
9
Indonesia
35 Bank Muamalat 60 Hyatt 85 British American Tobacco (BAT)
10 NET Mediatama Indonesia
36 Nutrifood 61 Citibank 86 BTPN
11 Astra International Tbk
37 Singapore Airlines 62 British Petroleum (BP) 87 Kimia Farma
12 Indonesia Stock Exchange (IDX)
38 Toyota 63 Allianz 88 United Overseas Bank (UOB)
13 Bank Negara Indonesia (BNI)
39 Honda 64 Bank of America Merrill Lynch 89 Nielsen
14 Bank Mandiri
40 Aneka Tambang 65 Prudential 90 Goldman Sachs
15 TELKOM Group
41 UNIQLO 66 ExxonMobil 91 General Electric (GE)
16 Bank Central Asia (BCA)
42 Gudang Garam Group 67 Bakrie Group 92 Maybank Indonesia
17 Microsoft
43 HM Sampoerna (Philip Morris) 68 Shell 93 Total E&P
18 PLN
44 Agung Podomoro Group 69 Jawa Post Group 94 Accenture
19 Bank Rakyat Indonesia (BRI)
45 KPMG 70 J.P. Morgan 95 Nissan
20 Freeport Indonesia
46 Ciputra Group 71 Indosat Ooredoo 96 Mondelēz International
21 Nestlé
47 Lazada 72 Wings Corp 97 Accor
22 Chevron Indonesia
48 Mitra Adi Perkasa (MAP) 73 Johnson & Johnson 98 Kalbe
23 PWC (PricewaterhouseCoopers)
49 Sinar Mas Group 74 Standard Chartered Bank 99 OCBC NISP
24 Indofood Group
50 Danone 75 Manulife Financial 100 XL Axiata
25 United Nations
6 | THE MOST ATTRACTIVE EMPLOYERS 2017

The most attractive employers of 2017 – Engineering

1 Pertamina 26 ExxonMobil 51 Coca Cola Amatil Indonesia 76 Bank Rakyat Indonesia (BRI)

2 Chevron Indonesia 27 ConocoPhillips 52 Bank Negara Indonesia (BNI) 77 Procter & Gamble (P&G)

Freeport Indonesia Kementerian Pariwisata & Ekonomi Vale Indonesia Dell

3 28 53 78
Kreatif
4 PLN 29 Halliburton 54 Nissan 79 Indosat Ooredoo

5 Unilever 30 General Electric (GE) 55 Siemens 80 Mondelēz International

6 Garuda Indonesia 31 Sinar Mas Group 56 IBM 81 Jawa Post Group

7 Google 32 Medco Energi 57 UNIQLO 82 Sampoerna Strategic

8 Perusahaan Gas Negara (PGN) 33 Ciputra Group 58 Otoritas Jasa Keuangan (OJK) 83 Lazada

9 Schlumberger 34 Samsung 59 Gudang Garam Group 84 Bakrie Group

10 Wijaya Karya (WIKA) 35 Honda 60 Cisco Systems 85 Michelin

11 Astra International Tbk 36 Danone 61 Huawei Technologies 86 Hewlett Packard Enterprise

12 Nestlé 37 United Nations 62 LG Electronics 87 PWC (PricewaterhouseCoopers)

13 Microsoft 38 FrieslandCampina 63 Bank Central Asia (BCA) 88 Nokia

14 Indofood Group 39 Newmont 64 DOW Chemical 89 Media Group - Metro TV

15 Total E&P 40 Schneider Electric 65 Gameloft 90 MNC Group

16 Agung Podomoro Group Kementerian Keuangan Republik 66 HM Sampoerna (Philip Morris) 91 Hyatt
41
Indonesia
17 Aneka Tambang 42 McKinsey & Company 67 Indonesia Stock Exchange (IDX) 92 Bayer

18 British Petroleum (BP) 43 Djarum 68 Lautan Luas 93 Accenture

19 Nutrifood 44 Trans Corp 69 Mitra Adi Perkasa (MAP) 94 Mars

20 NET Mediatama Indonesia 45 Daimler/Mercedes-Benz 70 Johnson & Johnson 95 BASF

Kementerian Luar Negeri Republik
21 46 L'Oréal Group 71 Kalbe 96 British American Tobacco (BAT)
Indonesia
22 TELKOM Group 47 Kompas Gramedia 72 Cargill 97 Merck

23 Shell 48 Kimia Farma 73 XL Axiata 98 Allianz

24 Bank Indonesia 49 Singapore Airlines 74 AirAsia 99 HP Inc.

25 Toyota 50 Bank Mandiri 75 Wings Corp 100 Bank of America Merrill Lynch
7 | THE MOST ATTRACTIVE EMPLOYERS 2017

The most attractive employers of 2017 – Natural Sciences

1 Pertamina 26 United Nations 51 Shell 76 Halliburton

2 Unilever 27 Bank Rakyat Indonesia (BRI) 52 Syngenta 77 IBM

3 Nestlé 28 Kalbe 53 Allianz 78 McKinsey & Company

4 Bank Indonesia 29 Schlumberger 54 Agung Podomoro Group 79 AirAsia

5 Indofood Group 30 Bank Mandiri 55 Johnson & Johnson 80 BTPN

6 Nutrifood 31 British Petroleum (BP) 56 Manulife Financial 81 British American Tobacco (BAT)

7 Chevron Indonesia 32 Kompas Gramedia 57 AXA 82 Media Group - Metro TV

8 Google 33 TELKOM Group 58 HM Sampoerna (Philip Morris) 83 Ciputra Group

Kementerian Keuangan Republik
9 34 L'Oréal Group 59 ConocoPhillips 84 MNC Group
Indonesia
Kementerian Luar Negeri Republik 35 Djarum 60 Monsanto 85 Nielsen
10
Indonesia
11 Freeport Indonesia 36 Medco Energi 61 Toyota 86 BASF

12 Kimia Farma 37 Lautan Luas 62 Jawa Post Group 87 LG Electronics

Kementerian Pariwisata & Ekonomi 38 Trans Corp 63 Bakrie Group 88 Bank of America Merrill Lynch
13
Kreatif
39 Bank Central Asia (BCA) 64 Singapore Airlines 89 United Overseas Bank (UOB)
14 Garuda Indonesia
40 Samsung 65 Coca Cola Amatil Indonesia 90 CIMB Niaga
15 Perusahaan Gas Negara (PGN)
41 Cargill 66 Wijaya Karya (WIKA) 91 Mitra Adi Perkasa (MAP)
16 Microsoft
42 Gudang Garam Group 67 Sampoerna Strategic 92 Procter & Gamble (P&G)
17 NET Mediatama Indonesia
43 Bayer 68 DOW Chemical 93 Cisco Systems
18 PLN
44 Merck 69 General Electric (GE) 94 Permata Bank
19 Aneka Tambang
45 Indonesia Stock Exchange (IDX) 70 Honda 95 Indosat Ooredoo
20 FrieslandCampina
46 Prudential 71 UNIQLO 96 Schneider Electric
21 Sinar Mas Group
47 Sanbe Farma 72 Gameloft 97 Dell
22 Otoritas Jasa Keuangan (OJK)
48 ExxonMobil 73 Wings Corp 98 Commonwealth Bank
23 Astra International Tbk
49 Newmont 74 Bank Muamalat 99 Daimler/Mercedes-Benz
24 Danone
50 Total E&P 75 Lazada 100 XL Axiata
25 Bank Negara Indonesia (BNI)
8 | THE MOST ATTRACTIVE EMPLOYERS 2017

The most attractive employers of 2017 – Humanities/Liberal Arts/Education

Kementerian Luar Negeri Republik Jawa Post Group HM Sampoerna (Philip Morris) Dell
1 26 51 76
Indonesia
Kementerian Pariwisata & Ekonomi 27 Bank Mandiri 52 Agung Podomoro Group 77 United Overseas Bank (UOB)
2
Kreatif
3 NET Mediatama Indonesia 28 Samsung 53 Sampoerna Strategic 78 AXA

4 Google 29 Perusahaan Gas Negara (PGN) 54 Hyatt 79 Total E&P

5 Kompas Gramedia 30 Bank Central Asia (BCA) 55 Bakrie Group 80 Bank of America Merrill Lynch

6 Garuda Indonesia 31 Djarum 56 Ciputra Group 81 Johnson & Johnson

7 Pertamina 32 Singapore Airlines 57 Nielsen 82 IBM

8 United Nations 33 MNC Group 58 Prudential 83 BTPN

9 Bank Indonesia 34 Indofood Group 59 Hilton Worldwide 84 Commonwealth Bank

Kementerian Keuangan Republik 35 Gameloft 60 FrieslandCampina 85 Citibank

10 Indonesia
36 Indonesia Stock Exchange (IDX) 61 Indosat Ooredoo 86 PWC (PricewaterhouseCoopers)
11 Unilever
37 Lazada 62 Deutsche Bank 87 J.P. Morgan
12 Trans Corp
38 Nutrifood 63 Coca Cola Amatil Indonesia 88 EY (Ernst & Young)
13 Microsoft
39 Honda 64 ExxonMobil 89 Procter & Gamble (P&G)
14 Freeport Indonesia
40 British Petroleum (BP) 65 Nissan 90 ConocoPhillips
15 TELKOM Group
41 Mitra Adi Perkasa (MAP) 66 Wijaya Karya (WIKA) 91 Accor
16 Chevron Indonesia
42 AirAsia 67 British American Tobacco (BAT) 92 Hewlett Packard Enterprise
17 Media Group - Metro TV
43 Toyota 68 LG Electronics 93 CIMB Niaga
18 Bank Negara Indonesia (BNI)
44 Danone 69 Manulife Financial 94 Standard Chartered Bank
19 UNIQLO
45 McKinsey & Company 70 Daimler/Mercedes-Benz 95 Medco Energi
20 Astra International Tbk
46 Aneka Tambang 71 Nokia 96 Newmont
21 Nestlé
47 Allianz 72 Kimia Farma 97 Huawei Technologies
22 Bank Rakyat Indonesia (BRI)
48 Bank Muamalat 73 Shell 98 Wings Corp
23 PLN
49 Gudang Garam Group 74 XL Axiata 99 General Electric (GE)
24 L'Oréal Group
50 Sinar Mas Group 75 Schlumberger 100 Mondelēz International
25 Otoritas Jasa Keuangan (OJK)
9 | THE MOST ATTRACTIVE EMPLOYERS 2017

Career
aspirations To have work/life balance
To be entrepreneurial or creative/innovative 44%
53%

To be dedicated to a cause or to feel that I am serving a greater good 40%

TALENT GOALS To have an international career 40%
Which of these career goals are
most important to you? To be a leader or manager of people 33%
To be secure or stable in my job 29%
Up to 3 career goals could be
To be competitively or intellectually challenged 25%
chosen.
To be a technical or functional expert 16%
To be autonomous or independent 10%

0% 10% 20% 30% 40% 50% 60%

Public Sector and Governmental Agencies 18%

Banks 18%
Energy 15%
PREFERRED INDUSTRIES Tourism, Hospitality and Leisure Activities 14%
In which industry would you
most like to work after Arts, Entertainment and Recreation 14%
graduating? Educational and Scientific Institutions 13%
Financial Services 11%
Up to 3 industries could be
chosen.
Management and Strategy Consulting 11%
Media and Advertising 11%
Industrial Metals and Mining 10%

0% 5% 10% 15% 20%

10 | THE MOST ATTRACTIVE EMPLOYERS 2017
Where do I go from here?
Hopefully you have learned something new about
Indonesia’s employment landscape, and the
qualities students want from an employer. But this
is just the first step in thinking strategically about
employer branding and attracting the talent you
need to embrace the future.
Through the high-level data contained in the full report,
members can uncover areas of weakness and identify demand
they might not know existed. Armed with this comprehensive
information, you have the ability to make real and positive
change and, most importantly, position your organization as a
highly attractive employer.
Want to know more about our insightful data? We
recommend you to start with Universum Access!
Universum Access is a strategic tool that allows you to explore
every facet of our talent research, powered by a comprehensive
framework of attributes to give tremendous granularity. With
Universum Access, you can:
• Access to Universum data and much more,
• Stay abreast of the latest trends with exclusive content,
• Build an Employer Brand and a communication strategy that
will attract and retain the right talent.
Learn more
 11 | THE MOST ATTRACTIVE EMPLOYERS 2017

About us

Universum is the global leader in employer branding, During our

25+ years we have established ourselves in 60 markets
throughout the globe and our diverse workforce is physically
present in 20 countries.

Our services include actionable research, strategic advisory, data

driven communication and social media solutions for talent
branding, sourcing and analytics.

A trusted partner to over 1.700 clients, including many Fortune

500 companies, as well as global media partners that publish our
annual rankings and trend reports.

We work with over 2.000 universities, alumni groups, and

professional organizations to gather insights from students and
professionals in order to advise employers on how to attract and
retain talent that fits their culture and purpose. On an annual basis
Universum surveys over 1.500.000 students and professionals
worldwide.

Did your company rank in the top 100?

Learn more Contact us to receive your badge.