Technology Push: Approach for Innovation in

Peruvian Companies
Raquel Sotomayor-Parian Martin M. Soto-Cordova
Universidad Nacional Mayor de San Marcos Universidad de Ciencias y Humanidades
Lima, Peru Lima, Peru
raquel.sotomayor@unmsm.edu.pe msoto@uch.edu.pe

Abstract—There is no doubt that assimilation and

generation of innovations is one of the factors that has
contributed significantly to the introduction of change in the
business and maintaining its competitiveness, many companies
having attempted to systematize innovation across different
model, being the "Technology push" - technology push a linear
model that analyzes the innovation process that occurs from
basic research as representing science, and culminates with the
actual sale of a product manufactured, characterized by its
technological capabilities of a particular society are essentially
a function of the boundaries of their knowledge, technocratic
approach to conceive technological developments in terms of
organization of technical development processes and material
inventions.

This paper evaluates and analyzes this tool applied to the

situation in Peru resulting in force as detailed in two cases of
Peruvian companies that have been successful because the
country still lacks basic research but it is necessary to use the
market pull (response to a need for market demand).
Concluding that although this tool technology push is geared
more towards leading companies and large, with internal
departments of R & D, it can be adapted to small businesses
but is further complicated by the lack of information and by
poor investment for innovation projects. The aim of this article
is to give an analysis of the literature review on the "technology
push" revealing whether it is favorable or not to apply to the
Peruvian reality as a tool for innovation management.

Keywords— Push technology, innovation, management

978-1-5386-5447-7/18/$31.00 ©2018 IEEE