Proposal

NH
Day n Nite music video by Noby

Concept

In this music video it is going to be an actor waking up in his house after a

house party with his house a mess and as the music video goes on the actor
starts to begin cleaning his house and as he does this it he starts to get flash
backs of some of the things that happened last night, the music video is
going to end with our actor having cleaned his whole house and ends up
going to bed and all you hear at the end is the sound of the actor throwing
which will be a foley sound.

Why are you producing this production?

I think the idea of the idea is very good as a lot of people in my target
audience would have been through all the drinking and throwing up stages
of their life and will be able to reminisce on the thoughts of it.

Deadline

22nd November 2019

Target audience is

25-40 year olds.

What they want to see

They want to see people drinking upper class drinks not your average drinks
that someone young would drink so they would want to see like cognac
whiskey and vodka as a lot of people in this age group have been through
the age of drinking cheap rinks as that’s all they could get so they are now
more upper class and matured.

What you are creating based from that research

Party scenes with actors having some sort of party, mingling and drinking to
some music and lights but as the night goes on they get drunk and start to
act more and more like kids again.
 Proposal
NH
Where the production will be aired (why – based on target audience)

It will be aired on YouTube and also on websites, we have chosen YouTube

for the younger part of our target audience as they will still be spending
sometime on YouTube and for the older generation we have chosen
websites as they will be spending more time on the internet as in websites
then just on YouTube.