You are on page 1of 3

1 hour = 15 Suits

Total Working Hours = 12


Per Suit Wash and Press Price = 130 Rs
Daily Revenue = 23400
Monthly Revenue 26 Days= 608400
Monthly Electricity Cost= 22 Rs Per Unit, 6000 Units Monthly = 132000
Machine Maintenance = 10000 Per Month
Rent= 60000 Per Month
Wages = 100000 Per Month
Bike and Petrol Costs= 10000 Per Month
Other Miscellaneous Costs= 30000 Per Months
Monthly Profit = 266400
Time Required for business to get Break Even = 3 - 5 Months
Pay Back Period = 1.5 Year

Start Up Cost and Capital


Capital= 3 Million Rupees
Machine Cost= 2 Million Rupees
Office Startup Expenses = 300000
Bikes= 70000
Advertisement (Minimal, Only Leaflets and Social Media)= 20000
Working Capital till three to five months to run business functions effectively =
600000

Business Name
Laundry Mate 360
Slogan
All what cloth desires
Vision Statement
To become the most trusted laundry service providers of the nation.
Mission Statement
We aim to provide an efficient and better laundry service with the best of the
available technology in an eco-friendly way.
Target Market
1. Hostellers
Students and other people living in hostels.
2. Hired Hands
Job Holders who seeks money and time savings.
Market Segmentation
1. Geographical
Lahore, Pakistan
2. Demographical
Hostellers
Job Holders
Other Outsiders
3. Psychographic
Time Savers
Money Savers
Middle Class
Lower Middle Class
4. Behavioral
People who want efficient work and are money oriented

Pricing Strategy
Competition Based Pricing
Competitive Advantages
1. Time Saving
2. Money Saving
3. Eco- Friendly
4. Quality and Technology

Services We Provide
1. Washing
2. Pressing
3. Steaming
4. Dry Cleaning
5. Pickup and Delivering Service

Gap in the Market


1. The machine we are proposing is not used and tested in Lahore till now
2. No one has introduced an Eco-Friendly way of washing and pressing in
Lahore.
Machine Characteristics
1. Recycles Water
2. Energy Efficiency
3. Not harmful to clothes
4. Uses Neon instead of water

You might also like