• The stakeholders in Affiliate Marketing involve -Brand (Online
Business) | An Affiliate (For eg-Blogger) and a User (someone interested in researching or making a purchase) • An Affiliate promotes the Brands product or service on their web property (For instance -website, social channel, email, messenger client) • A user lands on the Affiliate's web property, interacts with the information being provided by the Affiliate, and get’s redirected to the Brands website if they like a Product or Service • Upon landing on the Brands Website if the user decides to convert, then the Brand pays the Affiliate a Commission on the Conversion