Who’s going to benefit when the streaming TV bubble pops?
Maybe one answer is to
be found here: In March the tiny Chicken Soup for the Soul Entertainment bought a controlling stake in Crackle, the free, ad-supported streaming service that Sony nurtured with millions of dollars without ever quite finding the sweet spot. When a company buys another company it’s exchanging one asset (cash) for an asset presumably of comparable value. Yet Chicken Soup for the Soul Entertainment’s stock popped 36% on the news.